274 – Why eBay and How to Get Started with Kristine Diemoz of eBay
Kristine is the Senior Manager of Go-to-market strategy and operations at eBay. In her role, she’s responsible for updating their sellers on key programs and changes.
Kristine has been at eBay for over 18 years working in a variety of roles, from customer service to project management to marketing.
One of the main reasons she’s stayed so long is because she’s passionate about the eBay mission. “We exist to enable economic opportunity for individuals, entrepreneurs, businesses and organizations of all sizes.”
Kristine loves that they provide opportunity to anyone from college students, to stay at home moms, to retirees and more - who want to start a business selling almost anything online.
BUSINESS BUILDING INSIGHTS
You have to put in the work to make things happen.
eBay does not compete with it's sellers. Everything is focused on supporting sellers.
Some reasons why you should sell on eBay: (1) protection to buyers and sellers, (2) scale and reach (3) easy global shipping
To boost the visibility of your product, your product photos should have a crisp white background.
The more detail in your product descriptions, the more opportunity you have for buyers to find those items.
Consider the Final Value Fee when pricing your products to ensure you are still making money when you sell each product.
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