It takes a lot of effort to create an engaging piece of content. But the creation of a piece is only half of the job; the rest lies in how you publish the content. There are smart ways to do this, and not so smart ways, and it’s worthwhile learning the difference.
In episode 80 I share some useful tips for promoting and repurposing your long-form content such as blog posts, videos, or podcast episodes with accompanying visual content. If you’re going to spend the time to create a high-quality piece of content, make sure you’re reaping the rewards for your efforts. Don’t underestimate the importance of visual content.
Why visual content is so important on social media
Why it’s important to create visuals for each piece of content that you are promoting