Shownotes
- “How can I support Black businesses?”
- “What should I learn about Black history?”
- “How do I begin to understand the many social issues facing the Black community?”
BUSINESS BUILDING INSIGHTS
- Learn to put yourself in front of the camera. Be confident in putting yourself out there.
- Be intentional about how you show up on social media and to your audience.
- Let others know about and benefit from your product.
- Be your own cheerleader. No one is going to know that you have that business or product unless you talk about it.
- People like behind-the-scenes stuff, they like to see you in action with your products.
- Show up on social media talking about your products. It will open up opportunities for growth once others get to discover what you do and collaborate or partner with you.
- When you're going to go live on social, announce it a day or so before so people know you'll be there and as accountability for yourself.
Learning From This Business With A Mission
- When you see the opportunity, don't wait. Jump on it and take action.
- Think outside the box when it comes to niche - your theme can be unconventional and still hit the mark.
- Consider creating a private Facebook group that supports your product and business with education and community. For example - Kesia provides a safe space in her group to discuss the issues around the Black community without worrying about saying the wrong thing.
- What does your product do for your customer? Think about what your mission is, even if it's not obvious. Knowing your mission will motivate you.
- Learn more about the things that scare you. It will help you get past your hesitation and dive in (such as going live on social media).
- Some things you won't learn until you jump in and start doing the business. You can't learn everything from courses - some of it has to be hands-on.
Resources Mentioned
- Listening to Black experiences for learning and support
- ep 338 - Subscription Box Creation & Participation
- Content for Makers
Kesia's Contact Links
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Gift biz unwrapped episode 341.
Speaker:The message Box was just too important for me to keep
Speaker:it to myself or be shy about it.
Speaker:Tenten gifters bakers,
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Speaker:Your gift biz.
Speaker:Here is your host gift biz gal Sue moon Heights.
Speaker:Hi. Hi,
Speaker:and welcome to another episode.
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Speaker:Okay. Back to talking about the show,
Speaker:we're going to cover subscription boxes and Kesha's unique twist on
Speaker:the structure.
Speaker:If you've ever thought about starting a subscription box business,
Speaker:or wondered if you could get your product into a box,
Speaker:go back to episode number 338.
Speaker:So just a couple shows back with Eric,
Speaker:where we cover all that.
Speaker:The thing I love about what Kesha is doing is her
Speaker:mission based overlay.
Speaker:Her box is focused on African-American businesses,
Speaker:but it doesn't stop there.
Speaker:Well, why don't I have her tell you all about it?
Speaker:Let's dive right into the show Today.
Speaker:I am so excited to introduce you to Kesha steel of
Speaker:spotlight box spot.
Speaker:Mike box began in the summer of 2020,
Speaker:when many were becoming more aware of the social issues facing
Speaker:the black community.
Speaker:People started asking questions,
Speaker:how can I support black businesses?
Speaker:What should I learn about black history?
Speaker:How do I begin to understand the many social issues facing
Speaker:the black community for these reasons Kesha created spotlight box to
Speaker:provide us with a resource so we can feel comfortable in
Speaker:our knowledge and appreciation for black history.
Speaker:The spotlight box is a curated monthly subscription box filled with
Speaker:educational materials and products from entrepreneurs and brands owned by African-Americans.
Speaker:It also provides a path so that we can support black
Speaker:owned businesses.
Speaker:I love this so much and I have to tell you,
Speaker:I have known and watched Kesha from the very beginning when
Speaker:she started spotlight box.
Speaker:I'm so proud of her and so excited to bring her
Speaker:to you.
Speaker:Kesha, welcome to the gift biz unwrapped podcast.
Speaker:Thank you.
Speaker:So that's so nice.
Speaker:I'm so happy to be here.
Speaker:Like I said,
Speaker:I am so excited that you're here and I can't wait
Speaker:to share the story.
Speaker:I'm really interested to find out if you say some things
Speaker:that I don't know about,
Speaker:cause you know,
Speaker:I've been supporting you.
Speaker:I've been watching you and I don't know,
Speaker:I'm excited to see,
Speaker:but before we dive into all of that,
Speaker:I have a traditional question here,
Speaker:which I know,
Speaker:you know,
Speaker:and that is the motivational candle.
Speaker:So if you were to share with us a little bit
Speaker:more about you,
Speaker:who you are,
Speaker:give us like kind of a creative,
Speaker:deeper dive,
Speaker:what would your motivational candle look like?
Speaker:So describe it by color and quote.
Speaker:I think this is such a interesting question.
Speaker:I actually looked about a little bit later,
Speaker:but I did start working on making a Campbell mine for
Speaker:my box.
Speaker:And so I think this is a definite wonderful question to
Speaker:lead in.
Speaker:I really like the way the wax melts.
Speaker:When you make a candle,
Speaker:I use soy wax,
Speaker:very pure,
Speaker:no preservatives.
Speaker:And because of that,
Speaker:I would just keep my candle,
Speaker:the cream color,
Speaker:because it's a pure form.
Speaker:It's just who it is.
Speaker:There's no change.
Speaker:There's nothing.
Speaker:It's just who it is.
Speaker:And the Colt that I would use is from Oprah.
Speaker:I grown up watching her on TV and my mom would
Speaker:always have her on in the afternoons,
Speaker:have to watch Oprah before the evening news.
Speaker:So that was at the,
Speaker:in our house.
Speaker:And one of her quotes was turn your wounds into wisdom.
Speaker:And I think just the whole concept of my box and
Speaker:why I started it.
Speaker:Our community was hurting after the murder of George Floyd.
Speaker:And I really just was inspired by everyone,
Speaker:wanting to look at what's happening in our world and make
Speaker:something positive from something that so tragic happened.
Speaker:So I,
Speaker:you know,
Speaker:it's just the perfect quote for a camera that just,
Speaker:it exists in its perfect form.
Speaker:And you want to just make something beautiful.
Speaker:Absolutely. And we're not out of this stage.
Speaker:There's a lot of work to do no question about it,
Speaker:but it was such an interesting time and not so long
Speaker:ago, really at the time that we're talking what a year
Speaker:and a half ago,
Speaker:maybe A year change Something give or take.
Speaker:But the thing that I want to point out here and
Speaker:what I love about your quote is something was happening in
Speaker:our world and you saw an opening and a need to
Speaker:make things better and built a business around it.
Speaker:And I want to get into,
Speaker:and we're going to start with how that happened,
Speaker:but anyone who's listening here,
Speaker:we have a lot of people Kesha who are like,
Speaker:I know I want to start a business,
Speaker:but I don't know what it's going to be.
