Building a Triple A1 Audience In Your Marketing Plan for Maximum Business Growth with Michael GreenBerg # 106
Michael Greenberg is an entrepreneur & advisor, founder of Gentleman Of Technology LLC, a B2B venture creation and strategy consulting firm. He’s also the Chief Strategist at Call for Content, a white label podcast production & services for agencies & consultants.
Michael is an expert at increasing process efficiency, analysis, strategy and building up businesses.
During this interview we cover:
00:00 Contentfy, Your On-Demand Content Team (Sponsor)
02:14 - Michael’s Background, Past Positions & Ventures
05:36 - The Triple A1 Model
07:20 - 6 Core Lead Roles & Why do you Need Them
12:41 - Quality over Quantity on Content Creation Efforts
17:18 - The Authority Marketing Playbook & The 3 Types of Authority
20:17 -How to Build Authority for Your SaaS at any Stage
24:25 - What Makes Michael Want to Buy an Online Business
27:22 - On what One Thing Michael Would bet his Net Worth?
29:11 - Advice Michael Would Tell his 25 Year old Self
29:55 - Biggest Challenges Michael is Facing Right now
30:48 - Instrumental Resources for Michael Success