Ral West, a seasoned professional with over 40 years of experience, is a multifaceted entrepreneur respected in both the tourism industry and multifamily real estate circles. She is recognized for founding successful businesses, authoring courses, and contributing to various boards. She is also a philanthropist and dynamic speaker. Additionally, she is the founder of Ral West: Livin' The Dream and the creator of a course for entrepreneurs titled “Overcome Overwhelm: Create a Smooth Running Business with Less Stress.”

In today’s episode of Smashing the Plateau, you will discover how to overcome the challenges of entrepreneurship and create a thriving business with less stress. Ral West, a dynamic entrepreneur with over 40 years of extensive experience, joins us to offer her wisdom on navigating the complex journey of business ownership.

Ral and I discuss:

• Why high achievers tend to feel overwhelmed and how to counteract it
• The paradox of saying no to increase profitability
• The critical role of prioritizing and focusing for business success
• Strategies for matching your passions with a business model that relieves market pain
• How to leverage your existing network and find mentors when starting a business
• The importance of creating systems to streamline business operations
• Real-world examples of systems Ral has implemented in her businesses
• Ral's inspiration for helping other entrepreneurs at this stage of her life
• How to effectively utilize communities and mentorship when venturing into new territories
• Ral’s personal approach to lifelong entrepreneurship and continuous learning

Learn more about Ral at https://www.ralwest.com/.

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