"Those Millennials and Gen Zs - they just don’t want to work"

I’m you’ve either heard this or even thought this yourself as a Salon Owner. 

There is a significant shift happening in the hair and beauty industry - we call it, the lifestyle effect. It's a phenomenon where the next generation of hair stylists and beauty therapist are saying NO to late nights and Saturdays and basically demanding more lifestyle-friendly working environments. 

And while it might seem like kids these days have gone soft - the reality is that this phenomenon is actually a product of a society-wide shift. 

And there are several factors driving this shift - from the cost of living - to the impact of new technologies over the past decade and of course, the global pandemic. 

I know what you’re thinking; how can Salons compete with offering work from home and Saturdays off - it’s just not realistic. 

Well, you can and you need to - and we’re going to tell you how. 

In this episode of The Salon Owners Collective Podcast we’re going to take a deep dive into that shift AND reveal the 7 steps to navigating the new generation of the Salon Workspace and implementing a more flexible and lifestyle friendly Salon.

It CAN work in your Salon and in fact, it needs to - this shift is happening whether you like it or not and if you don’t pivot, and move with the times then you will be left behind. 

Here are three reasons why you should listen to the full episode:

1. Understand the 4 driving forces behind the “lifestyle effect” impact the new generation of hair stylists
2. Learn the 7-steps to implementing a more flexible and lifestyle-friendly Salon 
3. Discover how to communicate the value of lifestyle and wellness in your Salon to attract and retain great stylists, therapists AND clients. 

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Resources:

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