Shownotes
I could listen to Wills stories all day long. He clearly knows a lot about a lot! Great example of what it takes to scratch your own itch and you can have a great business. Get ready for an amazing Worthpoint discount. (ps.. its a lifetime discount!)
Mentioned:
Worthpoint – use code: WS15ATL
(all caps) for 15% off (lifetime discount according to Will! )
Sponsors:
Gaye’s Million Dollar Arbitrage List
Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)
Stephen: [00:00:00] If I think my sponsor today they really make the show happen. I just couldn’t do it without them. You know Siller labs and scope you’ve heard me talk about it a ton of times because I’ve used them so many times. The beauty is you know you have a product you want to put the right keywords because it’s all about keywords right when you know that the key word is what people are searching for right. When you’re thinking of buying barbecue gloves what do you put in there that’s what you want to figure out what are people searching for. Well school allows you to do that because you get to see the number one number two number three seller in that category in that group that are similar products you get to see what their words are. Well that’s the key. There’s no reinventing the wheel here.
Stephen: [00:00:40] You’re going to take advantage of this information that’s available that scope presents for you. Tool was very inexpensive. They’re going to give you a couple of free keywords you got to give it a shot. So labs dot com solar labs dot com forward slash school use the code momentum to save 50 bucks say 50 bucks. Give it a shot. Give it a trial. Get some free keywords and see what you can do. Remember I also use it on my wholesale accounts or if you do bundles even better because you could take the keywords for each of those products in the bundle. Figure out the best and put it together several labs dot com forward slash scope use the code word momentum when it say thank you to Karen Larcker from solutions for e-commerce prepaid and a great account manager.
Stephen: [00:01:26] Yes you’ve heard me say a bunch of times but I mean it because our Q4 was spectacular because of all the variations for a particular line we had that Karen entered. Seventy eight of them I believe and now I’m adding a bunch more because we’re not done. I mean it’s Tom a year going to sell right into January February and March. So she’s getting ready to add a bunch more. That’s the power of having that team member. That team works overnight. Quite frankly they work different hours than I do. She sends a file she’s XTI fill in these particular fields shoot it back to me and boom they get it done and you get it and fast and it just as allowed us to grow. It’s that silent team member that don’t call us sick they just handle things solutions.
Stephen: [00:02:08] The number for e-commerce dot com slash momentum’s going to save you 50 bucks and she’s going to do that all important inventory Health Report. She only does that for my listeners only through this deal. You’re going to save 50 bucks and you’re going to get that inventory Health Report solutions for e-commerce dot com slash momentum. Get ready for them. Here now is the time. Very excited. Hill coming up pretty soon and she’s going to talk to you of why it’s so important to get ready for 2018. Hey Gala’s B’s group. That was awesome this quarter and I can’t believe the stuff that was posted in there I saw so many people have so much access and credit her group with having incredible success. Yes it’s still close. However they’re letting you get in through my link on only my link.
Stephen: [00:02:55] And so I have a link out on this episode that will allow you to click through and get on the waiting list and guess what you’ll get right in. So it’s a special list. The other thing which is cool is there’s so many people learning because gays a teacher was a teacher still a teacher in this world now and we’re very lucky to have her. And so gateless group it’s awesome awesome group. Send her a note that I sent you. And you’re going to get in and it’s just going to set you up for real success for 2018. I don’t want to miss Go Daddy because they’ve been so good to me. I just so excited that they’re a sponsor of the show because I put so many domains through them and it’s so cool. So if you go to try go daddy dot com forward slash momentum.
Stephen: [00:03:35] You’re going to save 30 percent off your purchase Go Daddy. I’m good. I want to go back and do my purchases over because I’d like to save that 30 percent. Hello. But I am getting ready to buy a couple more domains again. When I see a big idea or if I’m bringing a brand new market I’m buying that domain. You’d be a fool not to so try Go Daddy dot com forward slash momentum save 30 percent. Awesome. And finally today grasshopper the grasshopper is the app you put on your phone so you can run your business from your current cell phone. Don’t add a second cell phone appear larger when it’s put a low call vanity number if you want or a local 800 number to make you appear a little large on what you are.
