Gift Biz Unwrapped guest,
Speaker:episode number 409.
Speaker:Amazon is really simple to get started just for everyday people
Speaker:who maybe don't have a business yet.
Speaker:Attention Gifters begs crafters and makers.
Speaker:Pursuing your dream can be fun.
Speaker:Whether you have an established business or looking to start one
Speaker:now you are in the right place.
Speaker:This is Gift Biz Unwrapped,
Speaker:helping you turn your skill into a flourishing business.
Speaker:Join us for an episode packed full of invaluable guidance,
Speaker:resources, and the support you need to grow your gift biz.
Speaker:Here is your host Gift Biz Gal Sue Moon Height.
Speaker:Hi there,
Speaker:it's Sue and welcome to the show.
Speaker:We've covered so many facets of a handmade product business over
Speaker:the course of the years,
Speaker:and today is no exception.
Speaker:We've talked about how to start and grow your business stories
Speaker:from many of you who have done just that.
Speaker:How to choose and use social media sites,
Speaker:build your website.
Speaker:Oh my gosh,
Speaker:there is just so much information here for you,
Speaker:but not necessarily at your fingertips.
Speaker:So I've made a tool for you that categorizes by topic
Speaker:the episodes of this podcast,
Speaker:but only the ones that stay relevant over time.
Speaker:Because yes,
Speaker:let's face it,
Speaker:there are past shows that just don't work anymore for us
Speaker:today. The world is changing so fast,
Speaker:right? You can use this tool to zero in on whatever
Speaker:topic you need at the moment.
Speaker:Do you wanna hear from others in your specific industry?
Speaker:How about details on Pinterest or setting up an email strategy?
Speaker:You can now easily find the right episodes and create your
Speaker:priority listening roster.
Speaker:Consider this your Gift Biz Resource center at a glance.
Speaker:It's a Google Sheet best viewable on your computer versus your
Speaker:phone. Make sure to look on the bottom where there are
Speaker:five separate sections for easy topic reference,
Speaker:kind of like chapters of a book.
Speaker:It makes finding the shows to help you with what you're
Speaker:working on right now.
Speaker:So much easier.
Speaker:To access this free resource,
Speaker:go to gift biz unwrapped.com/topics.
Speaker:Now let's move on to what's up.
Speaker:In today's show,
Speaker:I'd like to present you with all sorts of options for
Speaker:starting a business on your own.
Speaker:And while we focus mostly on traditional handmade product selling,
Speaker:there are other ways of going about this.
Speaker:You can start your business being a solo handmade maker,
Speaker:and this in and of itself can be perfect for you.
Speaker:It may achieve all your goals even though you're limited in
Speaker:your growth because let's face it,
Speaker:as one person,
Speaker:you can only make so much and still have a life.
Speaker:If you want to grow past a one person shop,
Speaker:you can hire people to help you,
Speaker:a team to assist with making your product or support for
Speaker:some of the business tasks like bookkeeping and marketing.
Speaker:You can job out your production to a local factory or
Speaker:any other variation on this one option is not better than
Speaker:another. It's all about what you want for your business and
Speaker:how it fits overall into everything else you have going on
Speaker:on the personal side.
Speaker:Today we're gonna dig into another business model that's a spinoff
Speaker:of handmade.
Speaker:If you don't have a lot of available time,
Speaker:our physically limited or simply don't want to make the product
Speaker:yourself, this is a consideration for you.
Speaker:One that can bring in big money too.
Speaker:You're not making,
Speaker:and you're not going out to craft shows,
Speaker:but you are deeply involved in other aspects of the business.
Speaker:This structure allows for more freedom.
Speaker:So if you wanna travel or are a busy young mom,
Speaker:it could be exactly what you're looking for.
Speaker:You'll hear all the details from Ashley who has built not
Speaker:one but 2 million businesses on Amazon and now shows others
Speaker:how to do it too.
Speaker:Ready to hear how Today I'm excited to introduce you to
Speaker:Ashley Kincaid of Private Label Mastery.
Speaker:Ashley is one of the premier and rare women in the
Speaker:Amazon seller in e-commerce space.
Speaker:She's personally sold over 2 million on amazon.com,
Speaker:and no other woman has worked with more six,
Speaker:seven, or eight figure Amazon sellers.
Speaker:Then Ashley,
Speaker:she took the earnings from her Amazon bath bomb business to
Speaker:found private label Mastery in 2017.
Speaker:Her unique photon method helps Amazon sellers launch their products fast
Speaker:and profitably.
Speaker:Catch this in 60 days or less.
Speaker:Ashley also is the host of the podcast Private Label Mastery,
Speaker:and the author of Million dollar e-com Secrets.
Speaker:Ashley, welcome to the Gift Biz Unwrapped podcast.
Speaker:I am so excited to be here,
Speaker:Sue, thank you for your time today.
Speaker:I am curious about the conversation we're gonna get into,
Speaker:so totally equally excited,
Speaker:but as I shared with you initially,
Speaker:I like to start off my show's in a little bit
Speaker:of a different way,
Speaker:and that is to get a peek into the inner Ashley
Speaker:through a motivational candle.
Speaker:So if you were to describe a candle that really would
Speaker:resonate with you,
Speaker:what does it look like by a color and a quote?
Speaker:I would say the quote would be unapologetically ambitious.
Speaker:That is actually one of our core values at my company
Speaker:and it just really resonates with me.
Speaker:So I think any entrepreneur should wanna have that candle,
Speaker:right? So I would say it's maybe really fragrant,
Speaker:maybe garden,
Speaker:like I love floral candles.
Speaker:That would just kind of be the feminine side of me,
Speaker:and then the ambitious side of me too.
Speaker:So that's a really fun question,
Speaker:Sue. Well,
Speaker:so I'm curious,
Speaker:why do you say unapologetically?
Speaker:I think that's a great question.
Speaker:I think sometimes women in our space in e-commerce can kind
Speaker:of apologize or not even see what's possible for them.
Speaker:And so as a female founder and a female business owner,
Speaker:I try not to apologize for things that I want business-wise
Speaker:or success-wise or growth-wise.
Speaker:So I think it's really important when you have those kind
Speaker:of goals and you are that ambitious in a company that
Speaker:you don't apologize for it,
Speaker:especially when you're out there like I am on podcasts.
