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295 : Mitchell Lipp – aka Harvey Spektor – Interview one of two Lipp Brothers on what it takes to work together in an Amazon business
16th April 2018 • eCommerce Momentum Podcast • eCommerce Momentum Podcast
00:00:00 00:58:45

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This is the first of the Lipp Brothers interviews with Mitchell up first. Very cool how he really recognizes the value his brother brings. Many people just offer lip service (pun intended) but there is real love and respect with these two. Great advice on what it takes to keep great people happy. Its not money only for sure!

Mentioned:

Mitchell’s Facebook Contact

Mitchells previous interviews :

#57, #123, #163

Dale Selmeyer Prep Center

Rocky Mountain Reseller Conference– Use code momentum25 to Save $25.00 off their lowest current offer. Price goes up 4/1/18

Sponsors

Gaye’s Million Dollar Arbitrage List

Solutions4ecommerce

Scope from Sellerlabs

GoDaddy

Grasshopper

Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)

Stephen:                             [00:00]                     I’m excited to talk about my sponsors today, Gaye Lisby’s million dollar arbitrage group. Amazing, amazing group. This is a teacher. This is Gaye, she was a teacher. She is a teacher. Still. You need to learn. This is the type of environment you want to be in because she’s going to help you understand why, and I think that’s the hardest part of this business is understanding why. Why is the red one popular one? The green one isn’t? Well, there’s usually a reason and what gay does is probably parsed that better than anybody and she’ll explain the reasons for those things. I think that’s really powerful. Yeah, she puts out a list. You’re going to get a good use of that list if you get in the group. Now here’s the deal. The group isn’t always open, right? So you get on the waiting list and you can join the waiting list through my link.

Stephen:                             [00:46]                     Doesn’t cost anything to get on a waiting list and if you like her service, which I find that most people do that. That’s why there’s not so many openings. You’ll be with her for a long time and so it’s amazing. Freedom Dot com. She’s part of Andy’s Slamon’s group. Amazing freedom.com. Forward slash momentum, and you’re going to get in the waiting list. That’s all I can get you on right now. You can use my name and see if that gets anywhere, but what I like about it, what I like about what they teach in that group or the things that are going on, you know the current things. I’ve seen a lot of stuff going on about stores going out of business. While here’s where an opportunity is, here’s why you want to do this. Hey, be cautious about this, you know, toys r us coming out, you’ve got to think about this and that’s the learning that you need to do and gay is better than anybody else I’ve seen.

Stephen:                             [01:31]                     So amazing. Freedom Dot com. Forward slash momentum will get you to the waiting list. Then hopefully I can get you in the group and then you’re going to see me in there and we can chat anytime you’re ready. Karen lockers, group solutions. The number for e-commerce solutions for e-commerce dot com forward slash momentum. It’s going to save you 50 bucks. Karen’s our account manager. We recommend her to everyone because she’s done so well for us. I mean that’s quite frankly the reason we’d been paying her for last few years, but she’s become an important part of our team. Her and her team are so involved in our account. I just see the emails coming back and forth, hey, we did this for you. I just saw two listings today. I’m like, wait a second. Why did they show up? I didn’t put any listings up. They got a.

Stephen:                             [02:13]                     They got a set off to the side by Amazon and they reactivate them for me. You know what I mean? That’s the stuff that just happens when you have a strong team and I can’t recommend Karen enough if you use my code momentum. Karen pays me. I don’t want to hide that. Of course we all know that, but you’re going to save $50 and it’s a great opportunity to really, really build out your team with somebody you can trust. That’s why I recommend them. So solutions for ecommerce solutions, the number for e-commerce dot com forward slash momentum is going to save you $50. Oh, and by the way, she’s going to do an inventory health report. Why is that important? Well, guess what fees are going up. Is your inventory health number declining like ours is? Well, here’s why and what they can do. What I like is I get a spreadsheet from them and it says, Hey, here’s a bunch of inventory.

