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Evaluating Campaign Performance & Measuring Success
Episode 7325th May 2022 • The Ad Project • Ad Advance
00:00:00 00:24:03

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One of the things we love doing the most is digging into campaigns and identifying what’s working and what’s not! 

In today’s episode, I invited Elizabeth Greene to join in discussing what to focus on when evaluating campaign performance. I’ve always enjoyed Elizabeth’s perspective and gained a lot of insights as we covered topics like:

  • Assessing overall account health vs. product by product performance.
  • Tools to help with account reviews. 
  • Key opportunities sellers are underutilizing with their ads.