In the 33rd episode of the THIRST For More Podcast, Brandon sits down with Jim Beebe of Unbreakable Athletics Academy. They discuss how Jim took an unique approach to joining the strength and conditioning space from the financial world, CrossFit, and overall athletic development. Jim discusses his plan to also help athletes on the mental approach to playing collegiate sports and beyond.
Jim Beebe (pronounced Bee-Bee) is the Founder and Head Coach for Unbreakable Athletics Academy in Plainfield, Indiana since 2013. Unbreakable Athletics is a local strength and conditioning gym. He has coached over 400 student athletes in college, high school and middle school. More than 10% of his athletes advanced to play in college with more than half of those playing at the Division I level. In addition, he coached over 1,000 adults in CrossFit, strength training, and nutrition. Over the last 10 years, his gym has hosted the most events of any gym in the Midwest. He has competed personally in Strongman, Powerlifting, CrossFit, Olympic Lifting, and obstacle course races. He played racquetball for Purdue University’s travel team where he earned a BS and MS in Finance. He has certification in powerlifting, CrossFit, and strongman.
Jim is also the Founder and Head Coach of Athlete Builder. This is the online coaching service for student athletes. Our goal is to work with 20,000 college athletes and 2 national title winners by 2028. He works with teams and individuals, has his podcast, Athlete Builder, is publishing his own book in early 2024, and travels for public speaking and clinics. He works with high school athletes to maximize their skills in order to play at the highest level and eventually into college. Then he continues to help athletes evolve in order to earn a shot at the pros. Jim’s systematic process advances the athletes in their sports by improving their minds and bodies. He coaches the athletes mind in three areas: their Mindset, their Knowledge of their sport, and how they communicate with all Teammates. He also coaches their bodies in the Training, Nutrition, and Recovery. By getting the athlete to improve each of the six blocks inch by inch, he gets his athletes to win at all levels.
Unbreakable Athletics Academy
• Website: www.unbreakableathleticsacademy
• Facebook: @unbreakableathleticsacademy
• Instagram: @unbreakableathleticsacademy
• X: @UnbAthAcademy
• TikTok: @unbreakableathleticsacad
Athlete Builder
• Website: www.athlete-builder.com
• Facebook: @1athletebuilder
• Instagram: @athlete_builder
• X: @athlete-builder
• TikTok: @athlete.builder