Speaker:I make so many different types of things like they're so
Speaker:flustered because they are creative.
Speaker:There are a lot of opportunities.
Speaker:And this is a great example of seeing a need that
Speaker:you could fulfill being part of the community being talked about
Speaker:first off.
Speaker:So you have a unique perspective helping your own,
Speaker:but sharing because we all need to understand better.
Speaker:Right? So I think that's wonderful.
Speaker:And I'm going to stop talking and let you talk.
Speaker:But I also do want to share with everyone who's listening,
Speaker:those of you who are part of gift biz breeze,
Speaker:Kesha came in and spoke way back when that was happening.
Speaker:I had four people come on and talk very,
Speaker:very raw about what was going on.
Speaker:And likewise,
Speaker:the community was able to come back and ask questions too.
Speaker:That might be uncomfortable questions because we don't know the right
Speaker:words. We don't know how to manage some things.
Speaker:And we learned in a private environment because it was a
Speaker:private group and Kesha,
Speaker:you were so helpful in that.
Speaker:And that was even,
Speaker:I think,
Speaker:before spotlight box even started or just like maybe even your
Speaker:very first one.
Speaker:I'm not sure Around the fourth,
Speaker:first one.
Speaker:I don't think I had some,
Speaker:the first one yet.
Speaker:I was still moaning it and just trying to get the
Speaker:word out.
Speaker:Yeah. So right in the very beginning.
Speaker:So anybody who's listening,
Speaker:if you have joined the breeze since then,
Speaker:you can go back and listen to all four of those.
Speaker:If you'd like to,
Speaker:and if you're not part of the breeze,
Speaker:what are you waiting for?
Speaker:Gift is breeze.com.
Speaker:All right,
Speaker:Kesha. So actually I met you in another Facebook group,
Speaker:right? Pat Flynn smart,
Speaker:passive income group is where you and I kind of connected
Speaker:on the side and realized we were both creatives,
Speaker:et cetera.
Speaker:And then we started talking and then all of a sudden,
Speaker:I see that you're doing this business.
Speaker:So talk us through that.
Speaker:Like you just shared with how you got the idea,
Speaker:but tell us a little bit more about the initial thinking
Speaker:and then actually starting the business.
Speaker:Right. So I was listening to pat for,
Speaker:in his,
Speaker:actually during,
Speaker:at the time,
Speaker:I think he had started his little morning podcast every day
Speaker:because of the pandemic had started.
Speaker:And he was just trying to help business owners kind of
Speaker:pivot and think outside the box.
Speaker:So I was listening to him and then I was also
Speaker:at the same time going through the TRIBE program with student
Speaker:McLaren. And he also has a program where he talks about
Speaker:memberships. And so both of those leaders I was listening to,
Speaker:and at the time I was trying to figure out how
Speaker:can I start a business?
Speaker:I really didn't have an idea in mind.
Speaker:And I just was taking the tribe course kind of as,
Speaker:let me figure out what I want to do.
Speaker:And that was around April may timeframe.
Speaker:And so then at the end of me,
Speaker:beginning of June,
Speaker:when George Floyd happened,
Speaker:there was all these kinds of discussions,
Speaker:not just with pat Flynn or Stu,
Speaker:but just all over social media everywhere.
Speaker:And I specifically remember going to my Facebook page in all
Speaker:of the groups that I was in,
Speaker:everybody was asking,
Speaker:we want to support black businesses.
Speaker:Where are you?
Speaker:List your business here.
Speaker:We want to buy from people in our group,
Speaker:put your business here.
Speaker:I saw it anywhere.
Speaker:I'm not exaggerating.
Speaker:I just found one list that had more than a hundred
Speaker:businesses listed.
Speaker:And I called one of the girls.
Speaker:I looked at her website called
We talked for an hour and a half.
Speaker:And at the end of that call,
Speaker:we had our first box already curated,
Speaker:ready to go from that first conversation she was onboard.
Speaker:She was in.
Speaker:And that's really how it started.
Speaker:It was like a weekend,
Speaker:went from no idea on how to solve a business to
Speaker:Sunday night,
Speaker:putting a page together,
Speaker:finding my first vendor and running with it.
Speaker:And I say that because I'm a type of person who
Speaker:is a planner and my career path has been project management.
Speaker:I am a project manager.
Speaker:So I very much,
Speaker:don't like last minute things.
Speaker:I like to plan as much as possible.
Speaker:So for me to jump into a business,
Speaker:I don't want to say on a whim,
Speaker:but just jumping in full force,
Speaker:ongoing with this is really outside of my personality,
Speaker:but I was so moved and I cannot shake.
Speaker:I have to do something.
Speaker:I have a way I know how to project manage.
Speaker:I know how to put these together.
Speaker:I know how to organize things and I see a need
Speaker:here and I can organize this box.
Speaker:I know exactly where I need to go.
Speaker:I know exactly what I need to do.
Speaker:And I just started doing it Well,
Speaker:and the time was then too.
Speaker:I mean,
Speaker:you had to take advantage of the time and I don't
Speaker:mean take advantage for your own good and not others,
Speaker:but everybody needed that at the time here in your story,
Speaker:it seems to me that you just knew in your heart,
Speaker:this was something you had to do And was in Christian.
Speaker:And I was praying on it and it just felt like
Speaker:the word spotlight just kept coming to me.
Speaker:And it was something that I couldn't shake.
Speaker:And I was like,
Speaker:what is this?
Speaker:Every time I would talk to people online about their business,
Speaker:that was just forefront.
Speaker:So I knew that was going to be the name of
Speaker:the book.
Speaker:Well, that's cool because that is such a stumbling block.
Speaker:People will wait and wait and wait,
Speaker:trying to figure out the best name.
Speaker:I mean,
Speaker:I just feel like all of this came together so beautifully
Speaker:for you.
Speaker:The time was right.
Speaker:You met up with that person and that also probably helped
Speaker:you make the decision because then you weren't feeling like you
Speaker:were totally in it alone.
Speaker:You had someone who knew what you were doing,
Speaker:confirmed what your plan was and was there to support.
Speaker:There's always that little inkling when you feel like,
Speaker:is this a good idea?
Speaker:Do you think you'll like it?
Speaker:You know,
Speaker:you always feel like that when you find something new.
Speaker:So that definitely helped.
Speaker:But man,
Speaker:if you didn't try,
Speaker:like spotlight bucks wouldn't be around today and that would be
Speaker:terrible. So everything was coming together.
Speaker:You knew it was going to be the name spotlight box.
