In this episode of This Daring Adventure podcast, I interview fellow Canadian Rebecca Higgs, also known as DIY Mom.
Rebecca shares her incredible story of transitioning from a successful career in the Canadian music industry to becoming a renowned home designer, contractor, and social media influencer.
After facing personal and professional challenges, Rebecca reinvented herself by creating the DIY Mom brand.
Through determination and creativity, she transformed her passion for home renovation into a successful TV show and influencer career.
Learn about her journey, her upcoming projects including a new house build and philanthropic efforts in South Africa, and get inspired by her message of resilience and taking risks. Let's make it happen!
Here's where you can learn more about Rebekah:
Key Moments:
00:33 Meet Rebecca Higgs: The DIY Mom
01:28 Rebecca's Journey in the Music Industry
02:16 Challenges and New Beginnings
04:19 The Birth of DIY Mom
06:29 Building a Brand and TV Show
11:16 Balancing Entrepreneurship and Motherhood
21:05 Future Plans and Philanthropy
23:27 Parting Advice and Closing Remarks
Resources & Next Steps:
If you loved this episode, please leave a review and share it with a friend who needs to hear it!
Welcome to This Daring Adventure podcast,
where we work on bridging the gap between
2
:where we are and where we want to be in
order to live a bigger and bolder life.
3
:In this podcast, we will provide
inspiration, tips, and skills
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:you need to make your life the
adventure you want it to be.
5
:Here's your host, mindset mentor
and life coach, Trista Guertin.
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:Welcome back everybody to
This Daring Adventure I have
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:a very special guest today.
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:I have Rebecca Higgs, a fellow
Canadian based out in Halifax.
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:You might know her as DIY Mom.
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:She is a self taught home designer,
contractor, renovator, with a
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:background in theater and music.
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:And her designs have been
featured in several magazines,
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:including Forbes, McLean's.
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:HGTV and Chatelaine.
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:Welcome, Rebecca.
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:I'm so excited to have you here.
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:It's great to be with you, Trista.
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:Thanks for having me.
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:My pleasure.
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:My pleasure.
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:It's always, I'm enjoying,
getting back into the swing of
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:things with interviewing people.
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:There, so many amazing women that
I want to share their stories and
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:I think your story will be really
interesting for everybody listening here.
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:So welcome.
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:And why don't you tell us a
little bit about yourself?
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:You have such an interesting story.
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:Okay, sure.
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:I'm 42 years old now,
and I live in Halifax.
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:I grew up in Halifax.
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:but I took a little detour
when I was in my twenties.
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:I, ended up In the music industry
here in Canada, and I toured
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:around the country with my band.
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:I was in two bands.
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:I had Ruby Jean and the Thoughtful Bees.
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:It was the first live electronic
dance band East of Montreal.
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:And then my own solo
project, Rebecca Higgs.
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:and I released an album
in:
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:And then my second album came out on
Hidden Pony, which was a subdivision
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:of EMI, and in my twenties, I had a
management team and I was signed to,
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:a touring agency and I was playing
all kinds of festivals and it was a
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:really interesting time of my life.
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:eventually I moved to Toronto to be more
central in Canada for my music career.
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:but things kind of went
downhill at that point.
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:I was kind of in the the slag of
making enough money to pay rent and
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:waitressing and the boyfriend that I
had moved to Toronto with and I split
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:up over, he, his father became very ill.
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:He had to move back to Nova Scotia.
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:So I was very heartbroken and in
that dark time of my life where I was
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:feeling a little bit lost, my career
was sort of on the fringes and I was
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:on my own in a city without my family.
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:I just.
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:Started making bad decisions, and I
ended up getting pregnant very quickly
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:into a new relationship with a guy
who Ended up being quite toxic for me.
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:So after my daughter was born I ended
up just knowing that I couldn't stay
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:in that relationship any longer and
started to make plans of how I could
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:get out of the situation I was in.
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:So I ended up taking my daughter and
moving into a one bedroom apartment
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:that a friend of mine had in Toronto.
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:He had moved to New York as
an artist, let me stay there.
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:And within that time, my
grandmother passed away.
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:And I came back to Halifax for
three weeks with my daughter.
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:And upon my return to Toronto, I had
gone to legal aid and gotten a lawyer
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:and started making plans to see if
I could move back to Nova Scotia.
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:If you've ever been in a relationship
where you've had a child out of a,
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:in a different province and you want
to move back to a different province,
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:it can be quite difficult to do so.
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:And it's not, the opportunity is not
always, available to you, in that period
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:that I went away, went to Halifax.
