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Ep 140 - Google Business Profile Strategies for Events - with Heather Taylor
Episode 14014th March 2022 • Trade Show University for Virtual & Live Events • Jim Cermak
00:00:00 00:25:27

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Are you maxxing out your Google Business Profile? Formerly known as Google My Business, your Google Business Profile can be a powerful tool for helping bring visibility to your next Trade Show or Event...as long as you have the right strategy!

Helping shine a light on the potential of Google Business Profiles and share strategies is Heather Taylor. Heather is the Boss Lady and Social Media Chick with GlitterGirl Media, a boutique social media marketing firm in Akron, Ohio that was born out of Heather’s affinity for helping small business owners find new, creative and engaging ways to market their products and/or services to their target audiences via social media.

We discuss:

  • How important is it to have a Google Business Profile?
  • How does the listing benefit a business?
  • How to Claim your Google Business Profile
  • How to fully optimize your listing
  • Why you should be active on Google to drive your ranking

Heather's Top Takeaways:

  • Google Business Profiles can be more important than your website
  • You can (and should) post on your Google Business Profile just like you do on other social media platforms

Special Offer!!

GlitterGirl Media offers a Google Business Profile Optimization Service for those who could use help to ensure being found easily and quickly

Get in touch with Heather Taylor:

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Subscribe to the new Trade Show University YouTube channel!

Check out the new Trade Show University YouTube channel where we feature a growing number of training videos to help businesses get More Leads, More Sales and More Profits through the power of Trade Shows! Many videos are exclusive to YouTube and not found on the podcast. Visit, Subscribe and Binge! https://www.youtube.com/@tradeshowuniversity

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