This is a proud moment for me as I welcome a key member of my inner circle, Kelly Baader, onto the podcast. Kelly is a member of my Mastermind group, The Round Table, which is made up of ten entrepreneurs that I work with to help shape and develop their personal brand business.
Kelly was one of the speakers that graced the stage at last year’s Youpreneur Summit at the Queen Elizabeth Convention Centre in London. Her talk was on the power of her ‘One Framework’ strategy, but it was so much more than that. Many people in the audience were moved to tears (including myself) after hearing all about Kelly’s inspiring journey that led to where she is today.
It was such a powerful message that I knew I had to invite her onto the show to dive into the topic of one framework even further and to share with all of you. So, grab your headphones and get comfortable, you’re in for a treat!
Essential Learning Points From This Episode:
The outline of ‘one framework’ is thinking about your number one outcome that you can deliver to your number one client, with your one solution and with the best current version of YOU
The only way that you can stand out is by knowing your ideal client better than they know themselves
A transaction can only happen if the customer believes that you can solve their problem
No matter what you sell, the transformative outcome everyone wants when they buy from you is to become a better version of themselves
Focus on what you can offer right now and what audience you can serve the best
The moment we compare ourselves to others, we lose our peace and delude our results