In this episode, Nikki Green shares insights and strategies for sustainable entrepreneurial growth, emphasizing the importance of community, mentorship, and balanced business practices. Chuck and Nikki discuss the value of foundational business education, the pitfalls of high-priced programs, and the need for accessible support in the entrepreneurial journey.
Guest Bio:
Nikki Green is a life and business resiliency expert with over 20 years of international business experience. Her eclectic background includes completing marathons and triathlons across different continents. She specializes in helping heart-centered entrepreneurs create sustainable business foundations and is the author of "Chameleon Mindset."
Key Points Discussed:
1. Importance of foundational business education and access to community support (02:15)
2. Pitfalls of high-priced programs and the need for accessible mentorship (12:30)
3. Balancing low-cost customer acquisition with high ticket offers (24:45)
4. Navigating the challenges of business growth step by step (35:20)
5. Prioritizing rest and downtime for sustainable creativity and growth (46:10)
Main Quote:
"Take the first step, and then the next. Like marathon training, balance exertion and rest for sustainable growth."
Links:
Find Nikki Green's business foundation master classes at nikkigreen360.com.
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Until next time, keep moving forward!
Chuck Anderson,
Hello, everybody, and, welcome back to the show. Chuck Anderson here. This is the
Speaker:creative collaboration show, and, this is a show for business
Speaker:owners and experts and, entrepreneurs who are
Speaker:on a journey, usually through business
Speaker:growth and all the ups and downs that can come along with that. And we
Speaker:we have our big goals that we're reaching for. Some of us
Speaker:seem to hit them with ease, and others of us, seem
Speaker:to have an interesting journey. We'll we'll
Speaker:put it that way. And, there are times in the entrepreneurship
Speaker:journey that will test your patience, test your confidence,
Speaker:test your resiliency, and you'll wonder, why am I even
Speaker:doing this, and should I even keep doing this? And that's what the
Speaker:theme of our episode here is today. I'm
Speaker:so, privileged to have, Nikki Green here with me
Speaker:today. Nikki is a life and business resiliency
Speaker:expert, who has been in the international
Speaker:business industry for over 20 years, avid
Speaker:traveler, also marathon. We'll have to unpack that
Speaker:too. Completing 7 marathons, dozen of
Speaker:triathlons across 3 continents. Well, it definitely takes,
Speaker:resiliency to do that, Nikki. So first of all,
Speaker:welcome to the show. Glad to have you. Thanks. Good to see you again,
Speaker:Chuck. Yeah. We're gonna have some fun today. We always do
Speaker:when we get together. And, you know, I
Speaker:probably butchered that introduction a little bit. You know, that's that's always how it
Speaker:goes, you know, with with the bios. Let's
Speaker:start with, you know, you telling everybody, a little bit more
Speaker:about you and, what you do and what kinda go from there.
Speaker:Yeah. One of the things I love is, no matter how many times people meet
Speaker:me, sometimes they have no idea where I'm from or what I do, and they're
Speaker:just like, I just wanna be around you. I just wanna hang out. Like, you
Speaker:just seem fun, and that's fine
Speaker:too. But hi, everyone. Yeah. My name is Nikki Green. I am a life and
Speaker:business rezonecy expert. So I help people tackle big challenges,
Speaker:both in their business and in their life. I spent the last 20 years working
Speaker:in Silicon Valley, so I have an incredible amount of business experience. I also have
Speaker:been on the board of many nonprofits, so I've kinda seen everything big, small, and
Speaker:everything in between. And I take on big
Speaker:challenges myself. So I also am a former certified USA
Speaker:Triathlon coach, and so I, used to coach endurance athletes as
Speaker:well as I used to play and coach volleyball. So a little bit of an
Speaker:eclectic history. I'm a chameleon. I kinda blend in, and there's
Speaker:lots to unpack here and lots of ways I can support and help your
Speaker:audience. Yeah. And, you know, I think most of us are,
Speaker:chameleons or, at least have that multifaceted,
Speaker:you know, bit of experience that then comes together in a in a new way.
