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Stop Hiding and Embrace Bold Visibility – with Katia Vlachos
Episode 31923rd February 2026 • The Time Is Now • Amel Derragui
00:00:00 00:37:18

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Amel Derragui:

The time is now episode 319.

Katia Vlachos:

One thing about visibility I wish people knew

Katia Vlachos:

is that it's not about you.

Katia Vlachos:

It's about who you're here to serve, communicate with, connect with, add value.

Katia Vlachos:

I think that makes the whole feasibility experience much less daunting or

Katia Vlachos:

threatening and much more approachable and, and even fulfilling and rewarding.

Amel Derragui:

Welcome to the Time is now the podcast for mission-driven

Amel Derragui:

solopreneurs ready to take action and go from invisible to in demand.

Amel Derragui:

I am your host, Emel Regi.

Amel Derragui:

My mission is to help you cut through the noise, get crystal clear on

Amel Derragui:

your strategy, and position yourself as the go-to expert in your field.

Amel Derragui:

But this podcast isn't just about marketing, it's also about building your

Amel Derragui:

resilience and staying ahead of the shift.

Amel Derragui:

In our world, so you can be the leader and change maker you truly are.

Amel Derragui:

This is your time to

Katia Vlachos:

create more growth, alignment, and impact in your business.

Amel Derragui:

So many solopreneurs struggle with visibility, not because

Amel Derragui:

they don't have something valuable to say, but because showing up as

Amel Derragui:

ourselves can feel really risky.

Amel Derragui:

You might worry about judgment, about saying too much about not fitting to

Amel Derragui:

the image of what people expect from you, but the truth is your message can't

Amel Derragui:

make an impact if you keep it hidden.

Amel Derragui:

So today we're talking about the courage to be yourself, to own your story,

Amel Derragui:

and to embrace visibility as an act of surveys and not just self-promotion.

Amel Derragui:

My guest, Kaia Lajas knows this journey very intimately through her

Amel Derragui:

book, uncaged a Good Girl's Journey to Invention, she opened up about her own

Amel Derragui:

transformation journey and reinvention and the courage it took to divorce

Amel Derragui:

and start her life from scratch.

Amel Derragui:

So Katya is a reinvention coach, speaker, and bestselling author.

Amel Derragui:

She helps accomplished women break free from the invisible rules of

Amel Derragui:

perfection and approval so they can reconnect with their voice, their

Amel Derragui:

worth, and their full potential.

Amel Derragui:

Her work has been featured in The New York Times Financial Times, Harvard

Amel Derragui:

Business Review, Forbes, BBC Radio, and so many international outlets.

Amel Derragui:

Very impressive, and we are here to explore with her what it really takes to

Amel Derragui:

live uncaged, share your truth and step up to the next bold chapter of your life.

Amel Derragui:

Katia, I'm so excited to have you again on the podcast and

Amel Derragui:

welcome to the time is now.

Katia Vlachos:

Thank you.

Katia Vlachos:

Thank you for having me.

Katia Vlachos:

It's always a joy.

Amel Derragui:

It's been such an inspiration to watch you

Amel Derragui:

in the past couple years.

Amel Derragui:

You've been on the podcast a few years ago, and since then so much has happened.

Amel Derragui:

You have launched your book, you have shared your truth with the world, and

Amel Derragui:

you have lived even more uncaged to be more visible, to share that world.

Amel Derragui:

In your book Cage, you describe how.

Amel Derragui:

So many women live inside invisible rules of approval of performance

Amel Derragui:

and perfectionism, and I wondered if you could give us a bit of a glimpse

Amel Derragui:

of what did that look like for you?

Amel Derragui:

When did you start noticing?

Katia Vlachos:

So I entered the cage very young.

Katia Vlachos:

Uh, a lot of us do actually.

Katia Vlachos:

So I was four when I started becoming what I call in the book

Katia Vlachos:

The Good Greek Girl, when I started.

Katia Vlachos:

Noticing there are certain things I needed to do and certain ways I

Katia Vlachos:

needed to show up in order to get what I craved, which was approval,

Katia Vlachos:

acknowledgement, attention, even love.

Katia Vlachos:

Um, and in my case that was, you know, like I said, being good with

Katia Vlachos:

a good girl, being self-sacrificing, being accommodating, excelling at

Katia Vlachos:

everything, basically checking all the boxes, and, and I did that.

Katia Vlachos:

For a big part of my adult life till about my early,

Katia Vlachos:

and, and at that point I hit a wall.

Katia Vlachos:

I realized, I mean, many things happened, but I realized I, I did not recognize

Katia Vlachos:

a person that had become like, I, I was feeling alienated for myself.

Katia Vlachos:

I, uh, I didn't actually like myself.

Katia Vlachos:

There was a lot of dissonance and I couldn't, like, things

Katia Vlachos:

felt off, but I couldn't quite put my finger on what it was.

Katia Vlachos:

I was in a marriage where I didn't feel seen, uh, or understood where

Katia Vlachos:

I felt like I had to be a certain way because like being fully me,

Katia Vlachos:

whatever that was, was not acceptable.

Katia Vlachos:

And, and at the end of the day, I realized I had no agency over my life.

Katia Vlachos:

Um, that was pretty, uh, scary to realize that I'm.

Katia Vlachos:

Losing myself.

Katia Vlachos:

Like, if I keep going like this, I'm, I'm gonna lose myself.

Katia Vlachos:

Um, and that's when kind of, uh, it was kind of a gradual realization,

Katia Vlachos:

but it did peak at the end.

Katia Vlachos:

There was some, uh, like a decisive event that were triggering.