Speaker:You already had your first items curated to some extent anyway,
Speaker:but you've got to start structuring it as some type of
Speaker:a business.
Speaker:So give us a little bit more how that first box
Speaker:started to happen.
Speaker:So We worked together,
Speaker:of course,
Speaker:since it was the first box,
Speaker:we weren't quite sure how to go about it,
Speaker:but she had a lot of different items on her website.
Speaker:And my thought was,
Speaker:I want to highlight and spotlight what she does.
Speaker:And so every time I do the box,
Speaker:I have something,
Speaker:an insert inside the box that highlights the business owner so
Speaker:that you can understand and learn more about who she is
Speaker:and what she does.
Speaker:And as diverse as the woman,
Speaker:they have diverse businesses.
Speaker:So I wasn't set on a specific,
Speaker:like, I didn't want to just do bath or I didn't
Speaker:want to just do makeup.
Speaker:I wanted to leave it open to inspiration on what kind
Speaker:of businesses I could spotlight in each month's box.
Speaker:So in talking with her,
Speaker:I worked with other vendors from that list.
Speaker:A couple of friends had referred me and we came up
Speaker:with all kinds of different variety of boxes.
Speaker:The first one was a Christian business and I had some
Speaker:inspirational items inside a shirt with a sane journal.
Speaker:And then the following box was like a bathtime box.
Speaker:And then the box after that was spices and chocolates.
Speaker:And we talked about loading at the time and then the
Speaker:next one after that was jewelry.
Speaker:So it's just been a lovely collaboration with all these types
Speaker:of businesses and products and wanting to make sure that I
Speaker:kept it fresh and exciting and different each time.
Speaker:Yeah. And you didn't really need to niche down to a
Speaker:specific category because you already have the theme of African-American owned
Speaker:businesses. So that is the way you're niching down.
Speaker:And I like that because then when we get boxes,
Speaker:they are different.
Speaker:Like I don't need pampering products all the time,
Speaker:maybe candles all the time.
Speaker:It worked for me,
Speaker:but it wouldn't work for everybody.
Speaker:So I think that that's great.
Speaker:That was absolutely the right call.
Speaker:Do you want to know what my favorite box was?
Speaker:Oh yes,
Speaker:please. Well,
Speaker:actually I've liked them all.
Speaker:I mean,
Speaker:some products I like better than others as anybody would.
Speaker:Right. Because we all have our tastes,
Speaker:but I really liked the fun one you did with the
Speaker:lashes in it.
Speaker:Oh good.
Speaker:Because I've never worn lashes.
Speaker:I used to get my lashes done,
Speaker:you know,
Speaker:where they'd stay on for three weeks or so.
Speaker:You know,
Speaker:I used to do that,
Speaker:but I'd never done just the strip lashes.
Speaker:So that was so fun because you also did a Facebook
Speaker:live showing people how to actually do that.
Speaker:So that was my favorite one.
Speaker:I'm glad that was actually my favorite box too,
Speaker:because I don't wear lashes often either.
Speaker:And for me,
Speaker:I thought this was such a cool business and we're going
Speaker:to get out of this pandemic here pretty soon.
Speaker:And we're gonna have graduations and weddings and just celebrations and
Speaker:all of this.
Speaker:And I wanted to let them go up at home let's
Speaker:practice on ourselves and make ourselves feel and look nice.
Speaker:And then we paired it with the Hollywood glamour,
Speaker:like old Hollywood,
Speaker:like Dorothy Dandridge and all of that.
Speaker:And it was around Oscar season too.
Speaker:I love all of that.
Speaker:That to me,
Speaker:I love to see people ground up and I love the
Speaker:black and white movies and seeing the ladies is so glamorous.
Speaker:And so I thought it was just such a cool box.
Speaker:I loved it.
Speaker:That was perfect timing.
Speaker:So I'm glad you talked about this and what I loved
Speaker:about the eyelashes,
Speaker:like I said,
Speaker:was the educational of how do you apply them?
Speaker:How do you take them off what's the right way and
Speaker:an actual demonstration.
Speaker:But the other thing that I think is so unique that
Speaker:you're doing that plays into educating all of us,
Speaker:whoever is going to join is you do and correct me
Speaker:if I'm mistaken,
Speaker:you do Facebook lives and kind of get togethers on the
Speaker:topic of the box each month.
Speaker:Right? That's right.
Speaker:I have a private group,
Speaker:everybody who has the box has access to the group and
Speaker:within the box,
Speaker:we have the insert from the business.
Speaker:And then we have a FIM of the month that I
Speaker:try to correlate with whatever the products of the box are.
Speaker:So yeah.
Speaker:And then we talk about the issues or the theme of
Speaker:the month,
Speaker:along with what came inside the box That is amazing.
Speaker:And it's so creative and serves the purpose.
Speaker:Like it serves your overall mission of spotlight box too,
Speaker:which I absolutely love and Kesha,
Speaker:I don't know if you're familiar,
Speaker:but I talk about this concept of a unique,
Speaker:special power.
Speaker:And I want to apply this to what you're doing.
Speaker:And this is one of your unique,
Speaker:special powers.
Speaker:Let's face it.
Speaker:There are other people who put boxes out,
Speaker:right? I mean,
Speaker:subscription boxes have become really popular,
Speaker:but yours focuses on helping a specific population that we can
Speaker:all take advantage of.
Speaker:But the addition of what you're doing in your Facebook group
Speaker:and that education element,
Speaker:I see as a huge,
Speaker:unique, special power of yours.
Speaker:Because when I talk about you and the spotlight box,
Speaker:I don't just talk about the fact that you're supporting the
Speaker:black community.
Speaker:I also talk about we're learning as we go too,
Speaker:because of those now I can't join all of them obviously.
Speaker:Well, I shouldn't say obviously,
Speaker:but it's hard for me to join all of them.
Speaker:Cause they're at night and I'm exhausted at night and I
Speaker:have other,
Speaker:like it's just happened,
Speaker:but that overlay really separates you from other people who are
Speaker:doing kind of something different or similar,
Speaker:but it's really different.
Speaker:And that overlay is a unique,
Speaker:special power of yours.
Speaker:In terms of that educational element.
Speaker:Have you found it hard to coordinate that?
Speaker:Or what are you seeing with that?
Speaker:Yeah. Well,
Speaker:thank you for your kind words on saying that.
Speaker:And I felt that as I was trying to get the
Speaker:concept together as well,
Speaker:that yes,
Speaker:I did see other boxes and other companies out there supporting
Speaker:black businesses,
Speaker:which was great.
