In this episode, you’ll get a week’s worth of reading in 15 minutes. From Steve Jobs to Teddy Roosevelt to Ronald Reagan. All great leaders. “Live and Lead Better.”

CEO News you can use:

1. Remembering Steve Jobs.
2. Why it’s good to be curious.
3. Micro steps to achieving goals.
4. “The Man in the Arena” quote.
5. Book Review: Factfulness by Hans Rosling
6. Reagan’s index cards.
7. Wrapping L’Arc de Triomphe

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Hello, listeners. This is CEO coach Liam Chrismer. Welcome to the magazine edition of CEO matters. This is my short form podcast, where I discuss a number of topics that I call pages. It's an audio newsletter, where you can pick up leadership styles, well being and personal growth tips, book reviews, quotes, and whatever else I think might help you live and lead better. The point is to serve up news you can use without all the fluff. So let's get to the pages.

Welcome to Episode One of the CEO matters podcast magazine edition. I'm your host, Liam Chrismer. My objective is to provide you with the highest nutritional content ROI to help you elevate your life and your business to a higher level. In this magazine edition, we'll cover a number of topics in a news you can use audio newsletter format, to inform and inspire you to live and lead better. Let's get started. Today we've got seven pages.

Page one, SEO spotlight. Oh, wow, oh, wow. Oh, wow. 10 years ago, we lost an icon. We lost our creative soul. We lost the man who would annually wrap up the Apple product conference with Oh, and one more thing, and then completely blow our minds. On October 5 2011. We lost Steve Jobs to a rare form of pancreatic cancer, we could argue whether Apple is better or worse today without him. But that's not the point. The point is that we lost the mind that challenged us to think different. He presided over the marriage of technological marvel and ease of use more than the innovation and industry changing products Steve Jobs inspired. He brought off into the realm of business introducing products and services that cost us to say, Oh, wow, isn't it fitting that Steve Jobs? last words were Oh, wow. Oh, wow. Oh, wow. Let's remember jobs by vowing to think different.

On to page two. Here's a thought of mine. Jason made me curious. Jason Hawkes is a smart guy. And as the architect of my LinkedIn campaigns, we recently had a conversation and he told me that he uses his neuroscience background to lead people curious. His logic is that when we are curious, we pay more attention. And we are drawn to the subject to find out what we might be missing. We call that FOMO. Make me curious. Make me think, hmm, maybe he's right. Movie Trailers make me curious. And then I want to come back and see the whole movie. The daily specials at our favorite restaurant. We're curious, so we inquire. Sometimes we even ask if there are any daily specials. I'm such a sucker for subscription boxes generally. You know what's coming, but not exactly. We can't wait to open the box. Once I subscribe to a bacon box with five different kinds of bacon each month. I wonder what happened to that box? Oh, well. Think of the ending scene in our favorite TV series that keeps us coming back for more seriously in blacklist is Raymond Reddington. ever going to get rubbed out? The point is not to tell them everything. Malcolm Gladwell explained that sometimes in his writing, he leaves us reader dangling to find out what the point of the story is for themselves. Leave them curious, given just enough to encourage them to say tell me more.

Page three, one wellbeing tip from me. In this edition, it's microsteps. You know, sometimes the easiest lessons or the hardest to learn, hmm, what? One step and then the next baby steps. The law of compound interest, small gains made consistently on a on a daily basis or weekly basis add up to big gains. We know this stuff. And yet, we often take on way too much or expect things to change overnight. We end up frustrated, angry, angry, and we often give up. That's when we allow the fixed mindset to creep in and we lose our power, our power to change our power to create the life and the business we have imagined. I would love to start my days at 4am I know that sounds way crazy. However, the thought of having an hour head start on all those 5am club members energizes me but I'm not there yet, I'm working to consistently get out the door before 630 than 615 than 6am. Our life is essentially the sum of our habits, change your habits change your life. The problem is that we usually have unrealistic expectations. That's why 92% of all New Year's resolutions fail. micro steps simply break the goal down into smaller chunks that are easier to accomplish the old adage about how to eat an elephant comes to mind. Unless of course you're a Python. They eat everything in one bite. Imagine the indigestion. Here are some examples of how to take micro steps. movement. We all know that sitting all day is bad for you. So for every hour, you sit, get up and walk for four minutes. Number two hydration. Yeah, yeah, I know we're supposed to drink more water, we forget. Well, in the morning, take a nice large warm water bottle with gradients printed on so you can see how much you're drinking. Start slowly, and then drink one bottle a day. Number three goals. What is the one thing you have to accomplish today? Just one, and it doesn't have to be writing the entire business plan, reading a huge reading a huge book or running a marathon. Just one thing that when completed, will not only make you feel better, it'll improve your life.

Page four, one quote that I love this comes from Teddy Roosevelt, and it's referred to as the Man in the Arena. I love Teddy Roosevelt. It's not the critic who counts not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who was actually in the arena, whose face is marred by dust and sweat and blood, who strives valiantly, who airs who comes up short again and again. Because there is no effort without error, and shortcoming. But who does actually strive to do the deeds, who knows great enthusiasms, the great devotions, who spends himself in a worthy cause who at best, knows that in the end, the triumph of high achievement, and who at the worst if he fails, at least he fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory, nor defeat. Thank you, President Roosevelt.

Page five one book to read. Its tactfulness Bill Gates was one of the first to start publishing his list of essential reads. And he liked fact fulness so much, that on June 5 2018, he announced he'd give away 4 million copies a gift to every person graduating college in 2018. The author Hans Rosling argues that seeing the world based on facts rather than on perceptions, and narratives, allows us to better to be better equipped to create the futures that we want. Now give you the book in one sentence. Fact fulness is about 10 instincts that distort our perspective of the world and prevent us from seeing how it actually is. And I'll just run through those those instincts very quickly. The gap, the negativity, the straight line, the fear, the size, the general generalization, the destiny, the single, the blame, and lastly, the urgency, instinct.

Page six one skill to learn. This is one of my favorites. The Great Communicator had a secret, our 40th President Ronald Reagan was always quick witted with a note, a joke or a carefully curated observation. Now he wrote these on note cards and kept them in his desk until the day he died. As President he would further refer to the notes when drafting speeches, and sometimes he carried them with him. Now with our smartphones today, it's so easy to capture information and have it at the ready. You know, things like questions that will make you stand out jokes that can break the ice books to recommend places you like, or quotes. You can easily glance through your list before meeting, an event or maybe when you use the restroom. But you want to look at these things so that you'll be more memorable. It's not about being remembered. It's about not being forgotten.

on to page seven or last page for this edition, and it's about the artist Christo. He was an amazing artist. He died on May 20 of 2020. And he spent his entire career wrapping everything from islands to part of the Grand Canyon to to 7000. I think it was seven 7503 gates in Central Park. Now along with his wife, Shawn Claude, why they went by their first names I don't know but along with his wife, John Claude, Christo wanted or imagined wrapping the Arc de Triomphe in Paris. Neither one of them lived to see the dream come true, but now it has Lark de Triomphe, the Arc de Triomphe was wrapped and realized by Christos nephew, Vladimir, he other shows at a cost of 16 and a half million dollars. It's an example of both art And all it's a celebration of inspiration, an example of engineering feet, and a very healthy dose of Oh, wow.

Alright folks, that wraps up this episode one magazine edition of CEO matters, the podcast of Liam charisma. Thanks for tuning in. And remember, live and lead better.