Speaker:So that's one of my goals this year is to,
Speaker:you know,
Speaker:share my ambitions and also just be unapologetic about It.
Speaker:Well, you speak very confidently and bold and proud,
Speaker:just like you're talking about.
Speaker:So your actions are already demonstrating that.
Speaker:I think makers,
Speaker:I know this to be true,
Speaker:cuz I talk to,
Speaker:a lot of them are bashful about their business because they've
Speaker:heard people around them say,
Speaker:oh, that's just a small little sideline business.
Speaker:Or, oh look,
Speaker:you're doing your cute business,
Speaker:right? And that then feeds people in to being bashful about
Speaker:their business,
Speaker:if you will.
Speaker:Did you ever have that and how did you overcome it
Speaker:or what could you speak to with that?
Speaker:Absolutely. I think that's such a great question.
Speaker:I, and we have so many students who say the same
Speaker:thing, you know,
Speaker:and they're starting up a little business.
Speaker:It isn't taken seriously by friends and family,
Speaker:you know,
Speaker:they can't see it.
Speaker:You know,
Speaker:you're working on your computer maybe after hours,
Speaker:it may not seem legitimate to people who aren't in it
Speaker:with you.
Speaker:So I definitely experienced that myself.
Speaker:Actually, you know,
Speaker:my family didn't even really know about my Amazon bath bombs
Speaker:business for a couple of years.
Speaker:I just kind of kept it to myself.
Speaker:I didn't really want the shunning,
Speaker:the judgment,
Speaker:the questions.
Speaker:I just found it easier to kind of stay within my
Speaker:Amazon seller community and people who knew what I was doing.
Speaker:But you're right,
Speaker:I think that,
Speaker:you know,
Speaker:until you at least made your first dollar,
Speaker:it doesn't seem legitimate.
Speaker:That's why I think so many people give up,
Speaker:Sue, they think that they can't continue.
Speaker:I think that's why it's so important to have either a
Speaker:mentor or some kind of community of people who get you,
Speaker:you know,
Speaker:support what it is that you're doing if you don't have
Speaker:the support of your family.
Speaker:Absolutely. And you know,
Speaker:I often tell people,
Speaker:you know,
Speaker:just keep going.
Speaker:Don't pay attention to them,
Speaker:have the support,
Speaker:but you don't necessarily have to wait like you did and
Speaker:share with them when you're successful.
Speaker:You know,
Speaker:like having done it in the background.
Speaker:But it is one way to do it.
Speaker:And you're one of the first people that I've talked to
Speaker:who's really made a huge success while still shielding a little,
Speaker:like keeping a little bit of a wall.
Speaker:Yes. Between.
Speaker:So I guess you could say you could do it both
Speaker:ways, but now this brings up a question that I have
Speaker:to ask you.
Speaker:We wanna get into all of Amazon,
Speaker:but share a little bit about bath bombs,
Speaker:how you started and how that whole business developed.
Speaker:Well, I never thought when I was a little girl,
Speaker:I would grow up to sell bath bombs for sure.
Speaker:That was not the plan or the master goal or anything
Speaker:like that.
Speaker:But I love to share about this too,
Speaker:because I think it's a really good product for people to
Speaker:consider selling,
Speaker:and I love to teach people how to get into soaps
Speaker:and bath bombs and natural making.
Speaker:They don't necessarily have to take it to,
Speaker:you know,
Speaker:a million dollar business like I did,
Speaker:but it's just a great niche.
Speaker:But long story short,
Speaker:about seven years ago I discovered selling on Amazon and had
Speaker:no intentions of making it a real business.
Speaker:I literally started it just to make some side money.
Speaker:I was trying to help my mom go go to college
Speaker:and was working multiple jobs and really just didn't see a
Speaker:way out of that.
Speaker:And so I literally in 2015 went on Facebook and I
Speaker:just searched,
Speaker:how do you make money online?
Speaker:So I mean,
Speaker:it really was like that.
Speaker:Never had a business before,
Speaker:didn't have a business degree,
Speaker:nothing whatsoever.
Speaker:I was just a working kind of nine to five in
Speaker:the corporate industry person and I discovered selling on Amazon.
Speaker:I found a Facebook group about selling on Amazon,
Speaker:and I'm really lucky because I think a lot of people
Speaker:don't necessarily find the best methods whenever they do something like
Speaker:that, or they get stuck in different business opportunities.
Speaker:But anyway,
Speaker:I discovered selling on Amazon and I opened my Amazon store
Speaker:in 2015,
Speaker:again, just in,
Speaker:you know,
Speaker:hoping to make a few thousand dollars maybe.
Speaker:I really didn't know what it could become,
Speaker:and I was just very excited when I made my first
Speaker:sale on amazon.com
Speaker:through the FBA program,
Speaker:fulfillment by Amazon.
Speaker:And my first sale was actually a book,
Speaker:it was not a bath bomb.
Speaker:I heard somewhere read someone in the Facebook group said,
Speaker:oh what?
Speaker:You can make money selling used books on Amazon.
Speaker:So I was like,
Speaker:wow, that sounds really easy to start and I don't have
Speaker:a business right now and I don't have a lot of
Speaker:money, so I'm gonna do this.
Speaker:So I found some used books around the house and just
Speaker:literally flipped them on Amazon for 10 or 11 bucks,
Speaker:really easy way to kind of get my feet wet.
Speaker:And I loved it.
Speaker:I loved selling books so much that I took it to
Speaker:like a seven figure book selling business on Amazon in about
Speaker:two years.
Speaker:And I had a big team working for me.
Speaker:I had sourcers here in Dallas,
Speaker:like going out to book sales.
Speaker:For me,
Speaker:I learned so many different ways to get books.
Speaker:We would go out to local libraries and buy out bookstores.
Speaker:I would use software online to find books even on Amazon
Speaker:and flip them on Amazon for profits.
Speaker:So textbooks,
Speaker:all kinds of books I would sell on Amazon.
Speaker:We would be shipping out boxes and boxes and boxes every
Speaker:single day to Amazon.
Speaker:And that actually got me to the point to where I
Speaker:quit my full-time job in about a year and a half.
Speaker:Then I went from that place to realizing,
Speaker:wow, I,
Speaker:selling books is a lot of fun,
Speaker:but this is really tiring.
Speaker:So I still look back on the day.