Stephen: [00:04:14] Had the phone forwarded to your current cell phone how it forwarded to voicemail habit forwarded to your reps work in other countries for your UVAs. You have all those options and it’s just try grasshopper dot com forward slash momenta and you’re going to save 50 bucks. Try grasshopper dot com slash momentum.
Cool voice guy: [00:04:34] Welcome to the e-commerce Mendham board where we focus on Habibollah the products and the process of commerce selling your host Stephen Peters.
Stephen: [00:04:48] Welcome back to the e-commerce MNM podcast. This is episode 262. Will Siple now. Maybe if he’d been a seller for a while you might know that name but you certainly have heard the name worth. Point will is a company worth point started the company worth point to scratch an itch. And it’s such a common thing for successful people. They had a problem. Nobody else was solving it so they decided to take the bull by the horns put the energy and effort and become an overnight success. Ten years later. Right. It’s a labor of love. And we spent a lot of time talking about it but it’s fascinating. His stories fascinate me because Will’s a seller bestseller still sells and set up another business which we also get into. Let’s get it to the podcast. All
Stephen: [00:05:36] right. Welcome back to the e-commerce momentum podcast very excited about today’s guest. I did have some technical difficulties so redoing it. And he is so patient. However we do need to qualify because this gentleman has more knowledge about what we sell than probably any but wow for sure anybody. There’s
Stephen: [00:05:58] no doubt in my mind there’s no one that has as much access as Will Siple of worth. Point has welcomed will.
Will: [00:06:05] Thank you Stephen.
Stephen: [00:06:07] Well I appreciate your patience and understanding when it comes to this world doods and this technical stuff is tough for us old. I mean it’s just the way it goes. So wertha point is Will’s company and it’s a amazing company that has a few records on file new track pricing and history and for ten years now and I’m thinking you know he’d probably do in a couple thousand a year. Right. And I think 10 years a couple thousand times ten I can do that math and I’m like yeah maybe a hundred thousand. Could he have a hundred thousand. You know maybe maybe 150000. How many records are you up to.
Will: [00:06:47] Roughly roughly half a billion. So my math is wrong. We’ve been running a little faster.
Stephen: [00:06:55] We’re running a little and I’m assuming it’s a hockey stick right. I mean it really is at this point.
Will: [00:07:01] It is you know what. When we started you know who was going to give us data. And now almost everybody gets this data.
Stephen: [00:07:08] Well I’m fascinated to know why people give you data. I want to get to that. But first but first I want to go back to a little little Will was a guy growing up in Virginia. Correct. Correct. OK. And little Will was going to be a rocket scientist dentist lawyer.
Will: [00:07:26] What was the big plan Dick Butkus I wanted to play football.
Stephen: [00:07:31] Have you heard the story about people who played football. I mean come on. Have you heard a I guess the good news is if you did play football you can get out of jail free. I mean no matter what. Just you know you got hit in the head too many times no matter what you did. You’re not responsible right.
Will: [00:07:45] No and you and I were joking about and never had to go to high school. You know I must have over half my senior year. You know we got away with anything.
Stephen: [00:07:53] It really was a different time now today. You know much more corporate even even high school football has become corporate ties hasn’t it.
Will: [00:08:03] It has. I don’t think it’s as fun. And you know don’t want to make kids today. How much more fun football was. We’re looking at the Colts giants championship game in the 50s. You know and you know smoke coming out of everybody’s mouth because it’s so cold and you’ve got the grass stuck in your helmet and stuff it just a different world.
Stephen: [00:08:23] It was real grass to it right. Yeah. Wow. And we’re living in a space age we’re living in space age times aren’t the Jetsons. It was different.
Will: [00:08:34] You know we set up our own football field we had our own regulation football field.