Katia Vlachos:

Event that happened.

Katia Vlachos:

That's

Amel Derragui:

in the book.

Katia Vlachos:

In the book.

Katia Vlachos:

Exactly.

Katia Vlachos:

I'm not gonna reveal that, so I'm not gonna reveal that.

Katia Vlachos:

But it's like right at the beginning of the book.

Katia Vlachos:

So, um, but, but what happened to me is not, is not unique.

Katia Vlachos:

Like, um, it happens a lot in midlife usually, or when there's

Katia Vlachos:

something big happening in people's life, like a milestone event.

Katia Vlachos:

It can be a death, a divorce, um, um, you know, being an

Katia Vlachos:

empty nester, whatever it is.

Katia Vlachos:

When people start asking the questions, you know, whose life am I living?

Katia Vlachos:

Who am I, do I, you know, do I still feel like myself and, and all these kinds of

Katia Vlachos:

questions that I started asking myself.

Katia Vlachos:

And that led to.

Katia Vlachos:

Uncaging as we call.

Amel Derragui:

You've written such a beautiful book, so we'll talk a

Amel Derragui:

little bit more about it, but you've taken your personal experience and

Amel Derragui:

then your own professional experience as a coach to now help other women.

Amel Derragui:

First of all, I like identify that moment, but also do something about it, and so.

Amel Derragui:

For women who are listening now and who are still torn between pleasing

Amel Derragui:

and being true to themselves.

Amel Derragui:

So what is that first internal step that you usually invite your clients

Amel Derragui:

to take so that they can get engaged?

Katia Vlachos:

Hmm.

Katia Vlachos:

Very good question.

Katia Vlachos:

We are creating a language and I will get, or I often get people who reach out

Katia Vlachos:

for co like they're interested in, in working with me and they use the language.

Katia Vlachos:

I was like, okay, this is my Cajun, this is this bar and this is the other bar.

Katia Vlachos:

And I, you know, this is what my encage would look like.

Katia Vlachos:

And I'm like, oh my God, I love this.

Katia Vlachos:

'cause, 'cause you know, we've given language to people to, to

Katia Vlachos:

articulate certain things that may have been harder to, to do until then.

Katia Vlachos:

So that's, that's really fascinating.

Katia Vlachos:

Yeah, I love it.

Katia Vlachos:

No, but the, the first thing we do, well, there's, there's two things, but I think

Katia Vlachos:

the, the most fundamental is, is, uh, is what I will share, is a lot of the women

Katia Vlachos:

who come to me like, feel like I did, like, they don't recognize themselves.

Katia Vlachos:

Like, um, they've, they've, they've moved so far away from their true essence

Katia Vlachos:

that they find it really hard to, to.

Katia Vlachos:

You know, to, they feel lost.

Katia Vlachos:

They feel stuck.

Katia Vlachos:

And, and so the first thing we do is we actually find that person again,

Katia Vlachos:

like reconnect with that person.

Katia Vlachos:

It may have been, you know, aspects of themselves that they felt they, they

Katia Vlachos:

couldn't, they couldn't, um, have a appear in public that they were not

Katia Vlachos:

acceptable or, or, you know, they've hidden them, they've forgotten them.

Katia Vlachos:

They've, you know, they've neglected them, uh, but the really

Katia Vlachos:

important parts of theirs and, you know, they, they miss them.

Katia Vlachos:

Women will come and say, oh, I, I, I lost my confidence completely.

Katia Vlachos:

I used to be confident and we're like, no, that, that confidence is still there.

Katia Vlachos:

That that part of you is still there.

Katia Vlachos:

It's just over the years, there's been so much conditioning coming on top

Katia Vlachos:

of it, so many shoulds and, and musts and expectations and, and all the, the

Katia Vlachos:

rules we feel like we have to follow.

Katia Vlachos:

So, wait.

Katia Vlachos:

Become somebody else, but we're not really, we're still ourselves.

Katia Vlachos:

It's just like, it's like removing the makeup or it's, it's cold outside.

Katia Vlachos:

You're wearing all the layers and you come in and, and kind of unpack, right?

Katia Vlachos:

And, and that's where we find the core and the essence.

Katia Vlachos:

And from that place, everything else becomes so much easier and

Katia Vlachos:

intuitive and effortless, making choices, choosing directions.

Katia Vlachos:

And setting boundaries and all the elements,

Amel Derragui:

it really effortless.

Amel Derragui:

Is it

Katia Vlachos:

young paging to

Amel Derragui:

be true here?

Amel Derragui:

Is it really effortless?

Amel Derragui:

Yeah,

Katia Vlachos:

it feels natural and that's what makes it effortless.

Katia Vlachos:

Of course there's work.

Katia Vlachos:

There's work.

Katia Vlachos:

Like the whole thing is, I mean, there's a lot of work that goes

Katia Vlachos:

into it, but effortless in the sense that we don't agonize over it.

Amel Derragui:

We know it.

Amel Derragui:

That's what we want, and we're decided,

Katia Vlachos:

yeah, we know.

Katia Vlachos:

It's challenging and it's hard, and setting boundaries can be really scary

Katia Vlachos:

and uncomfortable, but when it feels like this is the right thing, like there's no

Katia Vlachos:

alternative here, I'm doing what I feel is right, and and that gives you the inner

Katia Vlachos:

peaks, I think so that, yeah, that's what I mean when, when I'm saying effortless.

Katia Vlachos:

It's not that there's no work involved.

Amel Derragui:

The reason I wanted you on this podcast was because I

Amel Derragui:

feel like your story and the way you showed up is so, is so connected.