Speaker:And I actually started subscribing to them myself,
Speaker:but I also felt like I had two types of customers.
Speaker:I felt like I had somebody like myself who is black
Speaker:and who wanted to support her community.
Speaker:And I do know a lot of the history and of
Speaker:course I know the culture,
Speaker:but I felt like there's other things that I need to
Speaker:dive deeper into to understand the issues that are affecting my
Speaker:family and how can I get more involved?
Speaker:And I also felt like there would be people like you
Speaker:who may not be aware of what's happening and want to
Speaker:know more and not feel like I'm not saying the right
Speaker:thing, or am I being nosy or am I doing like
Speaker:tip toe around the thing I wanted to provide a space
Speaker:where we could all be together supporting the community by purchasing
Speaker:the products,
Speaker:but also having a space where we have these conversations and
Speaker:it's not a confrontation or it's an open and welcome safe
Speaker:space for us to have those kinds of talks.
Speaker:I love it.
Speaker:It gives me shivers because it's what we all need.
Speaker:It helps everybody.
Speaker:It's just for all the reasons you just said.
Speaker:I think it is absolutely a beautiful thing that you've integrated
Speaker:into the spotlight box.
Speaker:I think it's so unique and it's so special.
Speaker:So I think that that's amazing.
Speaker:So what types of challenges have you had as you were
Speaker:just getting started?
Speaker:And I'm asking that specifically for people who are getting started
Speaker:and maybe are stumbling a little bit or thinking that everyone
Speaker:gets their business up and running so easily,
Speaker:when really we can all probably say that that's far from
Speaker:the case,
Speaker:but what were some things as you got started that you
Speaker:weren't ready for,
Speaker:or that you found were challenging and then how did you
Speaker:overcome them?
Speaker:How did you work through that?
Speaker:I think that the just getting started was like I mentioned
Speaker:before, outside of my conference zone and I think getting myself
Speaker:out there was the most challenging because I am a very
Speaker:quiet person.
Speaker:I am very quiet,
Speaker:very reserved,
Speaker:and I wasn't really much on social media at all before
Speaker:this box,
Speaker:but I knew for it to be successful.
Speaker:And I knew for people to even know that it exists.
Speaker:I can't be my internal self.
Speaker:I had to be externally facing and engaging and put myself
Speaker:in front of the camera,
Speaker:which is something that I'm not comfortable doing.
Speaker:So I think at the beginning,
Speaker:that was something that I had to just,
Speaker:okay, this is what I'm doing.
Speaker:This is what it has to be done.
Speaker:And I'm just going to go for it and make,
Speaker:I don't want to say,
Speaker:make myself do it,
Speaker:but I wanted to be intentional about how I showed up
Speaker:on social media and to my audience because the message of
Speaker:my box was just too important for me to keep it
Speaker:to myself or be shy about it because I want others
Speaker:to know and others to benefit from both the conversations and
Speaker:supporting the businesses.
Speaker:So I think that was my struggle at the beginning is
Speaker:just learning how to be more confident in myself,
Speaker:to put myself out there.
Speaker:And I definitely believed in the product that wasn't never an
Speaker:issue. It was just more so of my comfort zone,
Speaker:putting myself in front of the public in a way that
Speaker:was going to open myself up to anything coming my way.
Speaker:So, and even now I don't think I struggle with as
Speaker:much, but there are some times where that is.
Speaker:I'm not as confident every day.
Speaker:I think everybody has those those days where you want to
Speaker:just curl up in bed and don't talk to anybody.
Speaker:Absolutely. But it sounds to me from listening to you that
Speaker:the mission that you had was bigger than the concern about
Speaker:you showing up live.
Speaker:Because if you didn't show up live,
Speaker:no one would ever know.
Speaker:And your mission couldn't start to be obtained in any way.
Speaker:So that was lucky for you,
Speaker:I guess.
Speaker:And the fact that you just decided you were going to
Speaker:do it.
Speaker:I think there are other people who listen,
Speaker:who let's say make jewelry and their mission.
Speaker:I don't know.
Speaker:Maybe they don't know what their mission is yet.
Speaker:So that may be an interesting takeaway from our conversation here
Speaker:for everybody too,
Speaker:is what is it that your product provides?
Speaker:Obviously with Kesha,
Speaker:it's very clear,
Speaker:but if you make jewelry,
Speaker:for example,
Speaker:what is it that your product does for your customer over
Speaker:and above?
Speaker:Now they have a new piece of jewelry,
Speaker:obviously, right?
Speaker:But make them feel pretty enhance an outfit that they already
Speaker:have as they're going out.
Speaker:What is Juul redo?
Speaker:Everyone should have something a little bit different,
Speaker:but have something in your mind as to what is the
Speaker:benefit that your product brings.
Speaker:And for us of all the great things with handmade products,
Speaker:the benefit to the consumer is one that seems a little
Speaker:bit tricky for us all to grasp onto,
Speaker:or yours is easier.
Speaker:Keisha, because you have a higher mission,
Speaker:but that's something for everybody to kind of think about.
Speaker:Well, even in that too,
Speaker:you want to be your own cheerleader.
Speaker:No one is going to know,
Speaker:but you have the handmade jewelry or your gift basket the
Speaker:way you do it,
Speaker:unless you talk about it.
Speaker:And I think that's what I've learned over this year of
Speaker:doing this.
Speaker:Everybody on social media is talking about their business and showing
Speaker:up for their business.
Speaker:And it's not a bad thing.
Speaker:It's not salesy.
Speaker:We're there to shout to the rooftops.
Speaker:Hey, I have this thing.
Speaker:If we don't talk about it,
Speaker:nobody will come.
Speaker:You have to.
Speaker:And I don't mean like a bad way,
Speaker:but if we don't do it,
Speaker:who's going to do it.
Speaker:It is so true.
Speaker:And I'm going to ask you how you manage through this
Speaker:Keisha. But what I see happen is it's so easy for
Speaker:us to gravitate,
Speaker:to making more product,
Speaker:because that's a comfort zone of ours.
Speaker:Maybe even taking photos,
Speaker:uploading new products to the website,
Speaker:things like that,
Speaker:none of which actually drive people over to the website,
Speaker:right. Or get people to come to a craft show.
Speaker:And so we do so much more making and kind of
Speaker:busy work versus the marketing end and the marketing end showing
Speaker:up on social,
Speaker:being at the shows like physically actually doing the shows or
Speaker:what we need to get people to know us and to
Speaker:make sales.
