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352 : Ken Gaitano – Setting goals and actually achieving them
1st November 2018 • eCommerce Momentum Podcast • eCommerce Momentum Podcast
00:00:00 01:04:53

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Ken blew me away with the sports professional comparison to reselling: They spend their whole life, their every waking day honing there skill just to get a chance at bat. While many resellers give up because they are not million dollar sellers in one year. hmm.. pause and see if that is you. Be honest, if so gain perspective. Set goals and actually attain them.

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Ken’s contact on Instagram

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Hustler Hacks on Youtube

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SPECIAL OFFER FOR MY LISTENERS ONLY

TWO WEEKS FREE TRIAL!!!!

Gaye’s Million Dollar Arbitrage List

Solutions4ecommerce

Scope from Sellerlabs

Tactical Arbitrage – Get an 18 day free trial with code: “Tactical”

Freeeup– Save 10% (forever) and get an instant $25.00 voucher for your first hire.

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Grasshopper

Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)

Ken:                                       [00:00:00]               So I was researching a browsing through youtube, how to sell on Ebay, again, another health to video, and then I saw hustler hacks and I saw one of the link to the article. I’m saying, man, this guy paid off his student loans. That’s real legit money, you know, and the biggest thing that I advise everybody, vet everybody, at least, you know, just don’t believe what everybody say. I look at the results and then I look at his journey, I look at his, you know, from thrifting to swap meets to garage sales, now he’s going to retail arbitrage, then merge came up and then he, you know, growing on youtube as like, man, this guy’s got a track record, you know, so. So I, I always commented on him with like, Hey, this is a really cool video. So I’ve, you know, I’ve made myself notice.

Cool voice guy:                  [00:00:53]               Welcome to the ECOMMERCE mobile jazz. Well, we focus on the people, the products, and the process of ecommerce selling today. Here’s your host, Steven Peterson.

Stephen:                             [00:01:07]               He wanted to talk a few moments about some sponsors scope from seller labs. Um, when’s the last time you created a listing? Right? And when you create that listing, you’ve got to come up with the keywords, right? It’s all key word dependent. I don’t care if it’s a private label or wholesale. You’ve got to get it right. Well, what’s the best way to get it right? And if you’re selling a similar product that’s really successful, you go and you take and use their keywords and that’s what scope does for you. So phenomenal tool brought to you again by seller labs. The leaders in technology when it comes to Amazon, right now, they are just crushing it with all their products, but scope allows you to get that listing right. Get ranked for those key words as fast as possible. Therefore you get the sales. So go to sellerlabs.com, forward slash scope.

Stephen:                             [00:01:56]               Use the code word momentum, save a little bit of money, get some free key words to test, try it out and see if you see an improvement. If you don’t adjust, what’s cool about what I love about a seller labs is that you then message and say, Hey, I didn’t get this right tyler, hey jeff, this isn’t working right. What am I doing wrong? And Boom, you’re going to get the help you need and that’s what you’re going to get from sellerlabs. And, and it’s a very special group that had been very. I’ve been very fortunate to be connected with them. And again, I look over time they’ve delivered every single time, you know, same thing I can say for Karen from solutions for ecommerce. I mean, she’s been carrying my account for a couple of years now and our account, my wife and I, and she really does handle things for us.

Stephen:                             [00:02:37]               Um, I mentioned, uh, just last week we created a new listing with, I forget how many variations, but again, all the flat files uploaded done as I needed. I pop in, so she’ll send me a template, I pop in some information and then boom, it’s handled, await. These pictures weren’t done right, blah, blah, blah. This upc, native poom modified, adjusted and again, communication. It’s phenomenal too. I get an email back saying, hey, this was done or this, you’re missing this, Steve. Hey, you gotta do this. So, you know, we have those challenges too and that’s why I like working with somebody who’s been doing it. I’ve been doing it for a long time. Did you know Karen also does listings for Ebay? Yup. Lots of them. So if you want to build out that channel, which of course you should, it’s q four. You should be selling everywhere.