Amel Derragui:

How you showed up in your business and promoting your book is so

Amel Derragui:

connected to the topic of visibility.

Amel Derragui:

On the first step is the inner step, the inner work that needs to happen.

Amel Derragui:

When I work with my clients before they can embrace their visibility,

Amel Derragui:

there's so much work to do, first for ourselves and inner work, and

Amel Derragui:

then comes the outer work, right?

Amel Derragui:

So.

Amel Derragui:

When we read your book, it's deep.

Amel Derragui:

It's a memoir, right?

Amel Derragui:

It's not a self-help book.

Amel Derragui:

It's a memoir where you share your deep, intimate story and your family

Amel Derragui:

story and how you got to divorce and, and your kids' story, right?

Amel Derragui:

So it's deeply intimate just that writing a book about that

Amel Derragui:

is already courageous enough.

Amel Derragui:

But on top of it, you went full in, in promoting this book

Amel Derragui:

with huge PR where you've been.

Amel Derragui:

All over the world in major media sharing your story and now you

Amel Derragui:

have your family seeing that.

Amel Derragui:

I would love if you could share with us how was that experience for

Amel Derragui:

you to kind of get exposed and deal with that maybe fear of judgment.

Amel Derragui:

How was it for you and those around you?

Katia Vlachos:

That's a good question.

Katia Vlachos:

The first answer I have to, that is my answers, but the first

Katia Vlachos:

one is like, I had no idea.

Amel Derragui:

Maybe that's better.

Katia Vlachos:

I was, so, yeah, it was good.

Katia Vlachos:

'cause I don't know if I would've done it or it would've been harder.

Katia Vlachos:

No, I, I, I really felt I had to write this book and I wanted this book out.

Katia Vlachos:

I had no idea what the impact would be and what their reactions would

Katia Vlachos:

be when it comes to my family, especially, you know, my, my children.

Katia Vlachos:

I wrote a book that I was totally comfortable with my children reading.

Katia Vlachos:

That doesn't mean I sugarcoat anything, but it means I am, I am.

Katia Vlachos:

I'm, I'm expressing my truth in a way that it's not gonna be traumatizing to them.

Katia Vlachos:

So, so that was really important for me.

Katia Vlachos:

So there are some parts that are not in there, believe it or not.

Amel Derragui:

There's a lot already.

Katia Vlachos:

Exactly.

Katia Vlachos:

No, but it, that was, that was really important to me.

Katia Vlachos:

Um, the second thing that, around the writing of the book is I

Katia Vlachos:

don't, um, this book is not about bashing anybody or, or you're on.

Amel Derragui:

There's a lot

Amel Derragui:

of

Katia Vlachos:

respect.

Katia Vlachos:

It's done with respect and it's, it's, it's not even, it's, it's the facts.

Katia Vlachos:

It's my, it's the way I experience, um, the facts and it's my

Katia Vlachos:

truth, not somebody else's.

Katia Vlachos:

And I let my readers make up their own minds.

Katia Vlachos:

Right.

Katia Vlachos:

That's, that's also respecting your reader as a writer.

Katia Vlachos:

You're not gonna tell your reader what to think.

Katia Vlachos:

They're gonna make up their own mind, so, so.

Katia Vlachos:

Also that was really important to me because I am talking about my divorce.

Katia Vlachos:

The, you know, the, the person is, is still out there, even if

Katia Vlachos:

their names have been changed.

Katia Vlachos:

You know, those who know, know.

Katia Vlachos:

And, um, you know, I wanted to be mindful of that.

Katia Vlachos:

Now, when it comes to the, to the broader public, I, it was interesting 'cause I

Katia Vlachos:

wasn't, I wasn't expecting the haters.

Katia Vlachos:

I don't know why, because I've never done this before.

Katia Vlachos:

Probably.

Katia Vlachos:

So when I had went public, there was one instance where I got a lot of hate.

Amel Derragui:

Well, one of the articles, comments to an article

Amel Derragui:

was written about you went viral.

Amel Derragui:

Yeah.

Amel Derragui:

If I remember well,

Katia Vlachos:

yeah.

Katia Vlachos:

Is

Amel Derragui:

that correct?

Katia Vlachos:

Yeah.

Katia Vlachos:

Yeah.

Katia Vlachos:

There was, there was some hate that came up there and, and while momentarily for

Katia Vlachos:

like about an hour, I freaked out about it Then with the help of a very gracious

Katia Vlachos:

journalist who, who wrote the article.

Katia Vlachos:

Um, I realized I'm onto something.

Katia Vlachos:

If people are reacting that way, then it means there's something important

Katia Vlachos:

here that I, I need to stand behind.

Katia Vlachos:

I mean, I was gonna stand behind it anyway, but it, it really encouraged me.

Katia Vlachos:

You know, this is a message that needs to be out there, and it's

Katia Vlachos:

making people uncomfortable.

Katia Vlachos:

Great.

Katia Vlachos:

And it's not about me, it's about them mostly.

Katia Vlachos:

And, uh, and I'm just gonna keep telling my truth.

Katia Vlachos:

So, um, so I, I turned it around and.

Katia Vlachos:

And also because I was onto something, the article did so well.

Katia Vlachos:

Right?

Katia Vlachos:

So thank you haters, like very grateful for that.

Katia Vlachos:

And you know, for the revelation and for the, the impact it allows me to have,

Amel Derragui:

uh, if I remember something like you were breaking

Amel Derragui:

couples, breaking families, things along those lines, promoting

Katia Vlachos:

divorce, you

Amel Derragui:

know, it was rough.