Speaker:I was like driving around Dallas and my little Nissan versa
Speaker:with like a four seat car in the middle of the
Speaker:Dallas summer buying books.
Speaker:It was pretty intense,
Speaker:but I had a lot of goals in mind.
Speaker:I really wanted to support myself and quit my day job.
Speaker:So I realized I didn't wanna do that forever.
Speaker:And so I started,
Speaker:you know,
Speaker:going back on Facebook and talking to people in the industry
Speaker:about other ways I could sell on Amazon.
Speaker:And I started going to a store,
Speaker:it's called Lush at the mall.
Speaker:It's a really popular bath bomb store,
Speaker:soap store your listeners probably know about.
Speaker:I was shocked to find out that people would buy these
Speaker:bath bombs for 20 or $25 a piece.
Speaker:Now these little bath bombs,
Speaker:little soaps,
Speaker:really simple products.
Speaker:And I liked using them.
Speaker:I used them myself,
Speaker:and I realized,
Speaker:wow, these are selling for a lot of money on Amazon.
Speaker:And so I started a little arbitrage business,
Speaker:basically buying these bath bombs from Lush and lush.com
Speaker:and selling them on amazon.com.
Speaker:And today those are,
Speaker:I don't think you can even sell lush products on Amazon
Speaker:several years later.
Speaker:But anyways,
Speaker:I realized this is really profitable and really easy.
Speaker:And so I had a lot of fun doing that.
Speaker:I really enjoyed making like bundles.
Speaker:I got really creative with it.
Speaker:I would make like Halloween packs and Christmas packs and sell
Speaker:them on Amazon.
Speaker:I would put like a lush bath bomb with like a
Speaker:little lofa or different things like that.
Speaker:And I was actually making a few thousand dollars a month
Speaker:profit just flipping those bath bombs on Amazon.
Speaker:And I moved kind of slow.
Speaker:I realized,
Speaker:wow, I could do this myself.
Speaker:Why if Lush can take this bath bomb and sell it
Speaker:for $25 when their cost is like $3 the manufacturer,
Speaker:why can't I do something like that?
Speaker:So I went out on a limb and I found a
Speaker:manufacturer to make my own bath bombs,
Speaker:and I found a manufacturer in Georgia,
Speaker:like a small hometown kind of company that produced my first
Speaker:private label bath bombs.
Speaker:And my first couple sets on Amazon were bath bombs for
Speaker:men and then also bath bombs with jewelry inside of them.
Speaker:So I was one of the first people that sold those
Speaker:kinds of products.
Speaker:My company was one of the first that sold those products
Speaker:on Amazon.
Speaker:We were one of the earliest kind of entries into that
Speaker:private label product and grew that to a seven figure company.
Speaker:And then I started diversifying into different bath bombs,
Speaker:had, I think at max about eight different listings on Amazon
Speaker:of different bath bombs products.
Speaker:So I had two different private label bath bombs brands on
Speaker:Amazon. I eventually exited those brands.
Speaker:It became a lot of work for me to manage.
Speaker:And I took those funds and I founded Private Label Mastery
Speaker:five years ago,
Speaker:and we've now helped over thousands and thousands of people sell
Speaker:on Amazon too,
Speaker:in a do private label product.
Speaker:So it's been a really fun journey,
Speaker:but it all went back to a bath bomb and just
Speaker:kind of taking a chance.
Speaker:And I like to help people.
Speaker:We've helped a lot of people get into the bath bombs
Speaker:and soap making niche.
Speaker:Typically we don't recommend doing it the way I just described
Speaker:Sue. There's a more legitimate way to find manufacturers and suppliers
Speaker:and things like that.
Speaker:But that's how I got into bath bombs.
Speaker:I love when I'm talking with someone who's had the experience
Speaker:in what they're teaching now,
Speaker:and you've done it in several ways,
Speaker:books and then Bath bombs.
Speaker:Couple of questions for you.
Speaker:Why amazon.com
Speaker:instead of Amazon Handmade?
Speaker:Or was that not even available at the time?
Speaker:It wasn't even available at the time,
Speaker:and I really didn't know a lot about Amazon Handmade.
Speaker:Typically today,
Speaker:we don't do a lot of Amazon handmade,
Speaker:given that my products weren't handmade,
Speaker:they were manufactured by a supplier.
Speaker:So we just list them under the regular amazon.com,
Speaker:they would get a lot more traffic,
Speaker:they'd get a lot more search velocity and things like that
Speaker:listed under the main Amazon hand page.
Speaker:But I do believe I listed a few products under Amazon
Speaker:Handmade, but there isn't really a particular reason either way.
Speaker:I have known some sellers who are very successful with a
Speaker:handmade niche,
Speaker:which just requires,
Speaker:to my knowledge,
Speaker:quite a bit more approval getting into the category and things
Speaker:like that.
Speaker:It also,
Speaker:it does change how your products are indexed.
Speaker:So generally we do advise people with bath bombs to sell
Speaker:under amazon.com,
Speaker:but handmade is definitely an option for some people too.
Speaker:Okay. So I'd say 75% of my audience are handmade creators.
Speaker:So they're making their own products.
Speaker:They might have a team behind them,
Speaker:but they're doing it all on site in a local production
Speaker:facility, et cetera.
Speaker:Wow. But then we have our other portion who are continuing
Speaker:to grow and see it becomes unmanageable for them to do
Speaker:it, or they don't wanna control a team and they go
Speaker:and they outsource production.
Speaker:So that will be helpful as we continue having the conversation
Speaker:moving forward,
Speaker:I think.
Speaker:But I do have another question for you right here,
Speaker:and that is,
Speaker:you were already experienced with Amazon when you started your bath
Speaker:bombs. Did you ever start thinking,
Speaker:well, what about some of these other platforms,
Speaker:Etsy or something else?
Speaker:Or talk to me a little bit about that.
Speaker:Absolutely. Actually,
Speaker:one of the first private label products I manufactured,
Speaker:again, I didn't hand make it myself,
Speaker:was going through an Etsy vendor.
Speaker:I found an Etsy vendor who was the handmade seller.
Speaker:They made the bath bombs with the jewelry inside of them,
Speaker:and then I would purchase those at scale from that supplier,
Speaker:that handmade maker on Etsy,
Speaker:repackage them,
Speaker:white labeled them,
Speaker:and then I sold them on Amazon.