Speaker:It's kinda like, you know, when Reese's put chocolate and peanut butter together for
Speaker:the first time, it's like, oh, amazing. And we all have our own combination.
Speaker:Right? And and so I I love that. How what's what's
Speaker:the origin of the work that you're doing? What what got you
Speaker:into the work that you're doing? And, was there a
Speaker:turning point? Or, you know, what what what was the journey?
Speaker:Yeah. Like a lot of people during the pandemic, it just felt really disillusioned
Speaker:with my corporate career, and there's a lot going on, obviously,
Speaker:globally, but just in the company, and and it just really wasn't
Speaker:resonating anymore with the the culture and some of the decisions that were being made.
Speaker:And I just said, you know what? It's time to go. It's time to take
Speaker:a break. It's time to do some personal development and build more of my own
Speaker:legacy. And one thing that I've always done is do a lot of give
Speaker:back. It's been really important that because of my eclectic upbringing,
Speaker:there were always people in my life that reached out and helped me when they
Speaker:didn't have to. You know, they went above and beyond to make sure that I
Speaker:was taken care of so that I was able to have all the success I
Speaker:had. And so for me, the first start was being on a couple of boards
Speaker:of nonprofits, and that gave me an ability to really just recharge and know
Speaker:that there is good in the world. And I wanted to keep that going as
Speaker:I started to build my business, and really starting to help those that
Speaker:were doing the same thing, leaving their career many, many
Speaker:years and reinventing themselves in this new paradigm that we
Speaker:have. So I really love it. It gives me energy every day to be
Speaker:doing this and to see all the exciting cool businesses that people are
Speaker:dreaming up and try to make those a reality with them.
Speaker:You know, there's something interesting about spending time
Speaker:in with nonprofits and around people
Speaker:who are in, the activity of giving
Speaker:a lot. Whereas in corporate, it can feel it's not
Speaker:always true, but, you know, it it can feel like taking it's
Speaker:a lot of, you know, meeting performance measures and numbers and,
Speaker:let's make a gazillion dollars and and and all of that. And I
Speaker:know my short time in corporate was certainly like
Speaker:that. Hit your numbers or else. And,
Speaker:and it is so much different when you surround yourself with people who
Speaker:are, who help other people, who heal
Speaker:other people, who want to see others succeed and
Speaker:not just for their own personal gain. And and so I love
Speaker:that. I I spent some time there recharging as well,
Speaker:when when when I left the corporate world. So, we certainly have that in
Speaker:common. What were some of the big takeaways that you you
Speaker:got from from that time that you use with the
Speaker:people that you work with now? Yeah.
Speaker:One of my specialties throughout my career has been pricing. And so
Speaker:I've done pricing for all sorts of different products and services. I've, you know,
Speaker:been consulting on other companies to help them better understand their pricing.
Speaker:And one of the things when you think about a nonprofit versus a corporate structure
Speaker:is, you know, a a corporation we think of a product, and then we price
Speaker:it, and then we go try to just sell as much as we can to
Speaker:as many people will buy it. And you hope you find a market for what
Speaker:you're doing, which is also what many of us are doing here. In a
Speaker:nonprofit, you have a very reverse scenario where you have more
Speaker:people that need your service then usually you can help. You
Speaker:you usually are struggling in the reverse because you need to make money in other
Speaker:ways. You need to fundraise. You need to get donations. You need to do these
Speaker:things to then be able to go serve. And so I think
Speaker:about that a lot as I work with so many heart centered entrepreneurs who
Speaker:are trying to give, give, give, and not always sure that there's
Speaker:a market for what they need. And so it's kind of this sweet spot between
Speaker:that old school kinda corporate environment and the nonprofit world
Speaker:to see where we can find a way to make sure that we have this
Speaker:exchange of energy, which is what money is, for the goodness
Speaker:that we're putting back out into the world. So it's it's been an interesting
Speaker:pivot and a real revelation the more I spent, you know, with some of these
Speaker:nonprofits to see that come true and how it continues to transform what I do
Speaker:today. Yeah. Well, speaking of what you do today,
Speaker:who who do you find yourself working with? Who's coming into your world saying,
Speaker:Nikki, I really need your help? Yeah.