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:And then when I came home, my
daughter's father said to me upon my
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:return, you can move back to Halifax.
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:I think it'd be better for you.
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:So that was a blessing in, that
was a huge blessing in a way.
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:He signed the papers.
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:He allowed us to move back.
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:And by the time my daughter was
one, I'd come back to Nova Scotia.
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:So I needed to pivot.
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:Create a new career for myself.
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:And I just didn't feel like
music was viable anymore.
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:The culture around music was changing.
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:This was when.
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:Apple music, every,
everything was streaming.
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:just the labels were dropping artists
or not giving, the same kind of advances
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:that you once got as a musician.
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:it would, I would have to get back
into the sort of like the grant
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:writing and all these other things,
which were available to me in Nova
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:Scotia, but I just didn't feel like
I wanted to continue down that path.
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:So I was like, okay,
I have to start fresh.
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:And I had a friend that was in the
film industry here in Nova Scotia.
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:And he said that I could come in
as an assistant, for casting for a
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:commercial for down at Egg Films.
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:So I came in that one day, he
offered me a hundred bucks,
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:come in, help me with casting.
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:By the end of the day, he said,
I'll give you 150 dollars.
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:You were the best casting
assistant I've ever had.
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:And then by the next day, the owners
at Egg were asking me, who am I?
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:What do I do?
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:They found out I could speak French.
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:I said I wanted to maybe be a Producer
in film and television, and I just
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:kept showing up at egg every day until
they basically Gave me a full time job
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:So I kind of inserted myself into the
film industry here in Nova Scotia and
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:I did that for a brief period of time.
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:And during my experience of
working in film and television,
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:I was just very curious.
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:I would talk to everybody on set.
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:I was talking to the actors.
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:I was talking to the creative agency.
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:I was talking to the clients.
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:I was talking to the producers and I was
getting this whole sense of basically
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:how the whole commercial industry worked.
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:and through my research in marketing and
film and television, there was this Trend
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:that was starting to happen where people
were saying that the next big trend in
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:marketing was going to be branded content.
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:And this is before we knew anything about
influencer marketing, or that was really
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:a big thing, in Instagram was kind of
just starting early days of Instagram.
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:So I started thinking like, what would
my brand be if I could have my own brand?
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:And As an indie musician,
we often use the word DIY.
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:That was like a big term that we used.
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:Do it yourself.
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:We were silk screening our album covers.
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:We were making posters.
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:We were writing our own grants.
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:So everything we did was very DIY.
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:This is sort of a hipster
term that we used.
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:And I was a new single mom,
and I've always had a knack
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:for design and decorating.
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:I've followed in my parents
footsteps in terms of that's what
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:they did when we were growing up.
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:They were always fixing up the houses
we were in and then selling them and
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:we were moving and that's kind of how
my parents built their own equity and
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:built their way up in life as well.
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:So I thought about putting
all those things together and
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:what would that look like?
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:And that's when I came up
with the idea of DIY mom.
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:And I drew myself a logo and
I built myself a website.
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:And then I took the idea of
DIY mom to the women in film
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:and television pitch festival.
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:And so I had this idea of a TV show that
would be an HDTV show mixed with YouTube.
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:So I would have the great before
and afters, but instead of the drama
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:inserted into those HGTV shows, I
would put the tutorials in there and
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:I would show people how to do things.
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:And so, and I would talk
directly to the camera.
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:And so I kind of came up with this concept
that would be an amalgamation of, of that
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:HGTV style of show mixed with YouTube.
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:So I went to the pitch and I had
my little toddler on my hip and I
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:pitched this show about DIY mom.
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:And.
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:I didn't win the contest,
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:but years later, the woman who trains,
you know, people for these, to go into
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:these pitches and she's been and sat
through thousands of pitches in her life.
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:She said to me years later when she
encountered me, I've seen thousands
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:of pitches and I still remember yours.
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:Wow.
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:And so that was, that was really sweet
little nugget of encouragement there.
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:But of course, when I took out my
plan for DIY mom to other, television,
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:production companies, they kind of
responded with, well, I don't know.
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:It's not really that
interesting of an idea.
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:It's not really that fresh.
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:There's lots of DIY moms out there.
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:What makes you special?
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:And I was kind of like, well,
I thought that was the point.
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:If there's lots of DIY moms out
there, doesn't that mean that.
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:There would be lots of people
interested in watching this.
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:So I kept getting no's when
I would go to other people to
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:ask them about making my show.
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:And so thought, well, how can
I make this show on my own?
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:In Canada, we have this Canadian
content, stream, where every network
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:has to put so much money back
into creating Canadian content.