Speaker:And I think there's a disconnect because people will think,
Speaker:well, I'm working so hard in my business,
Speaker:but they're working on tasks that aren't necessarily the next step
Speaker:to the sale.
Speaker:So showing up on social,
Speaker:which is uncomfortable,
Speaker:let's just go with that one.
Speaker:Since that was the one you were talking about,
Speaker:did you just that you had to do it or what
Speaker:do you do to get yourself to actually get on like
Speaker:click that little record button and go live,
Speaker:whatever, you know,
Speaker:that point of,
Speaker:oh, I'm not going to do this today versus just deciding
Speaker:you're going to do it.
Speaker:How do you get yourself to do it?
Speaker:Okay. So let's talk about That and be honest,
Speaker:a hundred percent honest,
Speaker:Kesha is going to share with us,
Speaker:her show up on social secrets,
Speaker:right after a quick break to hear from our sponsor.
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Speaker:We've been told it's what kept them in business back in
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Speaker:My can made product creators,
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Speaker:Sue used this technology when it was first identified to grow
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Speaker:At the beginning,
Speaker:I was like vehemently against Instagram.
Speaker:I was like,
Speaker:I'm not getting on there.
Speaker:I don't like Instagram.
Speaker:I don't like social media.
Speaker:Like I'm an introvert I'm social media needle mix.
Speaker:I was like,
Speaker:no, but after starting this box,
Speaker:I actually found somebody on Instagram who was an Instagram coach.
Speaker:And she was kind of giving me some pointers.
Speaker:So I hired her for an Instagram review and she gave
Speaker:me so much information on what Instagram is,
Speaker:how I need to show up what I needed to do.
Speaker:And after that session,
Speaker:I just had a different perspective on it.
Speaker:It's like window shopping.
Speaker:They need to see what it is that I'm doing behind
Speaker:the scenes.
Speaker:People like behind the scenes stuff,
Speaker:they like to see you putting your box together.
Speaker:They like to see you making your jewelry.
Speaker:They like to see you go into the market and picking
Speaker:out things and talking to people.
Speaker:So I've just started to try to think outside of what
Speaker:can I show or what can I talk about that gives
Speaker:an insight into what it is I'm working on.
Speaker:And that's kind of how I've hit that record button.
Speaker:And I go live,
Speaker:I do my sneak peeks,
Speaker:or I do my box reveal at the beginning of the
Speaker:month or the end of the month after everybody gets their
Speaker:box. I do a big box,
Speaker:reveals. Other people can see what's inside.
Speaker:I've been getting into the reels more.
Speaker:I don't do tick talk as much.
Speaker:I'm not dancing all over the place,
Speaker:but I do a lot of putting my box together type
Speaker:videos. And that has really allowed a lot of people who
Speaker:didn't know about me seeing me because I'm putting videos out
Speaker:there. I'm not always on camera.
Speaker:It's mostly,
Speaker:my hands are mostly the products in the box.
Speaker:So if you're not comfortable yet showing your face,
Speaker:you can still show what you're doing,
Speaker:or you still can show where you're going to get your
Speaker:items. There's all kinds of things that you can do to
Speaker:promote your business,
Speaker:but not sale sale sale,
Speaker:but just showing a day in your life of what you're
Speaker:doing behind the scenes of your business.
Speaker:And people really like that as well.
Speaker:You've already mentally planned out what you're going to record before
Speaker:you press the button.
Speaker:Like if it's the unboxing or showing people what's in the
Speaker:box, et cetera.
Speaker:So you have like a bullet pointed idea of how you're
Speaker:going to go through the products and who the business owner
Speaker:is that you're highlighting owner or owners.
Speaker:Who are you going to highlight for the month in your
Speaker:mind? You've already kind of laid it out.
Speaker:Yeah. In my mind,
Speaker:I've already kind of isolated out.
Speaker:And usually that week before I kind of lay out what
Speaker:I'm going to talk about on social media,
Speaker:like, I kind of have an outline on Monday,
Speaker:I'm going to talk about this on Tuesday.
Speaker:I'm going do this.
Speaker:And then by Saturday I want to do the box reveal.
Speaker:So I kind of already have those steps in place.
Speaker:And then on Friday before the blocks reveal,
Speaker:I'll do a post 24 hours come in and join me.
Speaker:And that kind of gets me set too.
Speaker:Cause I'm like,
Speaker:okay, I already put it out there.
Speaker:I'm going to do this so I can back out now
Speaker:because I put it out there.
Speaker:I love that you have a whole week outline like you
Speaker:have a strategy already.
Speaker:So that's one week of every single month.
Speaker:You've already figured out how the structure is going to look.
Speaker:That is honestly the key to posting on social with any
Speaker:continuity is having some type of a plan.
Speaker:So it's not every single morning.
Speaker:Okay. Now what am I going to do?
Speaker:I have those mornings here and there,
Speaker:but yeah,
Speaker:but not every morning,
Speaker:not every morning.
Speaker:And I usually try to use the weekends to plan things
Speaker:ahead of time so that I'm not in the morning,
Speaker:scrambling looking for toxins,
Speaker:looking for hashtags on what am I going to do now,
Speaker:looking for pictures and all of that,
Speaker:do them again.
Speaker:And so I think you said that the box reveal is
Speaker:after the box has gone out,
Speaker:right? So that means that people who see that video had
Speaker:better sign up for the next box because they already lost
Speaker:the opportunity for the current box.
Speaker:Is that Right?
Speaker:Not necessarily in most times I do have a few extra
Speaker:and I'll say,
Speaker:you know,
Speaker:if you want this,
Speaker:you need to get it right away because I only have
Speaker:a few.
Speaker:And usually it does sound.
Speaker:But to me,
Speaker:I want to make sure that my members,
Speaker:my subscribers and get the bots and that it's like Christmas
Speaker:morning that you get an open it.
Speaker:Sometimes I do sneak peaks.
Speaker:And sometimes I do tell you what's coming,
Speaker:but I want you to have the joy of opening it
Speaker:and exploring what's in the side before I posted online.
Speaker:So that's kind of why I do the box reveals after
Speaker:you guys get it so you guys can enjoy it.
Speaker:And then you guys can come and join and share your
Speaker:joy with those who are on the live.
Speaker:But it also,
Speaker:you're the first ones that are seeing it.
Speaker:I like that.
Speaker:And so then on the live,
Speaker:there are a few leftover potentially.
Speaker:And so that someone,
Speaker:if they want it,
Speaker:they have to act fast.
Speaker:So that's good.
Speaker:And that's a great way for you to clear out the
Speaker:product. So the next month you're all fresh.