Stephen: [00:08:38] It’s incredible to think about that takes a lot of initiative thinking about that. We said as I mentioned this is kind of a redo. So I know a little bit of information that takes a lot of initiative. Where do you find teenage boys with the initiative to put up a football field.
Will: [00:08:54] We had a limed we had regulation goalpost regulation the hype. We went out and cut down pine trees and made gold poles.
Stephen: [00:09:02] That’s cool. I mean that’s cool when you think about that do you have pictures of that. No
Will: [00:09:06] I wish I do. I can remember vividly in my mind you know we listened to Sonny Jurgensen we put the Redskins game down there with speaker wire and just put it up there and you know it was great. Leventhal let them tackle all you know.
Stephen: [00:09:19] Did you know little little known fact maybe people that the Redskins spring training camp was held in my town for many many years. Not anymore. But it used to be up here in Pennsylvania.
Will: [00:09:30] Many Alex Carl a college student.
Stephen: [00:09:33] Dickinson College. Yes. That’s where my wife works and that’s right downtown. Yeah. Hey you a little little known fact. OK so football was it. You’re
Stephen: [00:09:43] going all in your practice and every day you’re every night. Every weekend whatever it takes because you’re going to be successful. And how’d that work for you.
Will: [00:09:52] Well what worked great until my senior year in high school. And that was actually had my act together trying to get to an English so I could graduate and a drunk driver hit me with a dump truck at eight o’clock in the morning on my way to school and cracked my neck and put money through the dashboard and that was the end of football.
Will: [00:10:13] A lot of head injuries from not hitting people but getting hit by a dump truck. You know so life had to change and that was everything.
Stephen: [00:10:22] I mean you had no plan. That was it. You were going to be football. That was what you lived breathe. You were. That was it.
Will: [00:10:30] That was it. Vince Lombardi is that once you walk over that white line you think drink and eat football.
Stephen: [00:10:36] OK. So that didn’t work out so well. So we had to go to a plan. We had to find a plan a way to create a plan B and going home wasn’t an option. Is that correct.
Will: [00:10:47] That’s correct. My dad was a disabled vet. So our house was kind of a wreck and I dropped out of Tulane and did a lot of odd jobs including learning to buy and selling antiques worked with Customs Customs Broker but just kind of scavenged and said What are you going to do next. What is your next plan. And one of mine was growing up you know going from 97 full absences in one year while you’re there you’ll learn your life. And you know it’s called Get your shit together and grow up good. You know I reapplied to college and went to George Mason.
Stephen: [00:11:29] Do you think. Do you think I mean you know and I know the answer so I mean I’m leading you there but thinking back there is no way you were going to other than football. You would have had the success that you had. Is there. I mean do you think even in football you would have been successful. Looking back. Being honest.
Will: [00:11:50] No. I mean first the odds are terribly against you on injuries and it takes luck some luck. Second I mean that was big and I got hit but I wasn’t you know extremely fast. And so you know that would always be against you. I
Stephen: [00:12:06] mean that hurts to admit it. Because most people rewrite history unlike Oh man I would have had a shot I would have been you know I made my tan. I was copying my notes off the side of you know me and that’s what happened right.
Will: [00:12:18] But you know it’s funny that some person that knows more than me about venture money said the odds of dreaming to be an NBA star and growing up to be one are greater than being a tech company that succeeds or actually there are less there’s less chance of being a successful tech exec dreaming you’re going to be an NBA star. So I’m I’m glad nobody told me that the guy is a professor of the Entrepreneur Center George Mason so I figured he knows what he’s talking about. But you know I look at the road that you had to do to play football. I mean I was a weightlifter and I mean I think one thing that keeps you young all your life I still have weights and that you know there’s a whole theory about the stem cells that that build that you and I were talking about and keeps you young.
Stephen: [00:13:10] But well let’s let’s go on there because I don’t want to miss this because I I’m hoping that somebody hears that and they’re going to be like Steve what does this have to do with e-commerce. Well let’s talk about stamina. Let’s talk about longevity of life....