Reaching out to potential leads, nurturing prospects, and reconnecting with past clients can be tiresome and often quite daunting. However, in this episode of the Content 10x Podcast host Amy Woods introduces a refreshing approach that goes well beyond the typical “just checking in” emails.
By providing valuable and useful information that grabs attention, you can transform your outreach efforts and improve your chances of success.
We look at 3 strategies for switching up the way you use content in order to enhance your business development and aid the sales process.
How to reach out to prospects and leads with valuable content
What type of content works well in business development
How to repurpose content to nurture leads
Important links & mentions:
Our case studies https://www.content10x.com/case-studies/
Amy on LinkedIn https://www.linkedin.com/in/amywoods2/
Our book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)
Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses.
Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing.
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