#46 How to Build a SaaS Business With An Unstoppable Strategy With TK Kader
TK is an entrepreneur, international best-selling author, and angel investor. He helps people achieve anything they desire through belief, discipline and what he describes as an unstoppable strategy.
TK started his career at Bridgewater Associates (one of the best hedge funds in the world). He then founded ToutApp (backed by Andreessen Horowitz and Jackson Square, two of the best venture capital firms in the world). TK sold ToutApp to Marketo (then owned by Vista Equity Partners, one of the best private equity firms in the world) and was part of the executive team at Marketo that helped drive its transformation and eventual $4.75bn sale to Adobe. TK now leads what he calls the Unstoppable movement to help people lead more proactive lives and businesses.
During this interview we cover:
00:00 - Intro
01:22 - Raising Capital From The Top VC Firms
04:03 - Launch To Exit Toutapp | Marketo
08:29 - Was It The Right Time To Exit?
11:27 - Founder Market Fit
13:18 - Helping SaaS Founders with their Lives, Businesses & Capital
19:19 - Steps to Transform Your Life and Adopt an Unstoppable Mindset
23:58 - Getting Clarity & Sprint for 45 Days Challenges
30:25 - Measure Success & Maintain Fulfillment
33:56 - Finding Your Tribe
35:11 - Unstoppable Strategy For SaaS Acceleration & Growth
41:38 - Unstoppable Product Market Fit
42:51 - Strategy to Drive Customer Acquisition
47:29 - TK Capital Investment Criteria & What it Provides to SaaS founders