Amel Derragui:

So it's good that you say now, thank you haters, because you see

Amel Derragui:

that there's an advantage to it.

Amel Derragui:

In terms of pr, but most importantly, if if there were no haters, then there

Amel Derragui:

wouldn't be a topic of discussion, right?

Amel Derragui:

There wouldn't be a truth to hold, and that's exactly the point that

Amel Derragui:

you're making in the book, but you got the negative side of the haters,

Amel Derragui:

although you see it now as a positive.

Amel Derragui:

What other maybe positive surprises you got from putting yourself

Amel Derragui:

out there that you didn't expect?

Katia Vlachos:

So.

Katia Vlachos:

The haters were just like a tiny, like literally this one article, of

Katia Vlachos:

course, it was a very public article.

Katia Vlachos:

It was like a big national newspaper in the uk, so it was

Katia Vlachos:

very high profile, but that was it.

Katia Vlachos:

Most all other reactions I had to the book were incredible and that, yeah,

Katia Vlachos:

I, I didn't expect, I mean, I expected people would like it, like my first

Katia Vlachos:

book and got, you know, get very good.

Katia Vlachos:

Comments and stuff, but, but people reach out, strangers reaching out and

Katia Vlachos:

sending me, you know, very intimate letters and notes about the impact it's

Katia Vlachos:

had on them, about how, you know, my story encouraged them to, you know, to

Katia Vlachos:

take steps, to look at their own stories, to set their own boundaries, how they

Katia Vlachos:

felt, seen, right, and understood.

Katia Vlachos:

That was, that was huge.

Katia Vlachos:

So it made the whole thing worth it.

Katia Vlachos:

It was, yeah, like the most, the most rewarding part of writing this book and

Katia Vlachos:

having it out there is, is to see that it is actually having the impact I dreamt

Katia Vlachos:

about, but I didn't dare believe in.

Katia Vlachos:

Right.

Katia Vlachos:

Like I, it was, it was the dream.

Amel Derragui:

It's been amazing to watch this journey.

Amel Derragui:

So.

Amel Derragui:

As I said, one of the reasons I wanted you also on the podcast, because my

Amel Derragui:

experience working with so, so many solopreneurs, once they do the inner

Amel Derragui:

work of clarifying what's their message, what they wanna share out there,

Amel Derragui:

what they wanna put out, there comes the moment when everything is ready.

Amel Derragui:

And the last thing left is to actually do it and, and put it out

Amel Derragui:

there and share it with the world.

Amel Derragui:

And that's where the fears creep in sometimes the, the self doubt.

Amel Derragui:

And the whole questioning about visibility and authenticity and all

Amel Derragui:

of that, what would be your advice to those who have a strong message to share

Amel Derragui:

and are hesitant to put it out there?

Amel Derragui:

Either for privacy reasons or for the fear of not being authentic enough

Amel Derragui:

and, and showing up authentically?

Katia Vlachos:

So there's, there's, there's a balance, right?

Katia Vlachos:

And the balance is different for every person.

Katia Vlachos:

The balance between how much you.

Katia Vlachos:

And, and how much you keep private, but also on the other side of the balance

Katia Vlachos:

is how much impact do you have, right?

Katia Vlachos:

Or how much impact could you have?

Katia Vlachos:

So it's, I think it's important to find what are we comfortable with.

Katia Vlachos:

I, I don't like oversharing, believe it or not, in my normal world.

Katia Vlachos:

I mean, this book was tough.

Katia Vlachos:

Totally.

Katia Vlachos:

I guess some people would call it oversharing.

Katia Vlachos:

No, I didn't think of it as I was writing it.

Katia Vlachos:

I didn't think it was, but you know what I mean?

Katia Vlachos:

Like we, we each have our own level of comfort.

Katia Vlachos:

But what I would say is, is question that, like, is this because you want to

Katia Vlachos:

protect people and protect your privacy?

Katia Vlachos:

Or is there also fear involved?

Katia Vlachos:

And if there is some fear, what's that about?

Katia Vlachos:

Ask the questions, you know, question it.

Katia Vlachos:

Just make sure that there's, there's, you know, you're doing this for

Katia Vlachos:

the right reasons and not because.

Katia Vlachos:

If I share this, I will be judged or you know, like we're making a lot

Katia Vlachos:

of assumptions that are untested.

Katia Vlachos:

Um, and I see it all the time with my clients.

Katia Vlachos:

And then when we challenge the assumptions and we have them, you know, take a small

Katia Vlachos:

step and say, okay, yeah, what I was worried about didn't actually happen.

Katia Vlachos:

So, so a lot of our fears are, are not based on reality.

Katia Vlachos:

Unfortunately.

Katia Vlachos:

A lot of them are based on, on conditioning and what we know.

Katia Vlachos:

It's, it's what is appropriate.

Katia Vlachos:

I mean, if I went with what's appropriate, I would've never written a book.

Katia Vlachos:

Right?

Katia Vlachos:

Because, oh my God, it's a, it's my private story and it's

Katia Vlachos:

out in the open in my culture.

Katia Vlachos:

You know, it's not a thing.

Katia Vlachos:

We don't do that in a lot of cultures.

Katia Vlachos:

I think you're supposed to keep, you know, your private

Katia Vlachos:

matters hidden and hushed and.

Katia Vlachos:

So, you know, like examine the fear.

Katia Vlachos:

That would be my one.

Katia Vlachos:

You know, find your balance, examine the fear.

Katia Vlachos:

And, and the last piece of advice, which is, is probably most important,

Katia Vlachos:

is figure out why you're doing this.

Katia Vlachos:

Again, I wrote the book for a reason, right?