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:And through Bell 5 TV 1, they, you can
pitch a show and it's basically access TV.
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:So it's very low budget, and it's, it's
meant to develop talent within Canada.
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:So Bell came to me, asked me about
doing DIY mom as my own show, and
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:I took them up on that opportunity.
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:And at the same time I was looking
for a real estate investment in
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:Halifax and I found a house that
had been sitting on the market for.
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:over a year.
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:I put an offer in for 100, 000
under asking and I got the property
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:and it needed a major renovation.
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:So I used that house and, the financing
I was able to get, and the renovation
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:financing that I was able to get.
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:And the budget from Bell and I put all
of that money back into making that the
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:house and the TV show and through the TV
show, that's when I started to work with
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:brands and bring brands on board So I was
not only getting products for free But I
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:was getting materials and I was getting
some financial support And so all three
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:of these sort of aspects put together.
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:I was able to renovate my first Home that
I ended up selling three years later.
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:and that's when I made the money
for the first time off of the house.
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:But, basically, that was the
story of how DIY Mom started.
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:And then I was able to do five
seasons of DIY Mom through Bell
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:TV, which brought me to the pink
dream home that I'm living in today.
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:Very cute house.
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:You have to go to Instagram to take
a look because I just, I fell in
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:love with it as soon as I saw it.
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:Yeah, so that's kind of the story of
how DIY mom came to be and basically
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:how I switched careers from being
a musician to being a producer
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:and an influencer on social media
and home renovator and designer.
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:And I've just learned over the
years through determination and
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:curiosity and drive just to make
it happen and to keep going.
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:And as doors opened, I walked
through them and these opportunities,
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:led me to where I am today.
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:Well, I like that story.
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:I think it's really interesting
because it seems now you tell me if
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:I'm wrong you talk about curiosity
and I just be interested to learn
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:like what you're thinking throughout
these different transitions,
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:because it seems very organic.
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:And it seems very seamless, but, did
you have to do a lot of work, mentally,
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:emotionally, when you found yourself
in a place like you're moving back to
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:Halifax, you're a single mom, you're, you.
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:You know that, the music is in the answer.
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:what are you thinking to keep yourself
moving and to make those transitions?
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:Well, I think because I had
parents that were great examples of
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:entrepreneurship and risk taking, I've
always had a good appetite for risk.
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:So I think there is this, there, a little
bit of the element of my personality,
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:that goal driven personality, and also
the willingness to take some big risks
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:in life and put myself out there was kind
of like the trifecta of what made for,
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:for all of this to come together and part
of the charm and what I And one of the
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:things that I tell people about DIY Mom
is that I'm not afraid to fail on camera
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:and for other people to watch my mistakes.
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:And because I was learning as
I was going and filming it all,
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:the whole process was really DIY
because I was learning how to film.
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:I was learning how to edit.
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:I was learning how to do projects
and renovate things on my own.
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:I was watching the carpenters.
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:I was picking up terms.
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:You know, I remember walking into the
construction site one day and hearing
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:And all the guys complaining about,
she's causing us all these problems,
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:she's really hard to work with.
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:I was thinking they were talking about me.
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:Well, no.
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:They all refer to things on the job
site as she, so if they're trying to
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:get a beam into the ceiling, it's she.
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:And just like in general, working
with plumbers and electricians, it's
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:just years of hearing terminologies
and gathering this knowledge.
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:And it's really life changing.
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:life experience, you know, there's
this, there's this intelligence that
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:we have when we're younger, where
we're really able to, remember names,
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:remember things, regurgitate information.
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:And, and that's a different type
of intelligence than what we have
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:later in life, which is more of a
life experience knowledge, right?
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:And being able to advise and mentor
and direct people in a different way.
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:Even like, when I was in theater
school and wanted to be an actress,
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:even then, it was really the
only road for me to go down to do
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:something like that would be to write.
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:and direct and produce something on my own
because in general I wasn't that castable.
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:Like my theater teachers would say
to me, Oh, you're, you're not skinny
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:enough to be a leading lady and you're
not unattractive or, you know, heavy
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:enough to be like a character actor.
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:So you don't really fit in anywhere.
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:And it was heartbreaking to
me leaving theater school.
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:I felt very discouraged.
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:And I think that's why I went into music
and writing my own music and creating
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:my own path, but everything in life
that I have done, self directed and
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:also just following my gut instinct
and doing it for myself has typically.
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:just moved me a little bit further
along the line, and I've had better
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:success than working for somebody else.
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:I also think it was like that undiagnosed
ADHD that I had for many years where
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:I just was not a good employee.
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:I wasn't good at working
for somebody else.
