Best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after 3 years which is the business holy grail. Now Ben is doing it all over again and helping others to do the same with his ecommerce consultancy and ecommerce brokerage. We discuss:

• How to sell the business when you’re the business [02:38]
• Less about you and more about the transformation [05:30]
• The fear of productizing knowledge [07:16]
• The mistake consultants do when creating a subscription model [11:37]
• Main measures of business performance [16:31]
• Why everybody knows who the owner of Tesla is [19:09]

Learn more about Ben at https://www.ecombrokers.co.uk and LinkedIn.