Stephen:                             [00:03:21]               You can. Um, Karen can help you with that too. So you gotTa tell her I’ve sent you. So you’re going to go to solutions four ecommerce forward slash momentum. You’re going to save 50 bucks every single month. You’ve got to save that $50. But more importantly you’re going to get an inventory health report. Um, did you just get hit with monthly longterm storage fees? Well guess what? If you haven’t, they’re coming. You want them to get that inventory right and she can help you with that. You got to tell her I sent you again, solutions. The number for ecommerce forward slash momentum will get you into that. Saved the 50 bucks, get that inventory health report though, that’s really, really important. Get that going right away and I don’t want to miss my coach when it comes to retail arb or online or when I have a question and I do not that we don’t, we don’t really do much of it anymore, but when I do have a question, I go to Gaye Lisby because why?

Stephen:                             [00:04:06]               Because she’s really. She is a coach. I mean, she’s really phenomenal, but she also puts out a daily list and you’re going to get that list five days a week. You’re going to get tons of leads, the number of, uh, agreed to amount that you’re supposed to get at least usually gets to those in the four days. And then the fifth day seems to be a bonus most of the time. Phenomenal Group, small amount of buyers where this list is going to. And the best thing is the nuggets that you learn. Hey, why is the red one better than the blue? One? Gaye can help you with those questions. I saw, hey, I got, um, I got to the dreaded letter about a brand. Here’s the, here’s the way you approach it. Hey, receipts. Um, how do you, what’s the best practice? I saw her leaving instructions, teaching me the accountant how to do a better job with it and it’s phenomenal.

Stephen:                             [00:04:52]               So it’s Gaye Lisby’s made a million dollars selling. Um, I’ll have the link in here. You’ve got to use, um, the, my, my link and it does help me. I don’t want to say it that way, but um, it’s part of amazing freedom with Andy Slamming Leroy, Iran, hers, corn, and Nate’s layman’s. So you know, you can trust. Okay, so come back to the website, take a look at it and you will get a savings and you can get two weeks free right now. Only through my link. You get two weeks free. Try it. You don’t like it? I get it back off. But right now is the time to make money. Get cashflow going right now. And so join you. Get two weeks free. The only way you’re gonna get the two weeks for these. If you use my link, it’s on this episode. Come on out and give it a try. You will not be disappointed again. You’re going to see me in there. So reach out if I can help you too. Let’s get into the podcast. Welcome back to the ECOMMERCE momentum podcast. This is episode 352. Ken Guy Taito. Uh, you’ll know that name, if you think of Hustler hacks. I’m Ken and Glenn, uh, worked together on a Youtube Hustler hacks and the outhustled series, which we get into, which is a very, very

Stephen:                             [00:05:58]               cool, um, absolutely wanted to listen to that part. And again, they’re not selling anything. And I think when you get to that place of gratefulness for yourself and realize how lucky you are that you found this world at least if this is for you, that you found this world and you’re having some success with it, therefore you want to help others find this world. If it’s right for them to, and then you take that approach, magically, amazing things start to happen for you. That is a formula that I’ve seen so many times. They might not be the biggest sellers, but they loved what they do. When changes happen, they just roll with them because they still consider how grateful they are. One of the coolest things that came up in this conversation, um, that Ken said there were two things he said. One is when you come from not having a lot, you know everything you have and when you know everything you have about you skillsets, mannerisms or things you like, and when you know everything and you have that inventory man, then you just got to find a way to apply it.

Stephen:                             [00:07:03]               That is so powerful. Such a great interview. Such a great guy. Let’s get into the podcast. Okay. Welcome back to the ECOMMERCE momentum podcast. We’re excited about today’s guest. It’s a little bit of a different style interview because we’re getting to see a student. I’m somebody who was doing okay but wanted to do more. Reached Out, took some initiative, um, didn’t sit and complain, put some efforts and energy in and connected with somebody. And it’s a fascinating story because you’re going to hear what it takes to make these connections. One of the biggest questions I get, Steve, how do you get around these successful people? And I think Ken is going to give you an example of what he was able to do with it. So welcome Ken Gaetano. Welcome Ken.

