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385 : Tim & Catie Wortman – Taking a group approach to growing their Amazon business
22nd April 2019 • eCommerce Momentum Podcast • eCommerce Momentum Podcast
00:00:00 01:01:54

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The group approach? Well most of the time it is Tim and Catie. But they have found working with other compounds their (all of them) efforts. They are strategic so not to interfere with the other’s businesses. But as a kind of collective they learned far more, advanced far faster and have made real lasting friendships. Great lessons from a great couple.

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Here is transcript- It is automated so it is not perfect but it does seem to get better over time.

Tim:                                       [00:00:00]               We’ve done, we do a lot of fun trips. Like we want to go to a cubs game. Um, we’ll, you know, we’ll head up, you know, if it’s a night game, we’ll leave at nine, 10 o’clock in the morning, we’ll hit some stores while we’re up there. And then the, you know, the days paid for. Um, we just recently did our first overnight trip. We really don’t travel out more than about three hours from our home. We’re not somebody that goes all around the United States. Um, but you know, if we want to go down to southern Missouri, go four wheeling, you know, we’ll hit some stores down there while we’re in the area just, and the trips paid for. But we were careful not to make the whole trip a working trip. At least a Katie’s good about keeping me in check on that. Cause I can get, I can get going on Ra and not want to stop. But, um, it, it’s, it’s fun to just know that, you know, hey, we’re traveling here. We can stop at this area. You know, if there’s a Walmart or a Tj Maxx in. And, and hit those stores real quick. And, and, you know, pay for your trip.

Cool voice guy:                  [00:01:07]               Well, we focus on the people, the products and the process of ecommerce selling today. Is he your host Stephen Peterson.

Stephen:                             [00:01:17]               Welcome back to the ECOMMERCE momentum podcast. This is episode 385. Tim and Katie Wartman. Uh, it’s Tim Jr. So let’s get that right. Don’t be messaged his dad. Um, great couple, great fulltime couple. And you’re gonna hear the story how they went full time. They weren’t both full time. Um, definitely some sacrifices, some challenges, um, ups and downs, but they figured it out. And what’s so cool is that they figured it out together and you’re going to hear them describe how this business, this ecommerce business and uh, the sacrifices I’m sure they’ve had to make, have drawn them closer together. So, you know, if you’re looking to bring your relationship married or unmarried, doesn’t matter closer together, maybe this is the way to do it. Um, you’ve got to look at the big picture. You’ve got to have good perspective. And I think they both have such good perspective about their lives.

Stephen:                             [00:02:11]               Having worked for other people, knowing what they like, what they don’t like, and then they give at the end the magic of what really amplified their business. Um, and then it’s right at the end and it’s so worth listening to. Great couple, let’s get into the podcast. If you’re ready to set up a strong, reliable accounting system when it’s a real strong foundation for your business, we think we have the answer for you. If this is from accounting, we will go, you’re here listening to us on this podcast. We set up a course and it’s called Amazon accounting. Simplified. Yup. Simple. And we only say Amazon yet it’s really all across ecommerce. We’re talking about integrating quickbooks into your existing or new ecommerce business. And New is great because you could set it up right that way, but, but if you have an existing business, how do you integrate, how do you get quickbooks online specifically?

Stephen:                             [00:03:00]               How do you get set up in there? Well, we have modules. There’s over 48 modules that will walk you through each one of those steps. I’m going to talk about cost of goods and I didn’t even talk about it. We’re going to dive in, parse it, peel it back and help you understand what it takes. How about chart of accounts, setting up the right accounts, ones that you can use to make decisions. We’ve had hundreds of clients and we come up what we see it have seen as the best practice and I think that’s going to be the best thing for you. Reconciling 10 99 from paypal and Amazon. Good luck. Challenging. Well, we’re going to, we have modules, unique modules for each of those because they are unique and so vendor management, accounting for Amazon loans. It goes on and on. I’m just skimming the top.

Stephen:                             [00:03:38]               There’s 48 plus modules and more will be added over time. It’s going to help you get up, get set up or get caught up with strong foundational accounting books. Um, we use it to help make decisions. We use it to help predict cash and cash pinch points, which you’re going to have. If you’re buying inventory and you’re waiting to get paid for it, you’re going to run out of cash at some point. Wouldn’t it be great to know you’re just not great that it happened, but it’s great to know when it’s gonna happen so you can plan for it. You can make different decisions based on real solid information, historical information that you keep building. Best part about quickbooks online is our CPA signs right in and does his tax voodoo right through the system. And so I don’t have to hump it over there and we can get a little better rate by doing that.