Speaker:So that's a great opportunity for your listeners to think about,
Speaker:is those opportunities to maybe partner with an Amazon seller.
Speaker:Amazon sellers maybe don't necessarily wanna hand make something,
Speaker:but they see the opportunity to sell it on Amazon partner
Speaker:or private label with that handmade seller.
Speaker:So Etsy's great,
Speaker:Etsy's amazing.
Speaker:It is such a great platform to build a following and
Speaker:sell something that's truly unique.
Speaker:I personally have never sold on Etsy,
Speaker:but like I said,
Speaker:I have partnered with a seller that I found on Etsy,
Speaker:and we work together for over a year and a half.
Speaker:And this is on my bath bombs with jewelry.
Speaker:We put necklaces and different things,
Speaker:created a whole brand out of it called Bliq.
Speaker:But then my desire wasn't to sell on Etsy.
Speaker:I like FBA because they can just ship and fulfill everything
Speaker:for me at scale.
Speaker:But that's just a great thing for your listeners to think
Speaker:about. Well,
Speaker:and I'm also thinking that if someone is a handmade creator
Speaker:and they wanna keep their brand unique to themselves,
Speaker:you can still do that while supplying somebody else on Amazon
Speaker:as you're talking about white labeling.
Speaker:So you're not limited in that way either.
Speaker:And maybe there are some things that you just offer that
Speaker:are yours exclusively under your brand,
Speaker:but then you can also have the Amazon play as well.
Speaker:I mean,
Speaker:Ashley, we talk a lot here about multiple streams of income.
Speaker:So Amazon could be one,
Speaker:Etsy could be one.
Speaker:Absolutely. Local Craft shows could be one.
Speaker:You know,
Speaker:there are a lot of ways that you can do things.
Speaker:Yeah, yeah.
Speaker:So as we start off,
Speaker:I'm really,
Speaker:really excited to get into the photon system.
Speaker:I'm really excited about that.
Speaker:But what would you say are the biggest advantages of using
Speaker:Amazon versus others?
Speaker:What's the difference and what are the advantages?
Speaker:I would say if you aren't a creative person,
Speaker:if you're just someone who wants to get your feet wet
Speaker:with e-commerce,
Speaker:maybe you don't have an idea,
Speaker:Amazon's nine outta 10 times the easiest place for someone to
Speaker:start. If you're just wanting to make like I was,
Speaker:you know,
Speaker:make money with e-commerce,
Speaker:you don't even know what product to sell.
Speaker:Amazon provides that data.
Speaker:Etsy doesn't provide that data in as much extent to sellers.
Speaker:So if you can literally just open an Amazon FBA account,
Speaker:set up a simple system like Jungle Scout or Helium 10,
Speaker:which I use,
Speaker:and then Amazon will literally feed you the products that are
Speaker:selling and you just kind of plug in the dots and
Speaker:sell that product.
Speaker:So Amazon is really simple to get started just for everyday
Speaker:people who maybe don't have a business yet.
Speaker:Now, if you already have a successful handmade store on Etsy,
Speaker:like I really encourage you to just take that to the
Speaker:moon. I know some really successful Etsy sellers who have done
Speaker:really well with that platform.
Speaker:To me,
Speaker:it's harder to get started if you're just kind of starting
Speaker:from square zero.
Speaker:But Amazon,
Speaker:I love Amazon because I like to travel.
Speaker:I don't like to package my products or do anything like
Speaker:that. I've always spent like about 12 hours a week on
Speaker:my Amazon business,
Speaker:even when it was making,
Speaker:you know,
Speaker:over six figures a month.
Speaker:And that was with really no employees once the time I
Speaker:scaled my private label brand.
Speaker:So that to me was the appeal of Amazon.
Speaker:I didn't make as much money like profit as an Etsy
Speaker:seller does,
Speaker:I'm sure.
Speaker:But overall,
Speaker:just more of a lifestyle choice,
Speaker:I think.
Speaker:And I think that's typically why most people do sell on
Speaker:Amazon. It is more of a lifestyle scaling type of choice.
Speaker:But I've also heard of Etsy sellers doing really cool things,
Speaker:like third party fulfillment.
Speaker:So I'm certainly not judging Etsy seller.
Speaker:They probably can do a lot that I don't even know
Speaker:about. But yeah,
Speaker:I'm just trying to ground everybody in terms of what Amazon
Speaker:offers that's different than Etsy.
Speaker:And it sounds like if you are someone who's making a
Speaker:product and you are becoming overwhelmed with production,
Speaker:this may be a time where you can make a switch
Speaker:and have somebody else make it for you.
Speaker:It's still your recipe,
Speaker:it's still your creation,
Speaker:but you have somebody else doing that.
Speaker:To Ashley's point about lifestyle,
Speaker:this could be a great solution.
Speaker:And it sounds like Ashley,
Speaker:when you're talking about if you don't even know what product
Speaker:it is,
Speaker:start resourcing,
Speaker:finding what product and then sell it.
Speaker:I think it's more of a commodity play then,
Speaker:right? Like you're selling the product,
Speaker:you're offering it,
Speaker:you're making it attractive and interesting,
Speaker:and yes,
Speaker:you're gonna make more mar or less margin than you would
Speaker:if it's your handmade product,
Speaker:but you're not hands on with it anymore.
Speaker:So to your point about lifestyle,
Speaker:so people who have young children who are growing or you're
Speaker:just getting tired of making all the time,
Speaker:this could be something overlay on top of your love of
Speaker:going to local craft shows,
Speaker:but also make more money without your time in.
Speaker:Yeah. So I just wanna position that,
Speaker:but let me ask you one more question here.
Speaker:It sounds like,
Speaker:however, for those folks who don't know what product that you
Speaker:need a level of resourcefulness as a skill.
Speaker:Oh, absolutely,
Speaker:absolutely. I think that yes,
Speaker:resourcefulness that,
Speaker:you know,
Speaker:sometimes people come to me and Ashley and just want the
Speaker:product, you know,
Speaker:just tell me what product to sell,
Speaker:what's a good product to sell the work and the successes
Speaker:and the ability to find those products,
Speaker:to identify those cool product ideas.
Speaker:At Private Label Mastery,
Speaker:we talk a lot about differentiation.
