Selling Advertising in Your Show
When it comes to sponsors, there are four types of advertising campaigns. These are:
CPM = Cost Per Thousand. You earn X amount per 1,000 downloads.
CPA = Cost Per Action. You get paid when your audience makes a purchase.
Flat Rate = You get paid a specified amount per episode(s) or time.
Hybrid = You may get a small CPM with an additional CPA.
Mentioned on this episode
Profit From Your Podcast Pre-Order