Shownotes
https://youtu.be/yNuajNqTJAY
Key Talking Points
- Growth Option: Satellite Location
- Wanted to grow, needed more production space, couldn’t expand. Options was buying second location or a satellite location
- Found office space with industrial area ½ mile away- former call center but had 20 ft ceiling and old garage doors
- Put his best technician to the satellite location
- All customers go to the original location
- Opportunity for more heavy line work, and alignment/tires and hiring
- Culture of teamwork to shuttle back and forth
- Has office space now and leases other spaces- offsets mortgage
- Creative thinking as a solution
- Up 63% last year
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Dorman gives people greater freedom to fix vehicles by constantly developing new repair solutions that put owners and technicians first. By always innovating, Dorman has led the way in growing the aftermarket. Here you will see a few examples of a Dorman OE Fix. An OE FIX is a Dorman repair solution you can’t get from the original equipment manufacturer. It means they found a situation where they believe the OEM wasn’t giving repair professionals what they wanted, so we fixed it. Everything Dorman does is centered around providing customer value, both in the quality of products, and the creativity of solutions. Our engineers and designers go out of their way to save repair technicians time and save vehicle owners money. Want to really go under the hood? Take the Dorman Virtual Tour at www.DormanProducts.com/Tour
Tom Grady founded Redhawk Auto Service in 2005 with the goal of providing the Temecula Valley with high-quality automotive service that emphasizes excellence, value, and convenience. Tom Grady has over 35 years of automotive industry experience as a former executive with Ford Motor Company and Nissan. He was also an automotive dealer in Orange County and New York. Mr. Grady has an M.B.A. degree and a B.A. in Economics. The Grady’s also own full-service hand car washes and founded Redhawk Hand Car Wash in 2003. Mr. Grady has been actively involved in the community through the Rotary Club and as the past Chairman of the Lake Elsinore Chamber of Commerce. Listen to Tom's previous episode
HERE