Speaker:So that's really where our most successful students always are.
Speaker:They're always in the place of differentiated product.
Speaker:Meaning I can go tell people,
Speaker:yes, you can go on Amazon right now and start bath
Speaker:bombs with jewelry inside them and probably build a seven figure
Speaker:business. So you just wanna copy my product idea.
Speaker:But if you're really thinking in the right way,
Speaker:you'll think about,
Speaker:wow, that's a really cool idea.
Speaker:Ashley sold,
Speaker:but I'm gonna make it a little bit different.
Speaker:Maybe I'm gonna do a bath bomb with a toy inside
Speaker:of it,
Speaker:or organic bath bombs.
Speaker:You just take the idea and run with it,
Speaker:find a little bit of a differentiation opportunity.
Speaker:That's really where the private label opportunity is on Amazon.
Speaker:Got it.
Speaker:Okay. So you find the products that are popular that look
Speaker:like they'd be a good category,
Speaker:then you see what else is out there,
Speaker:but then you make a twist.
Speaker:You do something special and different and unique,
Speaker:something that you can become known for.
Speaker:Yes, it's just a slight differentiation.
Speaker:And again,
Speaker:your very first product on Amazon,
Speaker:you do not have to overthink it.
Speaker:It could literally be just a quantity difference.
Speaker:For example,
Speaker:I found with the bath bombs of jewelry inside of it,
Speaker:some people weren't selling it in packs.
Speaker:So a lot of people were Searchie for six packs.
Speaker:They wanted more bath bombs of jewelry inside of 'em.
Speaker:So I not just launched one bath bomb,
Speaker:maybe six.
Speaker:There's different ways that you can think about that Or different
Speaker:audience. As you were talking about your bath bomb started to
Speaker:men. Yes,
Speaker:I really found that niche was at that time very untapped
Speaker:on Amazon.
Speaker:It was literally as simple as I went to amazon.com
Speaker:and I started Searchie bath bombs,
Speaker:and I saw all these items pop up,
Speaker:search queries that I would type in and I would search
Speaker:it, and there wasn't anything for that product.
Speaker:So it told me people were Searchie for that product,
Speaker:but it was not Amazon.
Speaker:Interesting. All right,
Speaker:so let's dive into photon the method and tell us all
Speaker:about that.
Speaker:Sure. Well,
Speaker:photon is a really simple five step method where basically,
Speaker:so you can think about product research in a different way,
Speaker:finding those unique opportunities,
Speaker:outsourcing, tapping into secret suppliers only the best,
Speaker:and then nurture.
Speaker:So we call that our five step process of how to
Speaker:think about how to sell Amazon.
Speaker:It's really simple.
Speaker:You wanna find,
Speaker:like I just said,
Speaker:those unique opportunities.
Speaker:Like in my case it was bath bombs with an adding
Speaker:little piece of jewelry inside of it and then wrapping it
Speaker:up and then outsourcing.
Speaker:We really believe in outsourcing lifestyle business,
Speaker:which a lot of your listeners might not be super familiar
Speaker:with Sue if they're making their own products.
Speaker:But for example,
Speaker:most of our,
Speaker:our businesses,
Speaker:we don't even touch or see our products.
Speaker:Everything's just outsourced through Amazon and a third party prep company.
Speaker:So we literally design our product remotely,
Speaker:send it to a third party warehouse that packages it from
Speaker:a supplier,
Speaker:and then it goes straight to Amazon fba,
Speaker:tap into secret suppliers.
Speaker:And a good example of that is what I did in
Speaker:my business literally went on Etsy.
Speaker:Like who would think to do that?
Speaker:Right? Go on Etsy and like find person and ask if
Speaker:they'll be your manufacturer.
Speaker:Created a manufacturing agreement with them and they became a manufacturer
Speaker:for Amazon.
Speaker:So finding those unique opportunities,
Speaker:whether it's maybe a domestic supplier or those opportunities as well.
Speaker:And then nurture your product to success.
Speaker:That's, and that basically means it takes time to be successful
Speaker:on Amazon.
Speaker:It took me a year to grow my private label business.
Speaker:Didn't happen overnight.
Speaker:I had some really bad products too that I had to
Speaker:learn from,
Speaker:but nurture to success,
Speaker:like give yourself six months to a year as an Amazon
Speaker:seller, keep reinvesting that money back in the business.
Speaker:Don't expect overnight success with like a private label product,
Speaker:but that's the concepts of photon.
Speaker:It's just a simple way to think about finding a niche,
Speaker:nurturing your product and finding a good supplier too.
Speaker:Okay, I didn't quite catch all the five steps.
Speaker:You went through 'em real fast.
Speaker:Can we redefine them?
Speaker:I got the unique opportunities is first,
Speaker:outsourcing is second,
Speaker:right? Outsourcing is the fourth one.
Speaker:Oh wait,
Speaker:okay. Unique opportunities is first,
Speaker:then we're,
Speaker:okay, what's two and three?
Speaker:So follow the demand,
Speaker:only the best products tap into secret suppliers,
Speaker:outsource and then nurture.
Speaker:Oh, okay.
Speaker:Got it.
Speaker:I might have misplaced it myself.
Speaker:Okay. I was trying to write it down.
Speaker:And then when you said you were done,
Speaker:I was only on three.
Speaker:I'm like,
Speaker:wait, what?
Speaker:Okay. And so when you were talking about really nurturing the
Speaker:product to success,
Speaker:do you start with just one product?
Speaker:Do you only sell one product on Amazon?
Speaker:We will continue this fabulous conversation about Amazon right after a
Speaker:quick break to hear from our sponsor.
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Speaker:And when my business was the biggest,
Speaker:I had about seven,
Speaker:seven private label products on Amazon,
Speaker:which is a lot.
Speaker:I mean,
Speaker:we have students in our program that have anywhere from one
Speaker:to like 10,000
Speaker:products. It really just depends on the product itself.
Speaker:We kind of consider the magic formula to be like three
Speaker:to five,
Speaker:three to five private label products on Amazon.
Speaker:As long as you have good products,
Speaker:it's really all you need to bring in like at least
Speaker:$10,000 a month in sales.
Speaker:And you know,
Speaker:most people I work with see are pretty thrilled with that.
Speaker:So that's what we would recommend is like more than one,
Speaker:one product is really risky because if you go outta stock
Speaker:on Amazon,
Speaker:you have no money coming in.