Katia Vlachos:

I wanted to have a specific like contribution, a specific type of impact.

Katia Vlachos:

That was my why, and I was very clear about that.

Katia Vlachos:

That helped me.

Katia Vlachos:

Deal with the visibility or with the fears or, or with the judgment that came.

Katia Vlachos:

So connect to that.

Katia Vlachos:

And your why is, is not about you, right?

Katia Vlachos:

So shifting the focus from yourself to the people you want to serve, to

Katia Vlachos:

the contribution you want to make, the impact that makes visibility,

Katia Vlachos:

uh, much more, I'm not gonna say effortless, I'm gonna say, uh, less

Katia Vlachos:

threatening, more rewarding, easier.

Amel Derragui:

So identifying where the fears comes and then honing into our

Amel Derragui:

big why to have the courage to do it.

Amel Derragui:

But I still feel like there is the whole part of how to face the backlashes, how

Amel Derragui:

to face the criticism if there is one.

Amel Derragui:

Right.

Amel Derragui:

So.

Amel Derragui:

What gave you the courage to actually not care?

Amel Derragui:

Because at the end, that's what you help your clients as well

Amel Derragui:

to at some point say, Hey, other people can think what they want.

Amel Derragui:

You need to be courageous enough to not care about it.

Katia Vlachos:

Yeah.

Katia Vlachos:

After we go through the usual kind of, oh, I, it's all about

Katia Vlachos:

me and, and what did I do wrong?

Katia Vlachos:

And starting to look for the, the what, what we did wrong.

Katia Vlachos:

The next thing I thought about is, okay, do I need these people to validate me?

Katia Vlachos:

Are these my people?

Katia Vlachos:

Are these the people I wanna have an impact on?

Katia Vlachos:

No, they were all white males.

Katia Vlachos:

Well, I dunno if they were white, but they sounded they were all men, right?

Katia Vlachos:

They like, maybe there was one women out of like I 80.

Amel Derragui:

How about your kids, for example, did you have

Amel Derragui:

to have their approval before you could put that out there?

Katia Vlachos:

I didn't ask for approval.

Katia Vlachos:

I don't if that's a bad thing.

Katia Vlachos:

Uh, I wrote, like I said, I, I was very mindful and I trusted that,

Katia Vlachos:

you know, what I wrote would not hurt my kids and it didn't.

Katia Vlachos:

Right.

Katia Vlachos:

And I also allowed them, like, there was no pressure on them to read the book.

Katia Vlachos:

I don't think they've read the book.

Katia Vlachos:

Right.

Katia Vlachos:

And I'm not putting, and not because they don't love me or they

Katia Vlachos:

don't support me, like totally.

Katia Vlachos:

They, they totally do, but they will read it in their time.

Katia Vlachos:

Right.

Katia Vlachos:

Reading about your parents' divorce is not, is not an easy thing, or,

Katia Vlachos:

or there's, there's other parts in there that are not easy to read.

Katia Vlachos:

Not traumatizing, but not easy.

Katia Vlachos:

But didn't, no, I didn't ask permission because like I

Katia Vlachos:

said, I'm not bashing anyone.

Katia Vlachos:

This is my truth and I feel like I have the right to have that out there.

Amel Derragui:

What I'm hearing is pure alignment with yourself,

Amel Derragui:

and I think that's what's needed

Katia Vlachos:

here.

Katia Vlachos:

Yeah, yeah, exactly.

Amel Derragui:

Pure alignment with your message and knowing that what

Amel Derragui:

you're doing is not to hurt is actually quite the opposite to empower people

Amel Derragui:

and hopefully even your kids will feel that empowerment for themselves

Amel Derragui:

at some point if they want to.

Amel Derragui:

Um, yeah, but that's, I found it very courageous and I know that, you know.

Amel Derragui:

It was already courageous enough to write the book.

Amel Derragui:

It was another thing to also put it out there and share it with the world, but on

Amel Derragui:

top of it is that you have built a whole business around the concept of your book.

Amel Derragui:

We worked together as well so that we can align your business strategy,

Amel Derragui:

your positioning to the book.

Amel Derragui:

Right.

Amel Derragui:

And I was wondering if you could share your experience of what did

Amel Derragui:

you feel you needed at that time to be able to build that strategy

Amel Derragui:

of a business around that book?

Katia Vlachos:

I still, I still remember our first VIP day Right.

Katia Vlachos:

Or days

Amel Derragui:

somewhat

Katia Vlachos:

where we, yeah, we, we brainstormed around the book.

Katia Vlachos:

It was, yeah.

Katia Vlachos:

It was so, so helpful because I have the story and the, the concept, but I needed

Katia Vlachos:

to translate it into my, my key message.

Katia Vlachos:

Like there has to be like one message.

Katia Vlachos:

It has to be powerful.

Katia Vlachos:

You know, what are the words I'm using?

Katia Vlachos:

How do I communicate the value of his work to my audience?

Katia Vlachos:

So it's, uh, it's, it's like you said, it's, it's doing the inner

Katia Vlachos:

work, but the inner work has to kind of translate to the outside as well.

Katia Vlachos:

So part of it, part of it only was, was, uh, working on the

Katia Vlachos:

communication, the translating.

Katia Vlachos:

Came when, you know, we came up with concepts like bold

Katia Vlachos:

decisions and break free.

Katia Vlachos:

I mean, this is, this is all our work together, right?

Katia Vlachos:

And I still use these words, these, they're still very much part of

Katia Vlachos:

my, my message part, part of it was that, but there was also like

Katia Vlachos:

the mindset part of, of putting myself out there and, and believing

Katia Vlachos:

in the value, um, that I'm adding.