Speaker:I love working with aspiring entrepreneurs, and sometimes they've been in
Speaker:business for a few years. They're usually super creative souls. They
Speaker:have these incredible amount of talents. They probably have had a long
Speaker:career in something else, and they're really pivoting into something new.
Speaker:And most of them stay really focused on this creative genius that they have.
Speaker:But what they lack usually are business fundamentals. They don't have a ton
Speaker:of of business experience. They haven't built other businesses. This is kinda their first
Speaker:foray into it. And so what I really do is help them create those
Speaker:business foundations, is how do we, in that way that allows you to stay in
Speaker:that creative genius, still take care of that day to day foundation that
Speaker:must get done every day, every week to keep that a sustainable
Speaker:business and not just a hobby. Mhmm. And what are some of the
Speaker:things you're hearing from them in terms of their struggles or their
Speaker:worries, their concerns, their fears, or maybe even the things of, like, should
Speaker:I even do this? Right? And I because I know you work with people on
Speaker:that as well. What what are you hearing from them?
Speaker:Yeah. And it was really difficult last year when I was traveling
Speaker:with my my latest book, and I was talking to
Speaker:people more 1 on 1, which was great. You know? Let's get off Zoom. Let's
Speaker:really make connections and have a longer time to chat. And just
Speaker:so many people that I met had been somewhat taken
Speaker:advantage of by these kind of Internet gurus or, you
Speaker:know, specialists who are charging these exorbitant fees
Speaker:to implement things that they're simply not ready for, that most of these
Speaker:folks really needed to get back to some of these business foundations, and they
Speaker:needed to learn how to do them themselves. A lot of them were looking for
Speaker:this magic bull bullet, magic pill, whatever you might wanna say, and the things
Speaker:would get done for them because they were paying so much money to these experts.
Speaker:And the exact opposite was happening. It was like, I'm gonna coach you, but I'm
Speaker:coaching you at, like, a graduate PhD level when you're kind of
Speaker:still in high school learning the basics. And so I that really
Speaker:helped me focus for this year to make sure that I'm helping people put that
Speaker:in place at a reasonable cost that is meeting them where
Speaker:they're at, and then we can grow into bigger and better things. But without
Speaker:that, you know, it's pretty tough for us to get started. And I just heard
Speaker:too many stories of credit card debt and loans on houses and just
Speaker:things that were way above their means and wasn't really getting them the business that
Speaker:they needed. Yeah. I think one one thing that I
Speaker:notice about people early in their journey, and, once upon
Speaker:a time, I was one of those people too. And and and you think,
Speaker:well, if I just buy this one more program or if
Speaker:I, or if I just go and buy this thing or do this thing and
Speaker:put it all on the credit card, I know I'm gonna be successful this
Speaker:time. And, but but like you were
Speaker:saying earlier, but without the the business fundamentals, you
Speaker:know, it it doesn't really work. And so, you
Speaker:know, ultimately, go out and sell the thing that you sell,
Speaker:whether it be a service or a product, and can you sell it? That's when
Speaker:you have a business. Yeah. So what are some of
Speaker:the things that, you find yourself you know, what in terms
Speaker:of, the journey, that you have with them, what
Speaker:are some of the things that you find yourself repeatedly working with
Speaker:them on, that help them to get off the path
Speaker:they're on now, which is probably gonna end in disaster
Speaker:to where now they're on a much better path.
Speaker:Yeah. I mean, money mindset always comes first and foremost. 1,
Speaker:because of my background in finance. I'm been comfortable with money for
Speaker:a very long time handling mostly other people's money, but also taking care of
Speaker:myself and my family. And so I think a lot of people were
Speaker:taught, well, we don't talk about money or it's kind of shameful or,
Speaker:you know, I should just do this out of the goodness of my heart. So
Speaker:we've gotta tackle some of that first, and we tackle that in alignment
Speaker:with what are you selling in your business. A lot of times I get the
Speaker:question is like, well, how do I know if it's the right price? There is
Speaker:no such thing, to be real honest. Price is a value
Speaker:proposition. And so you have to really think through that of, like, at the end
Speaker:of the day, you just need to start selling something, anything.
