I am talking with Sam Rivera today from podsights.com. Podsights is a marketing attribution platform for podcast advertising. They help marketers understand the effects of buying advertising on podcasts. They can help you figure out how many leads you get from advertising on a podcast, how many listeners visited your site as a result of the ad, and of the podcasts you advertised on, which drove the most purchases.  We also discuss how Podsights collects this data and how they use it.