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Ep 058 - Tips & Trends #1 - Getting People to Show Up at Virtual Events + GBAC
Episode 5812th November 2020 • Trade Show University for Virtual & Live Events • Jim Cermak
00:00:00 00:09:00

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Tips & Trends #1 - quick episodes with the tips you need and the trends to watch!

How do we get more people to Show Up at our Webinars and Virtual Events? I give 2 powerful tips to reduce your No-Shows! Plus I talk about GBAC - what it is and why it's important for returning to Live Events!

Tip 1 - Send a physical program to registered Virtual Event attendees!

  • Don't simply send email reminders for your virtual events - these get lost in the millions of emails we get daily!
  • When people are registering, ask for their physical address (remember - it might be their home address)
  • Then send them a physical agenda or event program in the mail!
  • This will help them remember your event, and make you stand out in the sea of virtual events happening!

Tip 2 - Offer multiple times for your Virtual Events!

  • If people can't make the time you are having the event, there is 100% chance they won't show up!
  • So unless it's a multi-day event, offer the event at multiple times
  • ALSO - offer replays of your event
  • These ideas give you a greater chance of getting more attendees!

TREND - Health and Safety - GBAC

  • You may have seen the letters GBAC pertaining to a facility.
  • GBAC is the Global Biorisk Advisory Council
  • GBAC is a network of scientists, experts and specialists who offer consulting, training, education and auditing for environments which require higher level of cleaning and disinfection
  • GBAC is working with facilities to certify them (GBAC Star Certification) so Live Events can come back quicker!


  • Send an email to

Mentioned in this episode:

Free Video Training - How to pick the Right Trade Show

Free Video Training - How to Pick the Right Trade Show! Or, if you have already selected a show...How to know if it is the Right Trade Show for your business. You have too much on the line to select the Wrong show!! I give you the 7 Questions you NEED to ask to be confident you have selected the right show! To get immediate access, go to and sign up for the email newsletter right on the home page! That's it!