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:And so working for myself ended up
being the best way for me to be the
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:most motivated and to be the most
passionate about what I was doing.
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:Yeah.
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:Cause I was going to ask you, did you ever
consider, Or think, you know what, maybe
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:I should just get that normal sort of
Monday to Friday nine to five job because
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:I mean, obviously that's the conventional
route and that's, what we sort of deem
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:like the safest and easiest, right?
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:Well, you know, like there's oftentimes
where I think you know what, I'd
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:be great at a marketing agency.
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:I should just go work
at a marketing agency.
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:That seems so much fun.
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:But then people that are working in
those industries are so burnt out.
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:It isn't like it, you are working all
hours a day and it's super cutthroat.
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:And I just think as a mom and trying to
create balance and to be independent and
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:to still be involved in my daughter's
life, the entrepreneur road really
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:fit with my personality really well.
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:You know, I feel I'm often
going on the school class trips.
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:I'm painting the sets for the musical.
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:I'm coaching the basketball team.
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:The only reason I could do all
these things is because I'm
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:employed and I make my own hours.
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:No, but like when I did work at
Ag Films, when I was an associate
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:producer there, I did love that.
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:I loved working in an office.
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:I loved working in that fast
paced commercial industry
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:with the changing of like.
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:you know, the chain, like with the
fast changing of things, like it was
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:one commercial and then that was over
and then he moved to the next thing.
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:It was so fun.
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:but I, again, like I just, I, I couldn't
keep a job working for somebody else in
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:the same way that I could, I was able to
be successful on my own and I could see
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:if I had got been, I mean, I ended up.
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:Folding and closing, but if I had been
there long term, I definitely wouldn't
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:have the relationship I have today with my
daughter because it would have been a drop
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:her off for daycare, get to work after
school care, home for dinner, bedtime.
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:And I just think about so many single
moms that is the reality that they have
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:even taking the bus to drop her kids off
to daycare or, and then having to take
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:the bus to school, to, to school or to
work, it's just, you're so much of your
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:day is in that commute and you really
don't the time with your children and.
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:I just, I feel for those women so much.
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:Yeah, and that's actually, I released
a podcast episode earlier this
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:week with Kelly Sinclair, who is a
branding and marketing expert and
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:coach, and she has her own business.
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:And she was, in communications as well,
and mentioned the exact same thing before
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:she went into business for herself,
that she was commuting into Calgary,
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:dropping her daughter off daycare at 6 a.
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:m.
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:and then, tucking her into
bed at night and that was it.
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:and that's, you know, sort of part
why she, she made the shift as well.
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:And I think, entrepreneurship does allow
you that flexibility, as you've mentioned.
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:For me, it was always something that
I never really seriously considered it
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:until I started coaching and I was telling
myself, I don't have that bone in my body.
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:Like, I just don't, like I was just
born without whatever it is you
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:need to be, to be an entrepreneur.
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:And it wasn't until, I started
working with a coach and she said,
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:no, like it's, you have to learn it.
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:You have to learn it.
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:And I think we get to a place in our
lives where we have that push, we
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:have that nudge to make that change.
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:We know, like I always say, if
you feel like you're meant for
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:more, it's because you are, right?
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:We have that instinct within us as human
beings to grow and to learn, to evolve.
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:but it was a very steep learning curve.
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:I had nobody in my family, nobody
around me that had any background.
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:Anything, any experience as
an entrepreneur, it was just
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:completely foreign to me.
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:really it's modeled to you, Through
your parents or if you have a mentor
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:or something, but I think just
because my parents were that way.
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:They were big risk takers and they
instilled that idea in us as well It was
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:more second nature to me and I think just
my personality and my disposition like my
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:dad said that he watched me At the church
nursery when I was a baby Crawl over every
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:other baby in the room to get to a cheerio
that was in the corner Yeah, and just said
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:oh I don't have to worry about her She's
gonna make her way through Just fine.
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:and when my dad would drop us off at
school as kids every, in the morning, he
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:would always say to us, make it happen.
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:And that was our family
mantra, make it happen.
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:And then as artists wanting to be
an artist, I always knew that nobody
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:was going to make my career for me.
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:Nobody cared about my career.
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:Like I cared about it.
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:Nobody cared about my success.
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:If I wanted those things in
life, I had to go after it myself
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:and make it happen for myself.
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:And I would.
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:I would share that message with
other women who were artists that
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:were, feeling defeated or feeling
discouraged or feeling like their career
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:wasn't where they wanted it to be.
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:I was like, you can't rely on somebody
else to make your career for you.
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:You have to go and make
it happen for yourself.