Katia Vlachos:

You know, you, you were also like my champion in a way.

Katia Vlachos:

Not just like the marketing and the business coaching and all that,

Katia Vlachos:

but you're also championing me and encouraging me and there were a

Katia Vlachos:

lot of ups and downs at the time.

Katia Vlachos:

'cause I was going through a lot of challenges also health

Katia Vlachos:

wise and personal challenges.

Katia Vlachos:

So.

Katia Vlachos:

So there's also like staying committed and, and, and believing in, in what

Katia Vlachos:

I did and, and the value it's adding and, and just walking the talk, right?

Katia Vlachos:

Not, you know, I'm not just preaching on cage, but I'm, I'm living it.

Katia Vlachos:

And your support with that was, was huge.

Katia Vlachos:

So I think I see these two.

Katia Vlachos:

Aspects of it and okay, the third one, you know, accountability

Katia Vlachos:

is, is is always huge.

Katia Vlachos:

Right?

Katia Vlachos:

You know, like, you know, I could be thinking about this and strategizing for

Katia Vlachos:

a while, but if without the accountability it wouldn't be become reality.

Amel Derragui:

It was not only, you were going through a lot of challenges, but

Amel Derragui:

on top of it, you had kind of finished a book and you were working really hard

Amel Derragui:

to find a editor, and I remember you were trying to do both the same time.

Amel Derragui:

It was so impressive to see you commit.

Amel Derragui:

To the whole process and see where you are today.

Amel Derragui:

It's just, I just wanna take this moment to celebrate

Amel Derragui:

everything you've achieved so far.

Amel Derragui:

You've been amazing to watch.

Amel Derragui:

And one of the things that maybe you can also share your

Amel Derragui:

experience is all that hurdle.

Amel Derragui:

That it is at the beginning.

Amel Derragui:

It's not easy to come from that idea to actually put it out to the world

Amel Derragui:

and my experience that very often, it takes six months to a year before

Amel Derragui:

we can finally go from the concept, the strategy, the messaging, the

Amel Derragui:

positioning to actually living what has been strategized and planned.

Amel Derragui:

Any advice looking hindsight from your journey, from the moment you had

Amel Derragui:

the strategy to the moment you put it out there and start sharing it?

Amel Derragui:

What would you do differently?

Amel Derragui:

What would you do again, the same way?

Katia Vlachos:

Hmm.

Katia Vlachos:

Very interesting advice would be, I feel like the time is needed.

Katia Vlachos:

Like maybe if I didn't have the health challenges, this would've

Katia Vlachos:

happened earlier, but I feel like, you know, it needed like the,

Katia Vlachos:

the, the message needed to mature.

Katia Vlachos:

Yeah.

Katia Vlachos:

It needed to mature.

Katia Vlachos:

I needed, I needed to be in the place where I really was embodying it.

Katia Vlachos:

So my advice would be like trust the process and be, be patient,

Katia Vlachos:

but still do the work and just like wait for things to happen.

Katia Vlachos:

Right.

Katia Vlachos:

Or for the right time.

Katia Vlachos:

Now we create right time.

Katia Vlachos:

Time is now.

Katia Vlachos:

The time is now.

Katia Vlachos:

Exactly.

Katia Vlachos:

The time is now.

Katia Vlachos:

And the now may like stretch a little bit.

Katia Vlachos:

Right, exactly.

Katia Vlachos:

Because it's a process.

Katia Vlachos:

I see it a lot with my, my, my group program participants now,

Katia Vlachos:

where they're like, we do a lot of work on like gaining awareness.

Katia Vlachos:

So there's like a lot of realizations and insights and a lot of them are

Katia Vlachos:

like, okay, but what do I do now?

Katia Vlachos:

What do I do with these insights?

Katia Vlachos:

Like, I need to do something.

Katia Vlachos:

And I'm like, yes, but it's a process and you know, we're gonna like take it

Katia Vlachos:

one step at a time and you will see you take a few steps and then all the others

Katia Vlachos:

are kind of starting to fall into place.

Katia Vlachos:

Be patient and let it sink in and let the like really, again, really embody

Katia Vlachos:

the insights and the realizations, and then you will know what's next.

Katia Vlachos:

But it's, in my experience at least, I, I mean, I see a lot of

Katia Vlachos:

people like going really fast.

Katia Vlachos:

Maybe it works for them, but for me, this is how it worked.

Katia Vlachos:

I had to really connect with a material, connect with a message, live it.

Katia Vlachos:

It allowed me to show up so much more authentically and and

Katia Vlachos:

with so much more conviction.

Amel Derragui:

Yeah,

Katia Vlachos:

I think it's the conviction needed to mature.

Amel Derragui:

And I found that you were very courageous to start

Amel Derragui:

the marketing work while finishing the book and working on the book.

Amel Derragui:

Would you still recommend that?

Amel Derragui:

Mm-hmm.

Amel Derragui:

Like hindsight, like truthfully, or do you think you just did it too

Amel Derragui:

early or rushed it, or was it actually useful to do at the same time?

Katia Vlachos:

That was super useful.

Katia Vlachos:

I mean, look, the manuscript was written.

Katia Vlachos:

I was doing the, the editing and then looking for publisher and all that.

Katia Vlachos:

I think it was great because I started promoting the book before

Katia Vlachos:

the book was out, and that I would recommend to anyone who's, who's.

Katia Vlachos:

Building something new and promoting it is, is to warm up the audience.

Katia Vlachos:

I mean, you know, we work together, uh, on that, right?

