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The Panel:
Pat Brown received her MBA from Bowling Green State University and her BA in Marketing from the University of Findlay. She worked as VP Global Branding & Communications, Cooper Tire & Rubber Company. She also was the VP Marketing Dealer, at Strategic Planning, Inc. She is now retired.
Pat also served on the Tire Industry Association—Board of Directors, the Benton Ridge Telephone Company –Board of Directors, the Liberty Benton—Board of Education and the Hancock County Board of Education.
Ryan Goff a resident of Caldwell, Idaho, grew up in the family tire and automotive repair business, Rogers Tire Pros. Ryan attended Boise State University while still working in the family business. He helped to grow and expand the business to two locations. Ryan served on the Tire Pros Western, National Council, and is currently serving on the Tire Pros technology advisory council. His wife Andrea, son Cash and daughter Presley are his world. In his free time, he enjoys working out doing Cross Fit and enjoying sunny days on the lake. He is a lover of Boise State football and spending time with his family on their boat.
Brad Goff is from Rogers Tire Pros located in Caldwell Idaho. His father started the company in 1978 as mostly a front-end and alignment specialty shop. Brad grew up working in the business from the time he was little and by the age of 12 was changing tires and doing many tasks in the shop and learning as he went along. In 1990, Brad joined the business full time. In 2005 expansion plans started and they opened their Caldwell location at almost 15,000 square feet in 2008 and expanded again in 2018, opening their second location in the fall of 2018 located in Meridian, Idaho.
Keith Tucker is a 2nd Generation Independent tire dealer. He started changing tires on a 20/20 Coats part-time on summer breaks at 15 yrs old. Keith attended college at DSCC.
He worked with his Dad, Jere Tucker and his brother in the family tire business. During that time was certified in alignment and suspension. On September 1, 1991, Keith partnered with his Dad and his brother Jeff in a 2-bay retail tire & service location named Triple T Tire & Alignment.
With their new adventure, Keith did everything from tire changer, lube tech, alignment tech, service truck, brake tech, customer service and many more.
Triple T Tire sold all major and some minor brand tires. In 1995, they relocated to 8 bay shop, with new equipment and designed for efficiency. In 2002 and 2004, the family acquired additional locations through acquisition.
In 2004, they merged the 3 Dyersburg locations into 2. Today the family owns 3 locations in West TN, and 2 in Dyersburg and 1 in Paris, TN. Both markets are farm and rural markets.
As the business evolved Keith has seen extreme changes in the industry. The management team is working to spend more time working ON the business rather than IN the business.
Talking Points:
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