Ken:                                       [00:07:47]               Hi. Uh, thank you. Appreciate it. A lot. Uh, you know, I met you in Chicago and you invited me and I was there eager to hop on this thing with you.

Stephen:                             [00:07:57]               Well, I’m very eager because I’m excited about your story. Again, I’m always looking for a story because you know, you, you, you guys talked to a lot of sellers, you England, Zubiate, right? You guys talked to a lot of people. You’re out meeting a lot of people and my opinion, this is Steve’s opinion and I’m with you. I think you and I and a whole bunch of people out there are in alignment, struggling just because we’re not sure. Maybe that’s the right word. Unsure, right? Know. Not Certain where it appears like Glen, who was an outlier I think is so certain, or at least it comes across as that. And I know he’s not. I know he’s such a regular guy, but it just, you know, we’re Andy Her, these outliers that you get this vibe that they just have it all figured out and they don’t. But there’s a whole group of us that, and myself included that sit back and say, hmm, am I doing the right thing? I need some reinforcement. Maybe I need some other ideas. So I’m very interested in this story and I think it’s a great of what’s possible, especially this time of year. So let’s talk about you. How did you come into reselling?

Ken:                                       [00:09:03]               Well, a lot of it is a, well, so my short story, um, I, I moved here from the Philippines have five years ago, so I’m an immigrant. Uh, when me and my wife decided to get married, um, we wanted to take our relationship to the next level or maybe call it, go on an adventure together. Uh, in the Philippines I’ve always had businesses. Um, I had to always, brick and mortar, had a coffee shop. I, I was a sponsored race, a racecar driver for two years. And then eventually I opened my car shop. So I could really say life was good, but in the back of my head it was, it was too comfortable and I kind of have that chip on my shoulders like a, you know, maybe I only am successful because of my parents’ connection. I’ve lived here my whole life because, you know, my friends, um, you know, help me build the business, uh, you know, so that was always in the back of my head and I’ve always wondered like, how do people make it when they just start from nothing.

Ken:                                       [00:10:15]               So, so I, me and my wife decided it was either Australia or here and it was a little bit more comforting here. I’m in based in Cincinnati, Ohio now because my dad had had a few, a longtime friends, um, they work in proctor and gamble and they offered me to stay with them and me and my wife until we get our stuff together, uh, you know, get a job and get, you know, get an apartment or something like that. So I work in a call center industry. That was my first job ever in my life. I was 25 years old.

Stephen:                             [00:10:55]               So wait, so everything else was just entrepreneur at this point. You never had to answer to anybody but yourself and maybe you know, family or friends or whatever, but, but you didn’t have a, a boss where you had to show up and. Okay. All right.

Ken:                                       [00:11:07]               So I, you know, so this was the first time I struggled so much, uh, waking up at [7:30], get ready, be at the office by [8:30]. Um, that was, that was a huge struggle for me. It was changed, you know, for 25 years, like you said, I really didn’t have to answer to anybody. Uh, and you know, this time I was just a follower, but it wasn’t really a bad thing too because at this point I didn’t have any responsibility besides taking care of my duty.

Stephen:                             [00:11:40]               Well wait, let’s stop there a second because this is important. Did it give you, I mean, were you missing men? Be Honest, look back. What were you missing discipline at all? Or what was it that you. Because you said it was a good. What were specific? Some of the things that you gained from working for somebody else,

Ken:                                       [00:11:58]               really that was it, you know, did discipline and building a habit I love that was key for me because like I said, you know, I went to the business whenever I wanted to or whenever I needed to. So, you know, there were times I can work late. They were like in, you know, a work early, clock off late, off early and you know, pretty much, you know, and also had a secretary. So...

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