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Strategy Take 2: Making the Connection Between Ad Types and Campaign Strateiges
Episode 4320th October 2021 • The Ad Project • Ad Advance
00:00:00 00:24:36

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In our previous episode with guest Tony Miller, we walked through the nuts and bolts of how to set up your core campaign funnel structure.

This week we're taking things a step further. Now that you've got your base funnel structure built out with Sponsored Products, we talk through how to introduce other ad types to your funnel and unique strategies you can implement to take things to the next level.

A strong Amazon sponsored ads strategy starts with a solid foundation. In this episode you'll take away a handful of actionable tips to get your product specific campaigns in order, and a solid Brand and ASIN defense strategy lined out across your account.


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