Speaker:Figure it out. $5, $500, and
Speaker:get them past that initial hump where, you know, a lot of
Speaker:people are telling them, we'll go immediately sell $15,000 programs when they
Speaker:haven't even figured out how to do this, again, really basic piece. So
Speaker:let's break the barrier and stigma of talking about money. We don't
Speaker:have to be pushy salespeople, and we just need to share our talent in a
Speaker:way that exchanges that energy, which is money. Mhmm. Well
Speaker:and I think a good question for the person who wants to go from
Speaker:0 to a $15,000 program is, how did
Speaker:you feel the last time you bought a $15,000 program?
Speaker:And if the answer is, I've never bought one before, what are you
Speaker:doing? Right? Like, what are you doing? How are you gonna sell something you've never
Speaker:bought? Exactly. It's such a huge investment. You know?
Speaker:And and what is the goal of your business? The goal of your business
Speaker:is to get not just one customer, lots of customers, and repeat
Speaker:customers. Because getting new customers takes a lot of energy. And
Speaker:if you can really build a long term relationship with people where you start with
Speaker:a low end product and then you gradually work through with doing more and more
Speaker:stuff as you become more comfortable, as you become more experienced. It's a
Speaker:more natural progression for most folks that are starting out.
Speaker:I get it. We've got tons of experience out there, and most of us are
Speaker:undervaluing, but you gotta take that first step before you can go
Speaker:leap off the cliff. Oh, absolutely. I think
Speaker:everybody needs to have that low cost customer
Speaker:acquisition product. You know? And then
Speaker:then you can offer them you can go from a $500
Speaker:product or a $1,000 product to a $15,000 product. No problem. But to
Speaker:go from 0 to 15, unless you've unless you've done it yourself,
Speaker:probably not. But but even still and that's and I think that's one
Speaker:of the things that our industry, Nikki, kinda does
Speaker:people a disservice because they're like, oh, high ticket. And they'll say
Speaker:things like, well, would you rather have, 50
Speaker:people at $1,000, or would you
Speaker:have would you rather have, 3 or 5
Speaker:people at 10,000 dollars? And, of course, your,
Speaker:your logical brain goes, oh, yeah. Of course. Only 5 at 10,000.
Speaker:Yes. Okay. But how are you gonna get them?
Speaker:Right? How are you gonna get them? And, you know, I have a $10,000 program.
Speaker:Where do mine come from? The
Speaker:$1,000 program. Right? Mhmm. And, it's
Speaker:even interesting. I was on a event not that long ago
Speaker:with, Tony Robbins and Dean Graziosi. And I'm thinking,
Speaker:okay. Here we go. Because I do a lot of 3 day events. I support
Speaker:a lot of events where it's like, you know the offer is coming. Like, you
Speaker:know that at some point around lunchtime of day
Speaker:2, there's gonna be an offer, and it's gonna be, like, a 10,
Speaker:15, maybe $20,000 offer. And I was waiting for
Speaker:it and waiting for it and waiting for it. And you know what? It didn't
Speaker:come. They had a $1,000 offer,
Speaker:and, if you didn't wanna do a $1,000, it was $97 a
Speaker:month. I'm like, okay. So here's guys, 2 veterans of
Speaker:the seminar industry. We know the model. We've been I worked with
Speaker:Harv Eker. This was the model, like, that we was drilled into our
Speaker:brains, and I'm like, they didn't do it. And and it was
Speaker:very clear to me why they did it afterwards. And it was like this
Speaker:that journey, that relationship starts somewhere. Right? And so
Speaker:mhmm. Exactly. And and I talk to my clients a lot about access
Speaker:to cash. The the more you're paying, there is an
Speaker:expectation of access to you. And in
Speaker:the beginning, when you are trying to scale, you're gonna
Speaker:try to get a lot of people in these lower end programs, but they're just
Speaker:not gonna get as much access to you. It'll be a book, a course, or,
Speaker:you know, something like a group program. But once you start getting to those
Speaker:higher ticket levels, they are going to want access. And I think that's been another
Speaker:disservice that I've seen in a lot of programs at this high ticket offers
Speaker:is you're not getting actual access to these people. You're getting somebody
Speaker:beneath them within the team, and then, again, you're getting an online course.