Speaker:So at least three to five different products.
Speaker:But as far as starting with one,
Speaker:it's better to test a few products than to just go
Speaker:all in on one bath bomb.
Speaker:For example,
Speaker:I tested different kinds of bath bombs.
Speaker:I didn't just list one bath bomb on Amazon,
Speaker:different quantities,
Speaker:different necklaces,
Speaker:different rings,
Speaker:the men's bath bombs.
Speaker:We tried different scents and things like that.
Speaker:So I do believe in testing.
Speaker:We really believe in testing and then putting it on Amazon
Speaker:for at least seven days,
Speaker:seeing which one sells the most consistently every single day,
Speaker:and then restocking the winners basically.
Speaker:Okay. I think this is also where Amazon is very,
Speaker:very different than Etsy.
Speaker:You know,
Speaker:when Etsy,
Speaker:when you're developing a shop,
Speaker:you wouldn't just put one product on there because people are
Speaker:going directly to your shop.
Speaker:It's like,
Speaker:wait, wait,
Speaker:they're only selling the one thing.
Speaker:So this is a different mindset for people who are listening.
Speaker:So on Etsy,
Speaker:you're going to have more selection,
Speaker:more product on Amazon.
Speaker:I think just the way,
Speaker:I mean,
Speaker:I think of my behavior on Amazon when I'm going,
Speaker:I'm either if,
Speaker:unless I'm buying something that I've already purchased,
Speaker:so I know exactly which brand,
Speaker:which product.
Speaker:If someone's going on Etsy,
Speaker:they are Searchie for the product.
Speaker:And so you need to come up that way.
Speaker:So someone who is buying bath bombs,
Speaker:for example,
Speaker:they see your bath bombs and decide they're gonna buy,
Speaker:they're not necessarily going to your store to see what else
Speaker:you have.
Speaker:They're buying those bath bombs that come up,
Speaker:right? Yes.
Speaker:We don't get a lot of store traffic on Amazon,
Speaker:Right? So it's a different approach and I think that's something
Speaker:I've talked with other people about Amazon before and that's something
Speaker:I really didn't recognize until we started having those conversations.
Speaker:Yeah. Also,
Speaker:we're limited like Etsy sellers,
Speaker:gosh, you have so many benefits.
Speaker:I don't think you don't have storage limits when you saw
Speaker:an Etsy,
Speaker:to my understanding.
Speaker:So at Amazon you have to start small.
Speaker:You can't just send in,
Speaker:you know,
Speaker:a thousand bath bombs to Amazon the first day.
Speaker:They limit how much you can send in.
Speaker:Oh, that's interesting.
Speaker:Is that to see how much product actually moves.
Speaker:So they're not taking up warehouse space,
Speaker:Right? So all the products going to Amazon's warehouses,
Speaker:Amazon obviously doesn't have infinite warehouses.
Speaker:So if you're a new seller,
Speaker:they wanna basically make sure you know how to sell items
Speaker:that are actually gonna sell.
Speaker:Back in the day,
Speaker:they didn't have those limits,
Speaker:but now if they do,
Speaker:it's still pretty high for a new seller.
Speaker:But once you prove that your items sell and you move
Speaker:through your inventory,
Speaker:they increase your limits.
Speaker:Okay, well that makes sense too.
Speaker:I mean,
Speaker:I think that protects a seller too.
Speaker:You know,
Speaker:you're not making so much and then it's just sitting there
Speaker:and not being used.
Speaker:And heaven forbid if it's something that diminishes in quality over
Speaker:time, like cents or things like that,
Speaker:you don't want them just sitting there.
Speaker:For sure.
Speaker:What type of reporting does Amazon give you then of your
Speaker:sales? Because if they're fulfilling,
Speaker:how do you know what selling?
Speaker:Sure. So you get all kinds of reports from Amazon,
Speaker:from a sell through rate,
Speaker:inventory levels on a monthly basis.
Speaker:So Amazon actually provides probably a lot more insight than Etsy
Speaker:does. I'm not really familiar.
Speaker:I'm, I'm sure Etsy sellers at certain levels get really good
Speaker:reporting too.
Speaker:But Amazon provides extensive reporting.
Speaker:You have to keep a pretty good sell through rate.
Speaker:I believe it's at least two to 3% today,
Speaker:meaning at a monthly basis,
Speaker:like your items have to sell at Amazon.
Speaker:So they provide extensive reporting where you're able to really see
Speaker:like how much of an inventory is selling through every month,
Speaker:what are my best selling SKUs?
Speaker:So Amazon makes it almost dummy proof to not know,
Speaker:you know,
Speaker:what's selling,
Speaker:but that's really the whole game of being an Amazon seller,
Speaker:just being able to manage your inventory and ideally trying to
Speaker:sell through things pretty quickly.
Speaker:Keeping the cash flow going in the business,
Speaker:Managing your inventory,
Speaker:but not physically,
Speaker:which is what a lot of people are doing now.
Speaker:Yeah, Not physically.
Speaker:We just send it into Amazon and then we manage it
Speaker:through the Amazon seller system and we know how many units
Speaker:are in stock.
Speaker:We are able to directly in Amazon manage that.
Speaker:And what happens if you don't hit the sell through rates?
Speaker:Do they drop you or what happens there?
Speaker:They force you to destroy the inventory eventually.
Speaker:Or you can just pay really high storage rates.
Speaker:We pay storage rates anyway every month at Amazon.
Speaker:Basically buy square cubic feet.
Speaker:It's like renting a storage unit,
Speaker:literally like how much feet you're taking up on Amazon.
Speaker:And then if your items don't sell in a certain amount
Speaker:of time,
Speaker:you'll start getting the extended storage rates.
Speaker:I, I believe it's over six months if items sell over
Speaker:six months.
Speaker:I could be wrong on that today,
Speaker:but, so that's why your motivation is to sell through stuff
Speaker:faster, sell through your inventory faster.
Speaker:So this is not a type of business structure where you're
Speaker:just gonna send the product over and then think you're done.
Speaker:Amazon doesn't do the work for you.
Speaker:You have to do that work.
Speaker:And that's probably part of what you teach,
Speaker:right, Ashley?
Speaker:Yeah, we do teach people.