Katia Vlachos:

Start talking about the concepts, get people interested, gauge

Katia Vlachos:

you know, which topics are, are resonating more than others.

Katia Vlachos:

I think it's invaluable.

Katia Vlachos:

So it was, it was exactly the right time to work on it and, and, you

Katia Vlachos:

know, do all the groundwork and, and start, start already being out.

Amel Derragui:

That was another thing that came up in our work was the

Amel Derragui:

whole hesitation of putting content out there, sharing on social media.

Amel Derragui:

Look at you today.

Amel Derragui:

You're like a social media machine going viral and having so much engagement

Amel Derragui:

in every single one of your posts and like what, what has helped you go from

Amel Derragui:

shying away, from posting regularly to, I remember how you even about

Amel Derragui:

networking, even networking was a thing.

Amel Derragui:

I don't like networking.

Amel Derragui:

It's not authentic.

Amel Derragui:

What?

Katia Vlachos:

You helped me so much for that.

Amel Derragui:

I'm so happy to hear that.

Amel Derragui:

What are the shifts that happened to you that allowed you to today?

Amel Derragui:

Show up.

Amel Derragui:

So brilliant.

Amel Derragui:

Be visible.

Amel Derragui:

Like visible is just a small world compared to, to how

Amel Derragui:

visible you are right now.

Amel Derragui:

So, and you are showing up regularly, almost every day on,

Amel Derragui:

on LinkedIn and social media.

Amel Derragui:

So what has allowed you to do that?

Katia Vlachos:

So I ask myself one question every day, and it

Katia Vlachos:

has to do with, with impact and contribution, my why and all that.

Katia Vlachos:

And I'm like, okay, what is my, what is my audience?

Katia Vlachos:

What is, what is this person?

Katia Vlachos:

'cause I try to think of one person, you know, what do they

Katia Vlachos:

need to hear from me today?

Katia Vlachos:

That's, that really helps me show up and share that and,

Katia Vlachos:

and see what happens, right?

Katia Vlachos:

But it's, it's really, I practice what I said earlier, right?

Katia Vlachos:

It's not about, oh my God, what are they gonna think?

Katia Vlachos:

That's what stopped me from, I don't know, like, for example, doing video.

Katia Vlachos:

I can never, I didn't do video.

Katia Vlachos:

It was like, oh my God, what are people gonna think?

Katia Vlachos:

Suddenly?

Katia Vlachos:

She's doing video and who does she think she is?

Katia Vlachos:

Oh, she sucks.

Katia Vlachos:

Whatever.

Katia Vlachos:

I was like, just go do it because.

Katia Vlachos:

'cause you're helping someone who is not gonna get that help is not

Katia Vlachos:

gonna get that encouragement or, you know, that sense of feeling seen

Katia Vlachos:

if you shut up or don't show up.

Katia Vlachos:

Wow.

Katia Vlachos:

So who am I?

Katia Vlachos:

Who am I holding back from?

Katia Vlachos:

By not showing up Is, is also a good question.

Katia Vlachos:

So yeah, that was the, the visibility part.

Katia Vlachos:

The networking part.

Katia Vlachos:

You really helped me because, um, I was like, okay, if this is not,

Katia Vlachos:

if this doesn't feel authentic, let me give it a shot and, and look

Katia Vlachos:

for the places where I actually find my people and find my tribes.

Katia Vlachos:

So, I mean, I don't know if you remember, but I challenged myself.

Katia Vlachos:

I mean, I'm gonna be doing this for a few months and see what happens.

Katia Vlachos:

And guess what?

Katia Vlachos:

I found those places, right?

Katia Vlachos:

And I created those places and, but it's shifting how you approach it.

Katia Vlachos:

And now I help other people with.

Amel Derragui:

I love it.

Amel Derragui:

It's unbelievable 'cause

Katia Vlachos:

yeah, it's such a big revelation.

Amel Derragui:

What a shift.

Amel Derragui:

Really impressive.

Amel Derragui:

So you do work a lot with your clients.

Amel Derragui:

So tell us how you help them now.

Amel Derragui:

What, what do you do for your clients?

Katia Vlachos:

So most of my clients, or if not all of them, come to me

Katia Vlachos:

because they want to change their lives.

Katia Vlachos:

They wanna reinvent themselves.

Katia Vlachos:

Like I said, they use the words I wanna get out of the cage.

Katia Vlachos:

This is my cage.

Katia Vlachos:

I don't want it anymore.

Katia Vlachos:

I have a, a, like a signature methodology, a series of steps I take them through.

Katia Vlachos:

They're not linear.

Katia Vlachos:

We can go back and forth, uh, depending on, like if I'm doing private

Katia Vlachos:

work, we adapt it to their needs.

Katia Vlachos:

But, but there's certain kind of milestones that you go through

Katia Vlachos:

when you go through reinvention.

Katia Vlachos:

And one of them already I shared is like finding the essence, connecting

Katia Vlachos:

to your essential self as we call it.

Katia Vlachos:

And, and then from that place tackling all the other steps.

Katia Vlachos:

But it has to do with, you know, like, uh, alignment, aligning with your values,

Katia Vlachos:

your vision, your purpose, you know, what you're here on this earth to do.

Katia Vlachos:

It has to do with, um, you know, figuring, figuring out an action plan, dealing

Katia Vlachos:

with all the, the inner voices that like to hold us back when we start to take

Katia Vlachos:

action and we start to gain momentum.

Katia Vlachos:

So dealing with those.

Katia Vlachos:

So what this methodology of this program, whatever does, is it

Katia Vlachos:

has the practical part, like the action, the steps and all that.