Stephen:                             [03:05]                     Here’s what we recommend. And I’m like, Yep, re refund. I mean a delete a return us blah blah, blah, whatever it is, and it’s destroyed and it just happens. That’s what I like. The other thing that I have Karen helped me with a lot is creating new listings. You know, we do a lot of the research ourselves. We upload our images and then boom, magically the listing goes live and I don’t have to worry about it. Those are the services that Karen offers. Can’t recommend her enough solutions for e-commerce dot com forward slash momentum. Save 50 bucks. Use My code. You save $50 a month every single month and it’s a great service. Plus you get that free inventory health report. I think it’s a really powerful way, so I can’t. I’m so excited how many people have been joining it because I see it and I’m excited because the messages I get from people saying, hey, this is great.

Stephen:                             [03:52]                     I finally feel like I can focus on something else because Karen and her team are watching this for me and you know, I highly recommend her. Next up is scale solar lamps scope. We’ll set it wrong. It’s amazing. I mean, it really is amazing when you sit back and think about, hey, I want to get this product up and it’s similar to this product and that’s sell that product does well. Well, therefore, if that product does well, they have the right keywords, they’ve chosen things correctly, so guess what? You scope and you could see all that stuff and that’s what the most powerful thing in the world is to copy somebody who’s done it right. That’s what you want to. You want to take advantage of that, right? I mean it’s, it’s fair to see and so therefore you can take and apply it to your listing and immediately get that same benefit.

Stephen:                             [04:39]                     That’s what scope does for me. Seller labs dot [inaudible] forward slash momentum. It’s going to save you $50 on the surface. Oh, by the way, it’s free to try. So sign up, try it and say, oh, this is how it’s done. Boom. And then you’re going to see the lights going to go on and you’re going to be like, man, I can get my products out there. I just can’t wait. Can’t wait. So our labs dot [inaudible] forward slash momentum. The other day I bought another domain. Yes, I bought another domain. It’s almost like A. I’m admitting guilt, but it’s because I had an idea and it was something that was a pretty good idea. I think it’s going to go pretty far and so what do I do? I go to try go daddy.com forward slash momentum and save 30 percent. So domains aren’t very expensive.

Stephen:                             [05:27]                     You get a few services. It adds up a little bit and I usually buy it three years. I usually buy privacy by the way, I recommend that to buy that, you know, it’s not that much money but when you can save 30 percent it makes it that much sweeter and it makes it easier when you’re buying domains and especially if you buy a bunch of domains. I am a domain collector and so I do tend to do that, but that 30 percent makes it a lot easier and I use go daddy because what I like is I can pop in an address I’m thinking and it’ll say nope, nope, try this version or try this extension and then boom, there it is. Hey, you better hurry before it goes away and the right, you know. And so try go daddy.com forward slash momentum save 30 percent.

Stephen:                             [06:07]                     Also want to mention about grasshopper, was that just talking to somebody the other day? And they were like, Oh yeah, use this company called grasshopper. I’m like, Dude, did you buy it through my link and save 30 percent? Hello? Know they miss that. So save 30 percentage, try grasshopper.com forward slash momentum. No surprise there, but you’re going to save 30 percent and what the. The real cool part about that is they’re using it for their private label business and it gives them virtually a second phone on their current phone without having to get another number. They can make up a vanity number. They don’t have to go and do all the grief and sign loan contracts. Pretty easy stuff, and so if you’re creating a brand that you want to identify, you want to look professional, you want to look like a real company. Grasshopper is a great tool. It’s an app you put on your existing phone and boom, you now have a customer service or you now have a sales department, didn’t have a manufacturing division. You could forward it to somebody else. You can have it go to different voicemails, different departments, and it’s all included. So try grasshopper.com, forward slash momentum. Save 30 percent.

Cool voice guy:                  [07:13]                     Welcome to the e-commerce momentum podcast where we focus on the people, the products, and the process of e-commerce selling. Today. Here’s your host, Steven Peterson.