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:And so that make it happen mantra.
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:that was taught to me as a
child, it's really carried it
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:through, carried me through life.
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:And anytime anything happens that I
have to learn something new or I have
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:to develop a new skill, it's just a, all
right, I'm going to make this happen.
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:I'm going to learn it.
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:I'm going to figure it out.
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:I'm going to fake it till I make it.
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:And, there's certain things and
little tricks that I've picked up
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:along the way to be more believable
when you're faking it, you know?
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:So you have been doing DIY
Mom for how many years now?
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:10 years, I guess, because my daughter's
11 now and I really, I really started
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:it when she was about a year and a half.
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:Okay.
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:It's going to be 12 soon,
but yeah, so 10 years.
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:okay.
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:And what plans, what are you
thinking for the rest of this
364
:year and into the next few years?
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:what are your goals for the year?
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:So I am, I just bought another
property and I tore the house down.
367
:So this is a brand new skill
for me learning how to build
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:from scratch this time.
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:I'm building a brand new house.
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:That's just not very far
from where I am currently.
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:And, I'm also doing client work now.
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:So a couple, probably about, Five years
ago, just before COVID, I started to
373
:take on client projects and started to do
other people's renovations and designs.
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:so I've been doing that.
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:And then I also, will be working on
this new project that I'm building.
376
:so the, so those are like the two major,
home design to core things that I'm
377
:doing, but I'm also, going to South Africa
in March to work with hope of Africa.
378
:And I will be, there for 17 days.
379
:And I'm also doing work with ads and
for women and children to continue
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:my, My philanthropy helping other
single moms and women fleeing domestic
381
:violence and intimate partner abuse.
382
:Very nice.
383
:Okay.
384
:Nice.
385
:Have you been to South Africa before?
386
:No, this is my first time going.
387
:My parents, got involved
with Hope of Africa.
388
:It's a leadership school for kids and
they are we and then actually they my
389
:parents ended up when they went there
last year helping hope of Africa purchase
390
:a farm that they will be using to teach
agriculture to the kids because there
391
:was a whole generation that died from HIV
and the children didn't get passed down
392
:the The, how to take care of the land,
how to be a farmer from their parents.
393
:So it was sort of this, a lot of these
sort of skills that were handed down
394
:from one generation to expert lost.
395
:So the farm, will be used for, teaching
agricultural skills and developing
396
:the skills of, in the community.
397
:And I'm going actually to film content for
them and to interview people and to create
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:marketing material for Hope of Africa so
that they can share what they're doing
399
:and raise more funds and, and support for
the farm to keep it, to keep it running.
400
:Okay.
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:Very nice.
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:That sounds like a great trip.
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:Yeah.
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:I'm excited.
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:Yeah.
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:Yeah.
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:Good.
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:Okay.
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:Well, do you have any parting
advice, anything you want to share
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:with the audience before we close?
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:Yeah.
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:I think that just if you have an idea
and you think it's a good idea and you
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:feel passionate about it, don't let
people discourage you from doing it.
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:and make it happen.
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:Just set your intentions, write
down your goals, and if you do
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:one thing every day toward that
goal, it's going to happen for you.
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:And so I just would encourage people
to, and women, whatever place they
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:are in life, and if they're looking
to make a transition or a change,
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:that yes, it will be difficult, but It
can also be very fulfilling and fun.
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:And as we get older, it's
great to learn new skills.
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:Keep your mind sharp.
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:Keep life exciting.
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:And keep that adventure rolling.
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:Exactly.
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:Yes.
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:I couldn't have said it better myself.
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:Well, thank you.
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:Thank you so much, Rebecca.
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:I really appreciated this.
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:And it's been really Interesting
to speak with you and I love your
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:story and your work is beautiful.
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:So thank you for sharing that today.
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:Thank you so much.
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:And if people want to check out, the TV
show, they can watch it on binge dot TV.
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:There's five seasons of DIY mom.
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:and yeah, looking forward to connecting
with people from your audience.
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:Yeah, for sure.
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:We'll make sure they have all the
links and everything in the show
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:notes and we'll know how to find you.
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:Thank you so much.
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:Thanks, Trista.
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:Thank you for listening to
this daring adventure podcast
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:with your host Trista Guertin.
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:We hope you enjoyed the tips
and conversations on how to
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:get excited about life again.
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:As always, you can head
to tristaguertin.com
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:for additional resources and to
book a one on one coaching session.
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:You can also follow Trista on
Instagram at tristavguertin.
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:Don't forget to subscribe, rate,
and review us on Apple Podcasts.
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:Thanks again for tuning in
and we'll see you next time.