Speaker:You don't have product that's been left over if you will,
Speaker:because it doesn't fit with the theme for the next one
Speaker:necessarily. But then the other thing that I was thinking about
Speaker:with this,
Speaker:Keisha, like the strategy is so cool because if I saw
Speaker:something in that box that I really wanted,
Speaker:I'd be like,
Speaker:dang, I need to sign up now because I don't want
Speaker:to miss any of the other future boxes.
Speaker:Like if I don't get going,
Speaker:like I've missed this one,
Speaker:but this was so good.
Speaker:Look at all this stuff I got to get in now
Speaker:for the future.
Speaker:Exactly. That's how it works.
Speaker:Cause especially like you said,
Speaker:I have different themes every month.
Speaker:So it's going to be different every month.
Speaker:If you like products,
Speaker:if you like a surprise,
Speaker:if you want to support it,
Speaker:then you just sign up because they're going to be surprised.
Speaker:You're going to be delighted.
Speaker:And I am not had anybody say I had ate at
Speaker:any all of it.
Speaker:So everything has been wonderful and great.
Speaker:And you're always going to get a good surprise when you
Speaker:open the box.
Speaker:Absolutely. And I'll tell you like the majority of everything in
Speaker:the box I love I use,
Speaker:but I'll also gift it forward.
Speaker:There are some things like,
Speaker:maybe I'm just not going to use it or wear it
Speaker:or whatever.
Speaker:It's not just for me.
Speaker:I mean,
Speaker:I'll send it forward to clients.
Speaker:I've sent my daughter a couple of things.
Speaker:Like there's so many fun things in the box,
Speaker:so there's lots of ways to use it.
Speaker:So yes,
Speaker:it's fun.
Speaker:I love it.
Speaker:So how are you managing getting the people?
Speaker:Do you have a system of reaching out to find who's
Speaker:going to be in the next boxes?
Speaker:Do you have some type of filter of who you take,
Speaker:who you don't take?
Speaker:How do you choose all of that?
Speaker:And how does that get planned out?
Speaker:I start off putting together like a,
Speaker:I call it post-it note challenge.
Speaker:I do also have a subscription batch coach who I work
Speaker:with. She helps a lot of us who have subscription boxes
Speaker:and we do like a post-it note challenge.
Speaker:And we just like,
Speaker:it sounds put post-it notes,
Speaker:you know,
Speaker:ideas down.
Speaker:I have a huge wall calendar in my office where I
Speaker:do most of my work and thinking and brainstorming.
Speaker:And I just put the post-it notes.
Speaker:I put ideas on the post-it note themes on the post-it
Speaker:notes. And I just moved them around the calendar.
Speaker:And what I think will work for this month,
Speaker:especially as we come up on different types of seasons,
Speaker:of course we just had Juneteenth.
Speaker:So I knew for sure in June,
Speaker:that's what I was going to do for February.
Speaker:That's always black history.
Speaker:So some ones are always going to be the same things,
Speaker:but then I start trying to put a theme together and
Speaker:then sometimes people will reach out to me and saying,
Speaker:you know,
Speaker:they heard about the box and they want to be in
Speaker:it and I'll work with them on a theme and a
Speaker:product. But sometimes not all the time I can take everybody
Speaker:because I do know that there was one time I did
Speaker:Campbell's for the box.
Speaker:And then another candle maker reached out to me and I
Speaker:didn't want to do two candles in a row.
Speaker:So we spread some things out.
Speaker:So that also feeds into how I choose somebody.
Speaker:I want to make sure that I'm giving her the righty
Speaker:to my audience.
Speaker:I don't want to do the same thing in a row.
Speaker:So I wanted to make sure that I'm finding different things
Speaker:that can go in the box.
Speaker:And then I want to try to accommodate everybody,
Speaker:but it just doesn't always work in the timing that maybe
Speaker:people need,
Speaker:but that's okay too.
Speaker:How do you know this is more of a logistics issue,
Speaker:I guess,
Speaker:and you've already said coming out of project management,
Speaker:that was your forte.
Speaker:You knew that that was not going to be a problem,
Speaker:how to organize all of this,
Speaker:get everything together,
Speaker:all of that.
Speaker:But I know that there's always the challenge about shipping and
Speaker:the weights of the boxes and obviously a weight of a
Speaker:box. Well,
Speaker:I shouldn't say obviously I think so,
Speaker:but you can tell me,
Speaker:like, I'm thinking if you have too heavy a box,
Speaker:your profitability on that box is going to go way down
Speaker:because shipping is going to be so much.
Speaker:Right. Right.
Speaker:So how do you balance some of that out?
Speaker:I mean,
Speaker:you have kind of a plan of the weight that you
Speaker:want to keep your box in.
Speaker:I have learned on that some hard lessons on the way
Speaker:in shipping.
Speaker:And I think that's kind of part of also being a
Speaker:new business owner and just jumping out there because you can
Speaker:learn and learn and take all these classes.
Speaker:But unless you start doing things,
Speaker:I think that sometimes when the lessons come,
Speaker:but I have learned now to prep my vendors and say,
Speaker:this is what I'm looking for.
Speaker:As far as the size of the items that need to
Speaker:fit in the box and the weight that should be inside
Speaker:the box.
Speaker:And we have worked together,
Speaker:there's been multiple times with the vendors where I've said it
Speaker:needs to be this,
Speaker:or how can we make it a little smaller or that's
Speaker:not going to fit in the box.
Speaker:Let's figure out another way.
Speaker:And we work together and everybody's been amazing about that.
Speaker:And I think that that also makes sense to them too,
Speaker:because you know,
Speaker:they thought I shook it to me as well to get
Speaker:it in the box.
Speaker:So I think it works out all the way around that
Speaker:we'll be mindful of the size and the weight of the
Speaker:items that are going in a box again every month is
Speaker:different. So it changes.
Speaker:But I try to keep it around two to three pounds,
Speaker:no more than three pounds.
Speaker:And I have definitely figured out tips and tricks with pirate
Speaker:ship and sending things over the weekend so that they land
Speaker:on the right day.
Speaker:But all of that is trial and Well,
Speaker:and it's so important because that talks to the profitability of
Speaker:the business and your ability to keep it open and keep
Speaker:it running.
Speaker:It's interesting to hear you talking that you have the guidelines
Speaker:now that you provide to your businesses that you're highlighting.
Speaker:So that kind of streamlines the whole process,
Speaker:I guess,
Speaker:is the right word because they know then which products could
Speaker:be suggesting to put in the box,
Speaker:et cetera.