Speaker:And so, you know, granted, I get it. Hey. Tons of experience. I love this
Speaker:stuff. But for us just starting out, let's build that
Speaker:community. Let's connect with those that resonate with us. Those are can
Speaker:also be our referral partners. Those can bring us more customers. Those are our
Speaker:free marketing. There are so many opportunities that come from that that
Speaker:you don't need to be, like, over exhausting yourselves and, you know, giving
Speaker:everything in 1 or 2 clients to, you know, these high ticket offers.
Speaker:Yeah. Exactly. And, you know, I think there's there's certainly a balance between
Speaker:giving too much and certainly not giving enough.
Speaker:And and and and so look. If
Speaker:I offered twice as much access to my group coaching
Speaker:program participants as I do now, they'd gladly take it.
Speaker:Right? They're not gonna argue with that. And then, you know, with the high
Speaker:ticket ones, if I tried to offer them less, they'd be like, woah. Wait a
Speaker:minute. Right? And so it's I I think, you know,
Speaker:putting it into, balance and look. You know, with my group coaching
Speaker:program, they get enough access where they feel like they have
Speaker:But it's not enough access if you really have a big goal, and, of
Speaker:course, it's and that frustration is kinda make what makes them
Speaker:want the bigger program. They want the more access to
Speaker:you. You know, of course, you want more, but you're in a program where you
Speaker:only get the once a week. You want, you know, you want the private coaching.
Speaker:No problem. Here it is. And so it's about positioning. And, you know, when it
Speaker:when it comes to how do you get people to want
Speaker:to buy your high ticket program? Once once you have
Speaker:that relationship with them, then they're much more likely to want it.
Speaker:So Exactly. And and that's it. It's it's really
Speaker:hard when we're first building our business to have that audience Where
Speaker:we start with your friends and family, and gradually you can build out. But we
Speaker:don't start with these ready made audiences. And so you really have to
Speaker:focus on that first in a way that's as low cost as you can
Speaker:until that revenue starts coming in. And so just keeping an eye on that,
Speaker:I think, is so important for folks is just keep selling, just
Speaker:keep nurturing, just keep building. And it's gets a little bit
Speaker:exhausting, and that's really what we work on is how do we keep that resilient
Speaker:mindset in place to just keep going after that because it does get
Speaker:a bit, you know, difficult at times when you're putting so much of yourself into
Speaker:your work. But finding a way that we can do that sustainably is what's
Speaker:important. You know, one of the things that I think contributes to
Speaker:that is working alone. And I think something
Speaker:a a term that really does people in in this stage of business a
Speaker:disservice is the term solopreneur, because it seems
Speaker:to indicate that you can do this by yourself.
Speaker:And I think once upon a time, I probably believed that
Speaker:as well. And but, looking back, there's nothing that I've
Speaker:done of any significance that I did by myself. What's your what's your
Speaker:take on, solo versus
Speaker:collaborating and all of that? Like, what, you know, when you hear
Speaker:that solopreneur, what do you what do you hear, and what's your
Speaker:reaction to it? Yeah. Yeah. It's really a tough
Speaker:one. And especially at the timing when a lot of people were starting their
Speaker:businesses during the pandemic when we were so isolated.
Speaker:It's kind of kept them isolated, and there's still a lot of anxiety and fear
Speaker:that we haven't worked through. And I really say that it is not
Speaker:possible. We cannot be experts in everything. We're not expected
Speaker:to. But as an entrepreneur, you have to know a little bit about a lot
Speaker:of stuff. Mhmm. Man, you can't just learn all that stuff all the time.
Speaker:Yeah. YouTube's great, and you can take it in more courses. But like you said,
Speaker:it is so much faster if you have a community of mentors that you can
Speaker:quickly go ask and trust that they're gonna give you good advice.