Speaker:I think that's really the name of the game is managing
Speaker:your inventory.
Speaker:Well, thinking about it as a real business,
Speaker:Amazon does a lot of the heavy lifting,
Speaker:the storage,
Speaker:they do all the customer service,
Speaker:90% of it,
Speaker:they do all the fulfillment.
Speaker:So you don't actually have to box and ship your bath
Speaker:bombs to each individual person.
Speaker:That would be really crazy.
Speaker:So if you don't really know our customers in that level
Speaker:or talk to 'em,
Speaker:but we just get do the fun stuff like product research,
Speaker:making the listings,
Speaker:getting the photos taken,
Speaker:designing everything,
Speaker:the logos.
Speaker:Yeah. Okay.
Speaker:And you bring up a good point that I was gonna
Speaker:wanna talk with you about.
Speaker:You never have the customer contact information,
Speaker:so in terms of developing an email list or anything like
Speaker:that, that's not part of the system with Amazon,
Speaker:right? It is not.
Speaker:And then it's one of the big downsides of being an
Speaker:Amazon seller.
Speaker:I'm, I'm not aware if Etsy sellers can do that as
Speaker:well. No,
Speaker:they can't either.
Speaker:Yeah. Yeah.
Speaker:So I mean that's why I think it's so smart for
Speaker:people to,
Speaker:one, if you have a private label brand,
Speaker:you're welcome to put your website on your products on Amazon,
Speaker:you're absolutely allowed to do that.
Speaker:So most of us,
Speaker:we will direct customers that can go to the website and
Speaker:capture their email there when we do that.
Speaker:But Amazon does not have like an internal system where you
Speaker:instantly get a customer's email?
Speaker:No, they're Amazon's customers.
Speaker:Okay. And it's okay if you put your website on your
Speaker:product, are you able to put any pamphlets or literature in
Speaker:with the packets?
Speaker:You can.
Speaker:And that's always a little bit of a gray area with
Speaker:Amazon. Most private label sellers definitely do direct.
Speaker:You can absolutely direct traffic to your website.
Speaker:Now if you can't put a little pamphlet in that says
Speaker:like, you know,
Speaker:give me your email now I really wanna contact you.
Speaker:That kind of stuff.
Speaker:It has to be a little bit more indirect with that.
Speaker:But most private label sellers do put a template,
Speaker:a little insert that has their website and then at that
Speaker:website, as long as it's externally,
Speaker:you're absolutely allowed to capture emails.
Speaker:And that's how we built our email list with our brand.
Speaker:It's not as effective as just getting it directly.
Speaker:But again,
Speaker:you're not really paying for that traffic,
Speaker:so you don't get those emails quick yourself.
Speaker:Yeah, you know,
Speaker:I'm kind of thinking,
Speaker:if I were doing something like this,
Speaker:let's say I was making handmade scarves or something,
Speaker:I'd love to have a pamphlet that shows different ways to
Speaker:tie the scarves and then,
Speaker:hey, if you have any questions,
Speaker:feel free to reach out to me.
Speaker:So it's not as promotional,
Speaker:but they're still that linkage back to you.
Speaker:Now, granted,
Speaker:how many people are actually gonna do that?
Speaker:Maybe 5%.
Speaker:I mean,
Speaker:it's still a small percent,
Speaker:but you still get them.
Speaker:Yeah, we see conversions of five to 10%,
Speaker:like our best campaigns that we've seen with like insert cards
Speaker:and gather about 10%.
Speaker:Okay, well that's good.
Speaker:Yeah, so one of the things that I love about Amazon
Speaker:is if I don't like it,
Speaker:I can return it and then make it super,
Speaker:super easy for you.
Speaker:I know right To Do.
Speaker:I'm one of those customers.
Speaker:If I'm buying something for travel,
Speaker:I might buy three different things or my new puppy,
Speaker:three different beds,
Speaker:and then I return the ones I don't want.
Speaker:Not nice,
Speaker:I get it.
Speaker:I'm doing that less.
Speaker:But what happens in your situation than with returns?
Speaker:Well, I mean,
Speaker:any Amazon seller will tell you,
Speaker:Sue, we don't like returns.
Speaker:It's like an ugly stepchild we don't like to talk about.
Speaker:Cuz they are high,
Speaker:they are high.
Speaker:You know,
Speaker:Amazon makes it super easy to return stuff and Amazon does
Speaker:side on the side of the buyer.
Speaker:You know,
Speaker:as long as we always tell our students if it's less
Speaker:than like 5%,
Speaker:you're good.
Speaker:If you have higher than that,
Speaker:you may have a defective product or like a really high
Speaker:return category,
Speaker:which we don't recommend.
Speaker:Like electronics has super high returns on Amazon,
Speaker:clothing has really high returns on Amazon.
Speaker:Other categories have like super low returns like office products.
Speaker:So we advise our students to be selective with the kind
Speaker:of products they sell,
Speaker:and then also to just ensure they're not selling something that's
Speaker:like really prone to break or be very defective.
Speaker:Because if you do go over that like three to 5%
Speaker:threshold, Amazon does kind of slap you on the wrist.
Speaker:And if it goes on really long-term,
Speaker:you might not be able to sell that product anymore.
Speaker:So Amazon handles all the returns.
Speaker:That's what's really great about Amazon.
Speaker:So you as an Amazon seller don't have to actually see
Speaker:anything that comes back at all.
Speaker:It just comes out of your account if they decide to
Speaker:refund the customer and your goal is just to sell more.
Speaker:Yeah, I mean,
Speaker:I remember Amazon used to approach me at shows all the
Speaker:time wanting to sell my product.
Speaker:Mine is a high price product and the thing I,
Speaker:you know,
Speaker:a thousand $1,500
Speaker:product. Oh wow.
Speaker:What I had always heard,
Speaker:and I'm just wondering if it's still like this today,
Speaker:is they told me if anything is ever returned,
Speaker:it just gets tossed.
Speaker:Like it doesn't go back into inventory.
Speaker:A lot of times it does get repackaged.
Speaker:Someone actually assesses it when it comes back and it either
Speaker:gets tossed or it gets repackaged and put back in the
Speaker:inventory if it's a certain category might be marked as used
Speaker:and then sold for discounted price on Amazon.
Speaker:But no,
Speaker:it just,
Speaker:it doesn't get tossed automatically.