Speaker:But for you as a business model,
Speaker:like when I do a subscription and I do a six
Speaker:month subscription,
Speaker:you then already know how much I've paid for that box.
Speaker:And regardless of the shipping price,
Speaker:I've already paid,
Speaker:right? So that's where for your business model.
Speaker:And it's so important for other people who are listening.
Speaker:The big thing seems to be free shipping.
Speaker:That's what Amazon's all got us into.
Speaker:And depending on your product,
Speaker:some people I don't think could ever offer free shipping or
Speaker:free shipping just site-wide like through all their products,
Speaker:because what if you have something that only weighs a pound
Speaker:and then you have something else that weighs 15 pounds,
Speaker:that 15 pounder,
Speaker:if they offered free shipping might actually be paying for someone
Speaker:to have actually purchased it and have it shipped.
Speaker:So I thought with you in a way,
Speaker:you ever easier because it's finite,
Speaker:like, you know how much you want the box weights to
Speaker:be, to fit in the shipping prices that you have,
Speaker:that you've built into the pricing of your box.
Speaker:So all that,
Speaker:but as you say,
Speaker:it's a learning process.
Speaker:I guess There hasn't been a couple of boxes where I
Speaker:didn't quite do that and I'll ask,
Speaker:but I counted as,
Speaker:okay. Now I've learned,
Speaker:I can't make that mistake again.
Speaker:And if I don't fix that,
Speaker:or if I don't learn from that or do something different
Speaker:than that's on me and I got to figure that out
Speaker:and it's good learning,
Speaker:You learn by the doing,
Speaker:I think that's a quote.
Speaker:I'm not sure,
Speaker:but until you see that that's something that you need to
Speaker:be paying attention to.
Speaker:How would you know,
Speaker:or if you're with groups,
Speaker:I mean,
Speaker:part of it is learning from other people,
Speaker:which is hopefully what we do through the podcast,
Speaker:but it's also just doing it yourself and figuring it out.
Speaker:And everyone's situation is a little different too,
Speaker:based on the product that you have,
Speaker:all of that,
Speaker:but look Kesha,
Speaker:how far you've come like a year and a half,
Speaker:look at what you've done.
Speaker:You should be so tremendously proud of yourself and what you're
Speaker:accomplishing. I Am.
Speaker:Thank you.
Speaker:It's going to be exciting to see where things go even
Speaker:from here.
Speaker:But we talked about a couple of the challenges.
Speaker:Let's talk about something that you were surprised about on the
Speaker:positive end.
Speaker:What have you seen that has just made you so happy
Speaker:and so excited,
Speaker:potentially something that you didn't even see coming what's happened with
Speaker:the spotlight box on that end?
Speaker:I think the most recent thing that happened that really just
Speaker:increased my spirits was the Juneteenth box.
Speaker:Someone reached out to me in preparation for Juneteenth.
Speaker:Of course,
Speaker:people were super hyper focused on Juneteenth this year coming in
Speaker:and a business reached out and said,
Speaker:Hey, we saw your spotlight box and we want to buy
Speaker:10. Well,
Speaker:actually they said 20,
Speaker:but I pulled back and I said,
Speaker:let's do 10 because I wasn't quite ready for such a
Speaker:bulk purchase,
Speaker:but they purchased 10,
Speaker:three months subscriptions with me and they wanted to give them
Speaker:away to their people.
Speaker:So I wasn't looking for it.
Speaker:It came to me and it just made me feel so
Speaker:that all the work that I had been doing,
Speaker:showing up on the live,
Speaker:showing up on social media,
Speaker:talking about my box,
Speaker:it paid off because somebody found me and just paid money
Speaker:straight up for my education.
Speaker:I didn't have to sell them on it.
Speaker:I had to tell them what it was.
Speaker:They already knew and they came ready to play.
Speaker:That's amazing.
Speaker:And you know what,
Speaker:Keisha, when that happens,
Speaker:once you know that it's can happen again,
Speaker:you're doing it right.
Speaker:That is for sure.
Speaker:All right.
Speaker:Curiosity gets me like,
Speaker:anytime anyone says the word candle,
Speaker:I'm like all in,
Speaker:right. And you had mentioned way in the beginning.
Speaker:You're now making candles for the box yourself.
Speaker:I am.
Speaker:So I think I'm like you with the candles.
Speaker:I have so many candles here in my home.
Speaker:I love candles.
Speaker:I love all the different scents,
Speaker:the variety of how they look.
Speaker:I love Canada.
Speaker:So I had started playing around with it,
Speaker:I think around Christmas time when I had it was in
Speaker:the box.
Speaker:But I think there were had like a special items for
Speaker:Christmas time and of course loved black history as well.
Speaker:And so I started a little candle line it's called since
Speaker:by spotlight.
Speaker:And it's also going to have little tributes to black history,
Speaker:black culture.
Speaker:The first camel that I debuted in my recent box is
Speaker:called the first lady.
Speaker:And I'm sure you can guess who that is from the
Speaker:name of the candle.
Speaker:But I thought it was something in my heart too,
Speaker:because I left candles and I learned the different emotions that
Speaker:you can bring by sentence.
Speaker:And for the first lady I picked cashmere and Amarin,
Speaker:it just smells elegant.
Speaker:It smells like I don't even know how to describe it.
Speaker:It just smells wonderful.
Speaker:And I want it to provide both in the candle,
Speaker:mine and inbox,
Speaker:something also that represents something about LA culture or black history
Speaker:as another feature of what spotlight represents.
Speaker:So I haven't decided if I'm going to do that in
Speaker:every box that I do have just a separate website for
Speaker:the candles.
Speaker:I'm getting good at making website now with spotlight box and
Speaker:candle line,
Speaker:that's something also,
Speaker:I probably wouldn't have ever gotten into.
Speaker:Had I not started this business is,
Speaker:is just being online as well.
Speaker:I'm making Oh yes.
Speaker:Since by spotlight.com.
Speaker:I see it right here.
Speaker:Okay. What is this linen spray?
Speaker:Is this YouTube Right?
Speaker:To match the candle?
Speaker:I'm just kinda dabbling now into the candle space.
Speaker:I love candles.
Speaker:I love to sense.
Speaker:And I just figured I could also honor black history and
Speaker:black culture with special sense.
Speaker:So I'm hoping for the Christmas time,
Speaker:I'll have another debut or to have another signature collection.
Speaker:I'm not sure yet.
Speaker:I'm still toying it out,
Speaker:but I got two things now in the fire.
Speaker:Oh my gosh.