Speaker:And it's helped my business exponentially to have a
Speaker:good group of entrepreneurs who were a bit ahead of
Speaker:me in where my business was so that I could constantly, every week
Speaker:when we mastermind, bring my stuff to the table. And without
Speaker:fear, without judgment to say, hey. This isn't working. What
Speaker:am I doing that's not right? And get that immediate
Speaker:feedback. It's so much more valuable than trying to just constantly stumble it over
Speaker:yourself. So, guys, don't be solopreneurs. Like, yes, you
Speaker:can sit in your office all by yourself and pet your cat or dog or
Speaker:whatever is going on there. But it's so much better to be connected
Speaker:to people, and not just your clients, but to make sure that you're continuously
Speaker:serving and you can help others with your expertise too. It's not just a
Speaker:one-sided conversation. Mhmm. So for our audience
Speaker:members who are listening in right now, we wanna kinda help them to
Speaker:avoid some of the mistakes that many make, and we wanna kinda get them
Speaker:onto that path of resiliency and, you
Speaker:know, being successful in their business. You know, what
Speaker:what advice do you have in terms of, like, where they may be today in
Speaker:terms of where they wanna get to? You know, what what what steps should
Speaker:they take? What should they be looking for? What
Speaker:what is your ultimate advice for for them? Yeah. For me,
Speaker:even with all my experience, I definitely I I trusted too quickly,
Speaker:and I spent too quickly. I I think like a lot of us, you really
Speaker:wanted to believe that people had that answer for you. And at the end of
Speaker:the day, the answer is in you. It's your business. You have to build it,
Speaker:and you have to learn some of these hard lessons and go through it. But
Speaker:you don't have to do it alone. So put yourself into a community that can
Speaker:support you and collaborate with you over that
Speaker:time. I I think it's it's
Speaker:a lot to learn, so take it step by step. I also use
Speaker:my marathon training as kind of an example of how best to
Speaker:go about pretty much any goal is you don't go out and run 26
Speaker:miles the very first time you set that goal. Every
Speaker:week, you run one more mile and one more mile after
Speaker:that. And then at the end of the 1st month, you actually take it to
Speaker:take a break, and you run less mileage. And so thinking
Speaker:through that as we build our businesses, I'm going to push, push,
Speaker:push, take a break. Push, push, push, take a break.
Speaker:And I think that's not a cadence that most of us have. We're trying to,
Speaker:like, overreach, overreach, overreach, burnout. That's what
Speaker:most of us did in most of our previous jobs. So the more we can
Speaker:find that balance and how to grow sustainably, it'll be much better for
Speaker:us physically, mentally, and also just get better results in our business
Speaker:overall. I think when we're when we're managing our business
Speaker:by the size of our to do list, and at
Speaker:the end of the day, instead of looking at, oh, look at all these things
Speaker:I got done, we'll I we look at, oh, look at
Speaker:all these things that are not done yet, and, oh my god, I gotta get
Speaker:up early tomorrow because, you know, I I gotta get more of these things done.
Speaker:But what you said is, like, push, push, push, but then
Speaker:take a break and recharge. It's something Dan
Speaker:Sullivan really, you know, really stood out to me when he was
Speaker:with some of his coaching is you gotta have free days. You gotta
Speaker:gotta have some time off to recharge. Right?
Speaker:Especially in a creative space like most of us are in is we're building we're
Speaker:making things that have not existed before, maybe in certain pieces and
Speaker:elements. But in order to be creative, you do need that downtime.
Speaker:There's no magic formula. There's no map. And so if you don't give
Speaker:yourself that break, you're not gonna be able to objectively look back and go, oh,
Speaker:couple things were really awesome. Let's do that again. Instead of focusing
Speaker:so much always too on the I didn't get enough done, which is is tough
Speaker:to do. Yeah. So so, Nikki, I know
Speaker:you have a lot of different ways that you can help, you know,
Speaker:entrepreneurs and especially ones that really resonate with what we're
Speaker:saying here today. You have retreats and books and
Speaker:programs. Where is the best place to start their
Speaker:journey with you? Where where is the best place for them to, reach
Speaker:out and maybe get some info or connect with you or whatever?