Katia Vlachos:

But there's a lot of it around the mindset.

Katia Vlachos:

Uh, because being uncaged is not just like and reinventing yourself.

Katia Vlachos:

It's not just taking the steps.

Katia Vlachos:

It's, it's more like how do you walk the talk?

Katia Vlachos:

How do you embody it?

Katia Vlachos:

How do you, um.

Katia Vlachos:

You know, uh, feel grounded and yourself and validated from the inside, right?

Katia Vlachos:

Because that makes you immune to, to external validation or help

Katia Vlachos:

makes you immune to the setbacks.

Katia Vlachos:

You're not held back by all these things, but you learn to navigate them.

Katia Vlachos:

So I do that in private, but now I also have a new group program,

Katia Vlachos:

which I call the Uncaged Method Mastermind, and it's 12 weeks.

Katia Vlachos:

So we go through that process as a group and it is a whole other dynamic, uh,

Katia Vlachos:

but incredibly powerful and rewarding.

Katia Vlachos:

Yeah.

Katia Vlachos:

So these are the two ways, and of course I still write and post and try to show up.

Amel Derragui:

You are more than trying.

Katia Vlachos:

You're showing

Amel Derragui:

up every step.

Amel Derragui:

I do my best.

Amel Derragui:

Thank you so much for sharing that.

Amel Derragui:

Actually, before we say goodbye, is there one more?

Amel Derragui:

Anything you feel like we missed out from the conversation?

Amel Derragui:

You wanna make sure to, to share?

Katia Vlachos:

Yeah.

Katia Vlachos:

What I wanted to say about the cages, because very often people will, not

Katia Vlachos:

often, but, but sometimes people will listen to all these concepts and be like,

Katia Vlachos:

no, I'm not, like, this doesn't apply to me because I'm leading my life and

Katia Vlachos:

I'm making choices and, and they're my choices and I'm aligned and all that.

Katia Vlachos:

Yes.

Katia Vlachos:

Cages can be obvious, but they can also be sneaky and they,

Katia Vlachos:

they can look like choices.

Katia Vlachos:

I recently had someone in my group say, well, I'm, you know, I'm a

Katia Vlachos:

people pleaser, but I choose that because I like to help people.

Katia Vlachos:

I, I'm, I'm a nice person and she's wonderful, but it's still a cage.

Katia Vlachos:

Even if we, we choose or we think we choose, right?

Katia Vlachos:

Because sometimes these choices, we made them so early in life that they feel like

Katia Vlachos:

they're ours, but they're not really ours.

Katia Vlachos:

So, so here, what I wanted say is like, just, just keep asking, like be alert.

Katia Vlachos:

What could be a cage?

Katia Vlachos:

I, I find them every day, right?

Katia Vlachos:

My miss on cage and I still find my own.

Katia Vlachos:

It can be.

Katia Vlachos:

Giving a speech somewhere.

Katia Vlachos:

And the, you know, because the organizer told me, oh, I have to know it by heart.

Katia Vlachos:

And I like, I very bad at learning things by heart and I

Katia Vlachos:

will torture myself for days.

Katia Vlachos:

And, and at the end someone else told me like, I was working with

Katia Vlachos:

someone, I'm like, why are you caging yourself with this thing?

Katia Vlachos:

Like, just find another way to do it.

Katia Vlachos:

Right.

Katia Vlachos:

So it, it can be little things that we don't think, but there are,

Katia Vlachos:

they are ways we limit ourselves.

Katia Vlachos:

So just be, be, be open-minded about it and, and look for them.

Katia Vlachos:

They're everywhere.

Amel Derragui:

We all have our cages, for sure.

Amel Derragui:

So now if we want to get free from our, to get uncage, what is the best way to

Amel Derragui:

find you and reach out to you and to learn from your, your great insights?

Katia Vlachos:

Oh, my website, kahu.com.

Katia Vlachos:

Uh, where you have everything, the private coaching, the, the group program.

Katia Vlachos:

There's like a free quiz you can take and there'll be more.

Katia Vlachos:

I'm preparing a new one.

Katia Vlachos:

And, uh, and of course social media.

Katia Vlachos:

Please connect with me on LinkedIn, on Instagram.

Katia Vlachos:

Kaia, it's really is, it's my, just my name.

Katia Vlachos:

So if she even just Google me, you'll find it.

Amel Derragui:

So my dear listeners, I'll put all the links you need to

Amel Derragui:

find Katya and the show notes of this episode you just need to go to

Amel Derragui:

the time is now biz slash three 19.

Amel Derragui:

Thank you so much, Katya, for sharing your inspirational journey and uplifting.

Amel Derragui:

I hope all of you're listening felt empowered to now show up, get

Amel Derragui:

uncaged, and embrace your message so that you can be invisible.

Amel Derragui:

And make an impact, right?

Amel Derragui:

Go from invisible to in demand requires the courage to get uncaged from

Amel Derragui:

everything that's holding us back.

Amel Derragui:

And I love how your story, Katya, helped us be able to find that inspiration.

Amel Derragui:

So thank you so much for your trust and for sharing your story with us here today.

Amel Derragui:

Just one last thing before we say goodbye.

Amel Derragui:

If you had to repeat the sentence, the time is now two, what would you say?

Katia Vlachos:

The time is now to lead an uncaged life.

Amel Derragui:

Amen.

Amel Derragui:

And thank you to all of you listening.

Amel Derragui:

I can't wait to see you in the next episode, and stay tuned to turn your

Amel Derragui:

challenges into great opportunities and the time is now to create more growth,

Amel Derragui:

freedom, and impact with your business.

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