051: Email Marketing: The Revenue Generation Phenomenon (w/ Ben Settle)
Ben Settle is a world class email specialist, full-time email marketer and copywriting trainer. He teaches people how to make more income from emails. Over the past 15 years, Ben has written ads, created email campaigns, and cooked up marketing strategies for clients that have collectively earned tens of millions of dollars in sales in hyper competitive, “cut throat” markets.
His methods have also gotten rave reviews from the world’s top A-List copywriters, marketers, and designers. He has taught methods he pioneered to some of the world’s most prestigious direct marketing companies. Ben also publishes a monthly print newsletter called “Email Players” that costs $97 per month and is read by hundreds of people in over 30 countries, including some of the most respected copywriters and marketers on the planet, such as A-list copywriters, publishers at prestigious direct marketing companies like Agora Financial, leading auto-responder and email trainers, world class copywriters, and more.
Ben’s books are available on www.bensettle.com/kindle and they are mostly business related including topics like copy writing, selling, positioning, traffic generation, and others. Three of them are basically twisted monster books.
He says his books are made up of content that he had already written so he just repurposes the content into short books. He makes good money from the books and they also bring him solid leads.
Legacy: To have an impact as a teacher and educator, helping others learn, inspiring them to learn the English language, inspiring to pursue their business dreams so they can have a meaningful life – Ben.
Best way to connect: www.bensettle.com – Ben’s Business website (opt into email list to get the first issue of the Email Players newsletter or check out the blog)