Speaker:And and we'll make sure we'll put the links to it, in the show
Speaker:notes here. Absolutely. Well, you guys can catch me on
Speaker:my personal website, the nikkigreen360.com. I host
Speaker:business foundation master classes every single month. There are periodic, different
Speaker:times, dates, just to be flexible for different time zones. Absolutely free.
Speaker:And you can bring live questions. It's workshop style. So although we're
Speaker:coaching and teaching, you are welcome to bring an actual question, and we
Speaker:will talk through it live. And these are always kind of dynamic, fun
Speaker:events, and it brings you into the community. So you can start to see other
Speaker:cool entrepreneurs and what they're up to. So, I would love to have people join
Speaker:for Masta bus. Absolutely. Well, to help everyone out, we've put the
Speaker:links to that just beneath this video if you're watching it on video. Or if
Speaker:you're listening to this on podcast, just go into that player on Spotify or Apple
Speaker:or whatever you're on, and the links to Nikki's website and
Speaker:to that monthly workshop are all there as well. And,
Speaker:look, it's it's free. Right? So just go and, check it
Speaker:out. And as you can see, time with
Speaker:Nikki is is fun, and she's got a great energy as well. So
Speaker:it'll be, time well spent, as well.
Speaker:Nikki, before we kinda wrap things up here, this has been
Speaker:incredible. I I I just love hearing other
Speaker:people's perspectives, and and and you and I are aligned on
Speaker:so many of, like, the way we approach it. We don't do the same
Speaker:thing, but our approach and our philosophy to business and
Speaker:collaboration, is is very similar.
Speaker:I wanna talk a little bit about, you know, sort of the the the
Speaker:self growth part of the journey, and so much such a big
Speaker:part of my journey has been what I've learned in books. I
Speaker:wasn't terribly good at when reading a physical book and
Speaker:finishing it all the way to the end. I'm really good with audiobooks now, so
Speaker:I've been able to consume. But still, there's so and a lot of the books
Speaker:that I bought that I never finished, I went back and I listened to an
Speaker:audiobook. And and so I'm like, you know, there was some really good stuff in
Speaker:there. I really should have read that 20 years ago.
Speaker:So so books are a big part of, I think, everybody's
Speaker:journey. So I know you have several. And
Speaker:so here's my question. What maybe talk about a little bit about your
Speaker:your most recent or most notable book that you have, and we'll we can list
Speaker:all the ones beneath the video as well. So what of
Speaker:your books do you recommend? And then, a book from someone else maybe that
Speaker:has had an impact on your journey that you would recommend
Speaker:others as well. Yeah. Of my books, I
Speaker:write both fiction and nonfiction, so a little bit for everyone there.
Speaker:But in the case of nonfiction and working on your business, Chameleon mindset is,
Speaker:you know, definitely not only a bestseller, but it's fun. There's fun
Speaker:stories. There's activities in there. There's activities you can do with your partner, your
Speaker:family, your kids. It's not limited to just your business. It's about fixing
Speaker:your mindset and getting you on the right path. So, if you're up for a
Speaker:fun adventure and a couple of laps, chameleon mindset is
Speaker:definitely there. I've been an avid reader my whole life. I
Speaker:am really into sci fi, fantasy, fiction, and all these, like, multiple books.
Speaker:Dune, far above, like, all the rest. If you want more, I
Speaker:can give you a whole podcast on that one. But I'll
Speaker:tell you the the funniest story of nonfiction book is,
Speaker:the Christmas of 2019. So right before the chaos and quitting my job
Speaker:and all the things, For Christmas, my brother gave me the book of the
Speaker:subtle art of not giving a and we won't say the last one. I've read
Speaker:that one yet. That's cool. It's a quick one. It's a short one.
Speaker:It's kind of called the self help book for people who don't like self help,
Speaker:but he gave it to me at such a pivotal point in my life where
Speaker:I really did need to stop listening to all the I
Speaker:shoulds, and just listen to my heart and say, this job
Speaker:isn't working, and I need to do something new. And so for
Speaker:me, that was a transformative book. It was a quick read. It was easy. It
Speaker:was fun, and definitely a an appropriate gift from my
Speaker:brother. Aren't family members
Speaker:great, you know, for doing the right thing at the right time?
