Shownotes
Great story of finding ecommerce and then finding your lane within it. All the learning you do in this business is valuable. Do you still wonder where you fit in? Are you a seller only? Are you a number two who loves logistics yet hates selling? Are you a marketer who can sell anything? Or are you a storyteller like Jeremy looking to find a way to fit in? All work if you put your heart into it. Help others and you will see where you shine.
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Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)
Jeremy: [00:00] That, I think little things that they’re doing that, you know, whether it’s, whether it’s how they are sourcing or, or, or just how they’re interacting with people. I, I take from that, you know, I’ve started, I’ve been in mastermind groups with people where we, we share information and I try and be as open and transparent as I’ve seen people like the amazing freedom team B and, and, and I, and I, and, and, and it’s, it’s, it’s only been beneficial because there’s been so many ideas in those arenas that I never would have thought of if I wasn’t networking and engaging with people. And, and, you know, it’s give and take, but you know, I don’t think about the take side and I just try and give. And then it just comes naturally that the more you give, you’re going to, you’re going to see people just pour into you. Like, dude, I wanna, I wanna show you something. Now I want to help, you know,
Cool voice guy: [00:53] welcome. Do they focus on the people, the products, and the process of incomers selling today, your host Stephen Peterson,
Stephen: [01:07] add an important member to your Amazon teams. Solutions. Four ecommerce. Yep. Solutions Four ECOMMERCE, Karen lockers team helps manage our Amazon account. We pay full price just like everybody else. We’ve been using her for a couple of years. And the reason is, is because of the results. We modify a lot of listings, especially in wholesale because we’re trying to enhance that listing, right? We’re trying to help the brand. And so guess what? That’s the type of service that we get from solutions for ecommerce. So it’s solutions, the number four e-commerce dot com forward slash, wholesale and you can get $50 off her service. Go try it, give it a shot and say, hey, could you help me get this listing in line? And guess what? That allows you to go out and develop relationships with wholesalers. And then the work gets done by Karen and her team. I can’t recommend it enough.
Stephen: [01:54] We use it again. We pay full price solutions, the number four e-commerce dot com forward slash, wholesale save 50 bucks. Get that important part of your team working for you. So you’re looking for an advantage to help you woo a brand. While one of the tools that you can use this scope, you could check out the product and then check out their competitors and find the keywords that are competitors are using and check out theirs and see that they’re not. And then say, okay, I’ve got an idea. Let me do this. Let me enhance your brand. That’s the thing you can bring to the marketplace. When you can hance the brand, you’re going to win that account. So try it. You get a free trial, but seller labs.com forward slash, scope use the code omentum and save 50 bucks. It’s a free trial. Try it and see if you can enhance the brand.
Stephen: [02:41] Hey, it’s time to get the listings, right. So what should you do? You should get your images right, right. So amazing freedom has a program to help you do that and we’ve used them. It’s phenomenal what they can do. You got to go look at this. So you go to amazing freedom.com forward slash photos and take a look at the examples. What you can do with an image you take and you give them some sample images, some simple images, and then what they do is they take and um, insert them with lifestyle photos. And so all of a sudden you’re going to see an example of what a plain image looks like and then what it can be enhanced to. Why is this of value to you while you were in the wholesale business? And guess what? You want to add value to the brand.
Stephen: [03:21] And this is just a simple way to do it. They offer all those kinds of services. Scroll down to the bottom. If you really want somebody to help really improve this service and you want to bring value to that brand because you want to exclusivity the services that they offer for listing enhancement will blow your mind. So again, it’s amazing. freedom.com forward slash photos take a look at what you can do for your brand that you’re trying to get. If you’re ready to learn about wholesale, then I suggest best from the nest. And Robin Johnson, her unstoppable Amazon Academy will help you learn from basically even open ending account if you’re brand new to Amazon, but then all the way to brand building, how do you, how do you enhance the brain? How do you have that conversation? There’s 300 plus videos, probably more than that by now. So very simple, little as $49 a month. Best from the nest.com forward slash e m that’s it. Best from the nest.com forward slash m checkout the services that they offer, checkout some of the events that she hosts. You want to go walk around AST, check it out best from the nest.com forward slash yeah.
Stephen: [04:35] Welcome back to the ECOMMERCE momentum podcast. This is episode 376 Jeremy Nicholson, I think Jeremy’s story, um, there, I mean it’s funny, you know, when you, you plan these things, I plan these things months in advance and if you think about what you want to talk about with them, you know, a bunch of their story. Usually I know quite a bit of it or I’ll do a little bit of research, but I try not to know too much. And you know, there’s a few things in here I didn’t know, but what he did for me was open my eyes to something that I don’t think I’ve done a good job of explaining when you listen to this and you’ll understand that Jeremy’s a videographer and that the opportunity of video came along and he was completely ready for it. The opportunity to do video for Amazon sellers.
