About the Guest:

Alex Sanfilippo is an entrepreneur and the founder of PodPros, a software company specifically focused on independent podcast hosts and their guests to elevate their voices through podcasting and be heard. Alex and the team at PodPros have developed popular podcasting software services such as PodMatch, PodcastSOP and PodLottery. In addition, Alex is also the host of the top-rated podcast, Podcasting Made Simple, and is one of the most sought-after educators and public speakers in the podcasting industry.

The 7 Steps:

1. Find an area of passion

2. Find a community within that area of passion

3. Find a problem that community is struggling with

4. Create a simple MVP version of the simple solution to the area they are struggling with

5. Re-Evaluate 

6. Find a partner

7. Word-of-mouth traction (referrals, etc) instead of running ads

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