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Product Launch Rebel - John Benzick 16th February 2017
Ep. 028: On Launching a Ski Company and Movement — The Matthew Sterbenz Interview
00:00:00 00:42:34

Ep. 028: On Launching a Ski Company and Movement — The Matthew Sterbenz Interview

Hear how this young entrepreneur became a driving force in skiing’s revolution.

Learn how the founder of 4FRNT Skis, Matthew Sterbenz, went from pro athlete — with zero industry knowledge — to manufacturing his own skis, raising capital, and recruiting a brotherhood of influential athletes to infuse new energy, and a pioneering spirit, in a tired industry.

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