Stephen: [05:22] He was completely ready for it because of his past and because of his preparation, because he was paying attention because he was listening, um, because he was giving, he was accepted and he then was given to, and I think that’s so powerful. So no matter where you work, and I used the example, if you work in health care now that Amazon’s getting into the healthcare business, right? And you know that it’s only gonna get better as technology changes and this and that, you have a distinct advantage. And I hadn’t thought about it that way. I know I always say something similar to this, but being ready when it does come your way, right? It’s not ready today. So if you’re in and, and it, you know, you’re not seeing a big advantage on Amazon yet, it’s coming. So get all the other stuff worked out, get all the details of how to do things worked out so when the opportunity comes, you can pounce on it and you will advance. So 10 times further than me, 10 times further than 99% of the people. That’s your secret sauce. And it’s different for each person because we’ve all done different things in our life that are preparing you for what’s to come. And I think Jeremy is a perfect example of that and he’s so humble about it, but he’s just such a wonderful person and I just think it’s such a great example of what you can do. Uh, when you put some faith in it,
Speaker 4: [06:36] it’s going into the pocket. All right. Welcome back to the ecommerce women a podcast. We’re excited about today’s guest because I think another example of
Stephen: [06:47] building or using ecommerce and the way that works for you at the time, you need it to work for you, there shouldn’t be one set way because when the world changes outside of your control and you don’t adapt, you could implode. Right? And so having the ability to do a whole bunch of different things and then ebbing and flowing. So as my, my life gets busy, we slow down. Literally, we were just away at a trade show for several days, barely any shipping got done. Whatever got done, had to get done. That was it. And we stop. All right. And that’s the beauty of having Amazon. But then we come back and we can give it our all. And that’s by design. So another great example, Jeremy Nicholson, welcome Jeremy.
Jeremy: [07:27] Thank you, Stephen. Welcome. Well thanks for having, what do you agree with that statement? Is that fair? Yeah. And actually I was kind of mulling that over and why I was Kinda caught off guard there. Um, that’s exactly my life story, but, but isn’t it cool? Let me think about that.
Stephen: [07:45] I have that option. Right. And he didn’t have that option.
Jeremy: [07:49] And that’s, that’s one of the things that makes me appreciate, uh, an opportunity like Amazon more than, than anything else because it, it gives everyday people an opportunity to make side income, fulltime income, um, you know, residual, passive income in ways that no other opportunity out there can give you way back. Yeah.
Stephen: [08:12] Years ago I had an interview and, um, she, uh, I can’t, I’m drawing a blank on her name and I’m, Oh, I’m sorry. I apologize. But it was such a profound statement. She said it basically selling you an Amazon. Nobody knows if you’re black, you’re white, you’re gay, you’re straight, you’re tall, you’re short, you’re fat, you’re thin, you’re blind, you’re not, you’re anything. It’s the evening out. It’s an effort issue. Right. And a result issue. Um, that’s pretty cool. I mean, that’s pretty cool to not many things in my life have that same, you know, uh, ability, you know, there’s usually somebody can see you so they can judge you and then they can pass judgment on you. Right. Or they can hear you didn’t like my voice, right? But with the blind selling like that, right. The bad term. But, but you know, third party selling, maybe that’s a better term, nobody knows. You know, most people have no clue that they bought something from you,
Jeremy: [09:03] right. And a lot of times they don’t even realize when they’re buying from Amazon that they are buying from uh, an entrepreneur or a mom and pop store or like they just see prime shipping, add it to their cart and most of the time they have no idea the uh, the work that’s going on behind the scenes and the opportunities that are happening there.
Stephen: [09:23] 100%. Do you have any boxes? Do you get in and you just see, I see an Fba label on and I’m like, I have no clue who sold that. And I mean we, we got our vitamins and the other day is somebody put an Fba shipping our label on that. I have no clue who it came from. I’m sure my wife just bought the buy box. Right. That’s like most people. Okay. So let’s talk about Jeremy Because Jeremy is not just in the ecommerce world. He’s had a couple other little things happen in his life. So, but let’s go back. Um, you were always going to be x. What was it going to be?
Jeremy: [09:55] I was always, always going to be a storyteller. That’s my periods, my stick. That’s what I do. So yeah.
Stephen: [10:03] Were you the kid that would just, you know, get up in front of the family, they say, okay Jeremy, get up there and tell everybody a story at dinner time or, you know, thanksgiving dinner. It was that you,
Jeremy: [10:13] I mean, yes and no. I mean in, in storytelling, I, I prefer to use the tool of Leica camera. And I remember I was like a kid realizing the power of that when I, um, I was playing with my neighbors with a video camera and you know, it was like a VHS camera back in the day. And, um, we were playing on trampoline and I did a few scenes where I had him like jump up in the air. Then I said, jump now, jump off and, and, and now lay down on this truck right here. And I just like cut it together in camera and went to my friend’s parents and said, oh no, look what happened. And they looked at the video and they said, yeah, it was, it was evil. I was, I was a genius young kid. But seeing the look in that parent’s eyes and the terror as they, uh, thought their son had jumped off and land on, on giant rock, cause we lived in the mountains of Colorado off a trampoline. And just like seeing that they believed it. And I was like, man, there’s power here and you know, and then, you know, we laughed and said, Aha. It was a big joke, but, but I immediately realized as a kid that men, this is fun. It’s fun to, to do that kind of storytelling in a way that, you know, you can manipulate things, but also to tell real stories that, that people watch and say, wow. And they take something from it and they can, and it impacts their...