Stephen:                             [00:04:21]               So how do you find out more about it? And again, you should look into it. AMC accounting, simplified.com forward slash podcast I’ll say it again, amz accounting, simplified.com forward slash podcast check out all the different modules. Check out what you can do if you really want to get your house in order, if you’re really looking to get that building block established and in locked in place. And then you can build from there, then we recommend a course. All right. Welcome back to the ECOMMERCE momentum podcast for excited about today’s guests. Plural. Always love it when a couple’s on because we’re going to hear the real juice about him and her. You never know what’s going to come up. And I’m excited because they’re working together as a team and they’ve identified roles for themselves to me. You know, that’s one of the hardest things I think to do, especially a controller like me. Um, so I’m interested to see who’s, who’s identified those roles. Tim and Katie Wartman welcome guys. Hello. Well thank you for coming on. You guys are busy. I’m just getting back from Hawaii. I mean, come on Katie. How tough is that life?

Catie:                                    [00:05:27]               Yes. Feel bad for us. Um, no, it was wonderful.

Stephen:                             [00:05:31]               We’re are the only people I know. Illinois with a sunburn right now. Yeah. Yeah. Well I saw the pictures man. You were wearing some serious sunglasses apparently. Cause you look like raccoons, right? A little bit. Yup. All right, so let’s talk about the trip before we get to the story. Why was the trip important to you, Katie?

Catie:                                    [00:05:48]               It, uh, my grandma went in 1982 and it’s just somewhere I’ve always wanted to go. And so for Christmas this year I opened up a box that had a picture of Bob Barker saying let’s go to Hawaii. And that was my Christmas present this year from Tim.

Stephen:                             [00:06:06]               He’s a little taller in your eyes right now, isn’t it with that? Yeah. Tim Was it, I mean, you obviously wanted to help her reach a dream, right? Was it, do you, do you feel like it lived up to that expectation?

Tim:                                       [00:06:23]               Oh yeah, the whole trip was, was just an amazing, um, you know, even getting there and found out that it was whale season. We weren’t expecting to see whales. And just about anytime you looked out from our hotel room, you can see a well popping up out of the water. So it was, it was a very, very fun time.

Stephen:                             [00:06:41]               And, and let me, let’s be fair. Do you honestly think if you were still in corporate world that you could have made this happen?

Tim:                                       [00:06:51]               Uh, no. No. I mean, the job that I was at, I had a lot of vacation time, but, uh, trying to take a to four weeks at a time for a vacation, um, you know that, that’s hard to have a company who let you off for that amount of time at once.

Stephen:                             [00:07:06]               Yeah. It’s a lot of a, if you have any responsibility at all, which anybody who works has a responsibility, it’s hard for some company to give that up. And your dream unfortunately is not necessarily their dream. And then that’s not putting down a company, but that’s the real world. I mean, it is what it is. Right, right. Okay. So let’s get into who started this crazy dream of selling stuff online. Where did, who was it, Tim or Katie? It was me. Oh, okay. I was expecting it to be Katie, so I’m surprised. All right, go ahead. While she,

Tim:                                       [00:07:37]               I mean along for sure. But um, going back, like from when we got married, we, I lost my job that day. We got back from our honeymoon.

Stephen:                             [00:07:45]               That’s a bad sign

Tim:                                       [00:07:47]               where my father father-in-law’s lawn care business, so I’ve always had multiple income streams. Um, because even after I got back into a, another job, I still mowed yards on the side and eventually did that even fulltime for a little bit. Um, but whenever we would, uh, sorry.

Stephen:                             [00:08:11]               That’s okay. No stress. Well, let me ask a question about that because actually it makes sense. That made me think of something that I’m interested in. When you were mowing lawns on the side, you were, you were doing that just to make extra income. I mean, I, I get it that you took your dad’s business over, but you know why keep that when you got a job, why keep those side things? Was that just extra money? Fund money, spending money? What were you going to do with that?

Tim:                                       [00:08:34]               We were on the day Dave Ramsey plan and we were using that to pay off credit card debt.

Stephen:                             [00:08:39]               Okay. So you had a plan and a purpose, as David likes to say, right? That money had a purpose. You had named named the money. Yes. I remember. Or

Tim:                                       [00:08:47]               where I was going with that. I then got into out of retail was still knowing yards. I was in a warehouse job and I had to parts, I had a delivery route that I ran. So I would listen to a lot of podcasts and I came across date. I was trying to find a different job, a different career path life. I listened to a show called how did you get into that and listen to Jessica Larrew?

Stephen:                             [00:09:10]               Oh yeah, she’s good story.

Tim:                                      

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