Ideation tools can be complex or uber simple. You can probably guess which approach we favor.
Ideas can come in a flash… a flash of inspiration, of awareness, of reflection… and they can disappear as quickly.
Ideas are ephemeral entities that live in the vaporous ether that permeates, envelopes and protects life on our planet. Ideas can come and go like clouds on a windy day. Here now, gone in a minute, before they’ve had time to precipitate their essence into your conscious mind.1)
The ideation process helps you find, gather and grow your ideas. From our experience, the simpler the ideation process, the better for successful replication… from inception to idea to manifestation.
If you’re not yet in that place where ideas flow freely, this article may be the first place for you to go before continuing on here.