Stephen:                             [07:27]                     Welcome back to the e-commerce momentum podcast. This is episode 200 and Ninety Five Mitchell lip, Aka Harvey Specter. Yes, I’ve had them back. Um, he, it’s funny because in the pre-interview he, he’s a little embarrassed by this, but it’s the truth. He is the most requested return guests that I have. I get notes from people like, Hey, could you have him back on? I’d love to hear how he’s doing. And as I say to him, I mean I think people connect with him because he’s like the everyday guy that made it. He’s like, you know, super smart and everything, but he’s like made it and he speaks so plain language that we all understand and he’s figured it out and it’s Kinda cool. And I just, I think that’s why he inspires so many people and I think it’s, it’s kind of humbling for him. Um, but it’s very cool.

Stephen:                             [08:14]                     It’s a very cool place to get to and I’m interested because him and his brother, you know, both in the business. And so, um, this interview is first and then carry his brother Kerry is next. And so I get to ask some of the same questions and I think we’d get to some very cool places. Um, he gives, he gives some tips at the end that I think are what are going to be, um, you know, you’re going to be like, Duh. And you’re going to be like, no, you know, hopefully they resonate in the back of your mind when things get tough and the fees kick in and you’re challenged because somebody’s telling you that you’re losing your account because they’re going exclusive with somebody else. He gives some real sound, solid advice and perspective. Maybe I’m too to find the lock in and persevere and figure it out. I love that line. I think he’s right. Is figure it out. Just figure it out. You’re smart. You’re not successful by chance. So you just gotta put your head down, do the work and figure it out. Let’s get into the podcast, will come back to the e-commerce momentum podcast. Very excited. Today’s guest repeat guests, um, and please don’t get your ego out of whack on this, but the most requested guest, I have the person who people ask me for, Hey, what’s going on? I would like to know how he’s doing. And you know,

Stephen:                             [09:40]                     Mitchell lip, Harvey Spector and I talk in the pre-call. I think it’s because people connect with you really, really well. That’s not a bad thing. A Harvey, I’ll call you harvey for this welcome Harvey.

Mitchell:                              [09:54]                     Thanks for having me, Stephen. Glad to be back.

Stephen:                             [09:56]                     It’s going to have you back, but, but I mean that. Does that. What does that do to you when I tell you that? Because I’m not blowing smoke. I mean, I’m telling you the truth. I’m telling you the truth. People seem to connect with you.

Mitchell:                              [10:10]                     I mean, it’s cool for sure. Uh, I mean sometimes I tell people the, the older I get, the more introverted I get. Um, so it’s good to hear that I’m connecting with people and uh, sometimes, you know, it’s hard to, uh, just to get conversation started at times. I appreciate the flattery though.

Stephen:                             [10:32]                     Why is that? Why do you, why do you feel like you get you pull back? Is it because you’re having some success? You don’t want to show off. You don’t want to come across too, is that guy,

Mitchell:                              [10:41]                     uh,

Mitchell:                              [10:43]                     that’s probably part of it, but um, you know, just as you get older, I feel like you get more confident and a solidified in your existing relationships, uh, that worked for you and you develop a, a better filter as a smoke, you know, when you first talked to him and uh, and who’s not. And uh, you know, one of the things I’ve always done both personally and professionally is when I first meet someone, you know, or anybody can answer, give a good answer to a question, you know, but if you, if you give a scenario or a situation or a quick discussion where you get them to react, you can, you can learn a lot more than, you know, asking 30 minutes of questions sometimes.

Stephen:                             [11:30]                     Yeah. I also find that giving an adult beverage now and then you get to, people loosen up a little bit and you get to see a little different side of him. So, so when you do see that side of them, what do you do? I mean, when you see that side you don’t like, are you, you know, just the type to divorce them completely from your life and take them out or do you give them a chance to you coach to you d, You know, cause that’s real, right? I mean that happens.

Mitchell:                              [11:55]                     Yeah, I guess it sounds harsh drug probably would either subconsciously or consciously a know divorce from her life and uh, and seek out those that are, that I...

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