Speaker:Listen to you.
Speaker:Well, I love that.
Speaker:And honestly your sense can develop over time,
Speaker:but there are a lot of people who still don't even
Speaker:know the first sense that you do have,
Speaker:right? So there's no need for excuses about not developing new
Speaker:sense. You what I mean,
Speaker:because there are so many people who can still discover the
Speaker:sense that you already have.
Speaker:So well,
Speaker:that's exciting.
Speaker:I guess that leads me into,
Speaker:what do you see as the future for now?
Speaker:I'm going to say spotlight box and sensed by spotlight.
Speaker:The world's going too fast.
Speaker:I get that.
Speaker:So I'm not going to say five years out,
Speaker:but where do you see things going?
Speaker:Next steps per se.
Speaker:So the sense of my spotlight is brand new.
Speaker:I just sent those out this last week.
Speaker:So I'm really excited about how that's developing.
Speaker:It's still brand new baby.
Speaker:So I don't know where I want that to go.
Speaker:It's just dreams.
Speaker:Just kicking off.
Speaker:Maybe I'll do a subscription box solely on candles or have
Speaker:been toying with the idea of just having one candle in
Speaker:the spotlight box out for now.
Speaker:But both of them,
Speaker:if they both take off that I would just be ecstatic
Speaker:about providing a way for black history,
Speaker:no pun intended to be spotlighted really around what's happening in
Speaker:their country and wanting to be proud of my culture and
Speaker:bring others into that as well and have that available for
Speaker:everybody. People have asked me to,
Speaker:you know,
Speaker:what's my biggest dream.
Speaker:And I started with Oprah now end with her,
Speaker:but definitely when we have Oprah stranger thing and she lists
Speaker:out all of the different things that she likes to see
Speaker:if, if she holds up one of my candles or she
Speaker:holds up one of my box,
Speaker:I think,
Speaker:I think that is a hundred percent achievable,
Speaker:Keisha honestly.
Speaker:And truly I see absolutely no reason why that shouldn't be
Speaker:in your future soon.
Speaker:That's very exciting.
Speaker:Can I just give you a little idea?
Speaker:Just a thought that came to me as we were talking.
Speaker:So the thing that's really great also about having the candle
Speaker:and the whole sense line is that always a backup that
Speaker:you can fill in the boxes.
Speaker:If something happens like a vendor's product comes in,
Speaker:it's damaged or there's a month where something happened and things
Speaker:just didn't get together.
Speaker:Like having that sanity play of knowing heaven forbid you didn't
Speaker:even have somebody for one month because something happened with you.
Speaker:You weren't able to invest the time in your business,
Speaker:like whatever it was to be able to have that backfill
Speaker:always available for you is so great.
Speaker:But the other thing I was just thinking,
Speaker:and yes,
Speaker:this is because I love candles,
Speaker:but having one of your signature candles in every box is
Speaker:also like a light.
Speaker:It's like a spotlight,
Speaker:right? A candle sheds light.
Speaker:So I could even see you doing a candle of your
Speaker:own in every single box and maybe you're spotlighting somehow the
Speaker:people of the box.
Speaker:Like I don't know what it would look like,
Speaker:but that would also be really good for your margins too,
Speaker:because obviously you make more on the product that you make.
Speaker:I had to put it in here because it was on
Speaker:my Mind.
Speaker:I appreciate that though.
Speaker:Those are good points.
Speaker:And I Liked that a lot.
Speaker:Just an idea.
Speaker:Well, Keesha,
Speaker:I, for 1:00 AM going to be like putting it out
Speaker:into the universe about you being on Oprah's favorite things or
Speaker:having Oprah hold up your products or whatever it is.
Speaker:I really honestly think this is so achievable for you.
Speaker:Your mission is so important.
Speaker:I'm so proud to support you.
Speaker:I love your products.
Speaker:I love what you're doing and we're all benefiting.
Speaker:You're lifting like the whole world up.
Speaker:So for that,
Speaker:thank you so much.
Speaker:And thank you for coming on today and sharing your story.
Speaker:Thank you.
Speaker:Before we go,
Speaker:Keisha, let's share with everybody how they can learn more about
Speaker:the spotlight box.
Speaker:You can find me online.
Speaker:My website is www dot spotlight box,
Speaker:that store.
Speaker:And then my Instagram is also spotlight box store.
Speaker:And then,
Speaker:so the candles,
Speaker:you can find me on sense by spotlight.com.
Speaker:Beautiful. Thank you so much,
Speaker:Kesha. I really appreciate you coming on today and sharing with
Speaker:us your whole story.
Speaker:Great to be Here.
Speaker:Thank you,
Speaker:sir. Did you catch the part in the beginning about how
Speaker:Kesha came up with the idea and literally started her business
Speaker:in a single weekend.
Speaker:She didn't have it all figured out yet,
Speaker:but believed so strongly in the purpose.
Speaker:She took action immediately.
Speaker:Kesha, your amazing and such a great example for us to
Speaker:follow next week.
Speaker:I'm bringing you another handmade business specialist from selling on the
Speaker:Venice beach boardwalk to having an international wholesale clothing line to
Speaker:now teaching others how it's done.
Speaker:It's an episode you definitely don't want to miss to make
Speaker:sure that doesn't happen.
Speaker:Why not follow the show on your podcast app of choice
Speaker:when you subscribe or follow a show,
Speaker:you'll always know when a new episode is available and sometimes
Speaker:you even get access to it.
Speaker:Even before others who have to manually download the show.
Speaker:If you haven't had a chance to join the breeze yet,
Speaker:you'll hear a little more about it in this ending trailer
Speaker:and now as always,
Speaker:thanks so much for spending time with me today,
Speaker:be safe and well.
Speaker:And I'll see you again next week on the gift biz
Speaker:unwrapped podcast.
Speaker:I want to make sure you're familiar with my free Facebook
Speaker:group called gift is free.
Speaker:It's a place where we all gather and our community to
Speaker:support each other.
Speaker:Got a really fun post in there.
Speaker:That's my favorite of the week.
Speaker:I have to say where I invite all of you to
Speaker:share what you're doing to show pictures of your product,
Speaker:to show what you're working on for the week to get
Speaker:reactions from other people and just for fun,
Speaker:because we all get to see the wonderful products that everybody
Speaker:in the community is making my favorite posts every single week,
Speaker:without doubt.
Speaker:Wait, what,
Speaker:aren't you part of the group already,
Speaker:if not make sure to jump over to Facebook and search
Speaker:for the group gift biz breeze don't delay.
