We ran across an article in USA Today about a company started by a couple of Harvard grads, that's doing more work to get students internationally into the states And they've made a ton of money doing it. But what are their motives?

This got us thinking about what we want to talk about in this episode. Where are we, as a country, right now, with college planning, and how we approach college planning for our kids. How can we, as parents who want the best for our kids, make sure we don't get sucked into the hype of college. And how can we best understand how and why colleges and universities cost as much as they do.

College planning is something your family MUST do to ensure the best education at the best price for your student.

During each episode, Aaron Greene, Founder and CEO at College Liftoff, and his staff of counselors help students and families reduce the cost of higher education, navigate the application process, and make well-rounded decisions by evaluating the modern metrics of education.

College Liftoff emerged from Aaron’s desire to help students learn to treat education like an investment, accounting for the career, academic, and financial factors that shape this decision. He has also forged a debt control calculation to set student loan debt limits for each student. College Liftoff opened its first office in Columbus, Ohio in May 2009.

College Lift Off - https://www.collegeliftoff.com

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