Speaker:And, you know, with a title like that too, there's a little bit of
Speaker:a check this out, but, you know, it
Speaker:it it's a great example of how to get a really, how to
Speaker:grab people's attention. Right? And and and so, so
Speaker:I haven't read that one yet. So would you recommend you know, well, obviously,
Speaker:this was your recommendation, so I'll add that to my list.
Speaker:I will put a link to it beneath this video for anyone who else wants
Speaker:to check it out, and I'll go get the audiobook because, that's how I
Speaker:consume books nowadays. Like, you know, with, my attention span
Speaker:is about this long when it comes to reading off
Speaker:of paper. But put on the headphones, I can I can
Speaker:listen all day long? And so so there we go. That's gonna be one of
Speaker:the next ones. Thank you, Nikki. Awesome. So this is, you
Speaker:know, this has been this has been great. And, of course, if we
Speaker:really went deeper into any one of these subjects, you and I
Speaker:could easily be here all day. We could probably do a whole workshop on this
Speaker:thing, which you do do a monthly workshop, so we do highly recommend that
Speaker:people go check that out. Click the link beneath this video or in the podcast
Speaker:show notes, and go and, go and attend, Nikki's workshop. And then
Speaker:come back and, you know, let let us know what you learned from it and
Speaker:your takeaways. And, we'd be very interested in that feedback.
Speaker:So, Nikki, before we kinda, like, wrap things up here and,
Speaker:bring this episode in for a a landing here,
Speaker:any final words of wisdom or bits of advice that you would
Speaker:give our listeners as they're on their entrepreneurial journey?
Speaker:Yeah. I I think it's just ask. If we don't
Speaker:start asking for what we need and where we need help
Speaker:and stop hiding in fear and letting all of that
Speaker:anxiety set in, we're never going to get anywhere. We're not
Speaker:expected to know it all. And the more we can have that vulnerable
Speaker:moment, ask whoever you can. It's the worst thing they can
Speaker:say. No or not respond? Like, I think you'll be fine. And it's helped me
Speaker:so much throughout my career, throughout my business, is having those
Speaker:people where I just took that brave step to just ask for what
Speaker:I needed. So don't hesitate to reach out if there's anything I can help you
Speaker:with. You know, someone told me once you don't get what you don't ask
Speaker:for. Right? And so so what you just said is the
Speaker:flip side of that. Ask and you shall receive.
Speaker:Right? As they say. So there we go. Nikki, thank you so much.
Speaker:This has been amazing. I look forward to all of the other things that we
Speaker:can, we can do and, together and,
Speaker:letting you know, getting the word out about you and what you're doing and your
Speaker:books and, your workshop and your retreats, all
Speaker:of that is there, right right beneath these videos. Go check Nikki
Speaker:out. We highly recommend that you do. It's gonna be time well spent.
Speaker:So to our audience, thank you, and I would like this
Speaker:time that you spent here with us today to mean something
Speaker:and to propel your journey forward. Take something
Speaker:that you heard either one of us say and take
Speaker:action towards it. Take one step towards where you wanna
Speaker:be. And maybe it's a goal you've been been been putting off for a while.
Speaker:Maybe it's a phone call that you haven't made. Maybe it's something that you need
Speaker:to ask for, as Nikki said, ask,
Speaker:or maybe it's just to go and register for Nikki's workshop, and the
Speaker:link is right below, and you can do that as well. It's a nice easy
Speaker:step to take, and it's going to help to propel you forward.
Speaker:So, thank you so much for being our, our audience
Speaker:here today. Nikki, thanks for being our guest. This has been the creative
Speaker:collaboration show. And before I sign off, I'm just gonna say keep
Speaker:moving forward. The only fail is to way to fail is to quit. So
Speaker:keep putting 1 foot in front of the other and never ever give
Speaker:up on your big dream. This is the Creative Collaboration Show. I'm Chuck Anderson. We'll
Speaker:see you on the next one. Thank you.