Speaker:But you know,
Speaker:Amazon sellers all have stories about items getting,
Speaker:like getting returns and like,
Speaker:wow, I can't believe Amazon considered this discarded,
Speaker:but Amazon either puts it back on the shelf,
Speaker:they will toss it and that is comes out of your
Speaker:pocket as an Amazon seller,
Speaker:or they'll repackage it and try to resell it.
Speaker:Okay. But you know,
Speaker:honestly, there's pros and cons with every platform,
Speaker:even your own,
Speaker:even when you're doing it just yourself.
Speaker:So Right.
Speaker:These are just things to know,
Speaker:so, and is it true that if you are listing on
Speaker:Amazon, you really need to throw some money behind it to
Speaker:get seen?
Speaker:Yes. Yes you do.
Speaker:I mean,
Speaker:that's probably a little different than Etsy or other websites.
Speaker:You do need some more money to play.
Speaker:Today. When I started in 2017,
Speaker:I think I started private label with like $500.
Speaker:So that's not gonna be doable for someone that wants to
Speaker:launch bath bombs today.
Speaker:It's very competitive.
Speaker:You need more like $5,000
Speaker:to go out there and get some good stuff together.
Speaker:So we generally recommend Sue,
Speaker:like if you wanna start your own natural brand on Amazon
Speaker:to have at least five to $10,000
Speaker:just to play around with,
Speaker:to really get a good test on Amazon.
Speaker:So it does involve some funds.
Speaker:You don't have to have that much,
Speaker:but it,
Speaker:it just will take you more time to get results.
Speaker:Well, and that makes sense.
Speaker:I think we've all gotten a little bit spoiled when social
Speaker:media first came out and you put things on Facebook and
Speaker:you didn't have to pay a thing and everybody who followed
Speaker:you saw your products.
Speaker:And now we know that it's maybe one or 3% if
Speaker:you post,
Speaker:we'll even see it if you're lucky.
Speaker:But before that,
Speaker:if you were going into business,
Speaker:you were doing ads,
Speaker:you were doing radio spots,
Speaker:you were going into your local newspaper.
Speaker:So you have to be in that mindset if you wanna
Speaker:get exposure and get people to see you.
Speaker:So I just don't want people to be like shocked with
Speaker:the dollars numbers you're throwing out.
Speaker:Because remember,
Speaker:that's just also not money that's being wasted.
Speaker:That's money to create sales with money coming back to you
Speaker:so it just doesn't go out and not come back.
Speaker:Yeah, I mean we start pay per click with the littlest
Speaker:$10 a day.
Speaker:You know,
Speaker:we see products,
Speaker:that's all the need to get clicks on Amazon.
Speaker:So it's not like thousand dollars to start advertising on Amazon.
Speaker:You can literally start with five or $10 a day.
Speaker:Perfect. I love hearing that.
Speaker:That's good.
Speaker:That's wonderful.
Speaker:All right,
Speaker:share with us a little bit about your book and your
Speaker:podcast where people can learn more if they're interested.
Speaker:Sure. I have a free copy of my book at my
Speaker:website. It's called ashley kincaid.com/welcome.
Speaker:You can download my book for free.
Speaker:It's actually the whole story of my bath bombs business.
Speaker:I mean,
Speaker:I share the products,
Speaker:I share the pictures,
Speaker:I share the brands.
Speaker:I'm super open and transparent about what I started.
Speaker:That's my book.
Speaker:And I also have a podcast called the Private Label Mastery
Speaker:Podcast. We are one of the top ranked podcasts for Amazon
Speaker:private label sellers.
Speaker:There's about 150 episodes and lots of interviews,
Speaker:lots of guests,
Speaker:mostly private label focused.
Speaker:So people who wanna learn what I just talked about,
Speaker:like making your own private label brand on amazon.com.
Speaker:That's really what we focus on.
Speaker:You go to iTunes,
Speaker:Spotify, just search the Private Label Mastery podcast.
Speaker:We are up there.
Speaker:Perfect. Wonderful.
Speaker:And for someone who has now been intrigued by our conversation,
Speaker:what would you say to them about,
Speaker:you know,
Speaker:your optimism of the future of Amazon as a platform and
Speaker:as a new creator going on to that platform?
Speaker:Well, gosh,
Speaker:I am super excited for anyone who wants to get started
Speaker:on Amazon today.
Speaker:I mean,
Speaker:the next 10 years are,
Speaker:if you think e-commerce is big now,
Speaker:believe it or not,
Speaker:most people still don't even shop on Amazon according to Amazon's
Speaker:own report.
Speaker:So there is so much opportunity to create something new.
Speaker:We see people in our program doing it every single day,
Speaker:like products that aren't even on Amazon and they're bringing new
Speaker:items to Amazon.
Speaker:So there's a lot of opportunity.
Speaker:You just gotta work a little bit harder than everyone else.
Speaker:And we think of a little bit of a different idea,
Speaker:like I talked about with my bath bobs,
Speaker:and you'll do really,
Speaker:really well.
Speaker:And like I said,
Speaker:stick with it.
Speaker:Get some kind of mentoring.
Speaker:It could be with me or with somebody else.
Speaker:Just get some kind of help to get started on Amazon,
Speaker:but stick with it and just be persistent.
Speaker:Wonderful. Thank you so much,
Speaker:Ashley. I really appreciate you coming on and sharing all this
Speaker:goodness about Amazon.
Speaker:Some of it that I didn't even know I've learned here
Speaker:today as well.
Speaker:Appreciate you being,
Speaker:being on the show.
Speaker:Thank you.
Speaker:Sue. Have we got you thinking about Amazon in a different
Speaker:way? Maybe you'd even wanna consider a combination of your current
Speaker:handmade business with an Amazon option.
Speaker:Remember, you are in control and steer your business in whichever
Speaker:way you like.
Speaker:One thing Ashley emphasizes several times that I'd like to underscore
Speaker:is the concept of making your product different in some way.
Speaker:If you've been with me for a while,
Speaker:you recognize this as your unique special power concept,
Speaker:you can achieve this with traditional handmade products or with an
Speaker:amazon.com model as discussed in this show.
Speaker:Seriously, I want you to think about it.
Speaker:And if you're enjoying the podcast and would like to show
Speaker:support, a rating and review is always fabulous because it helps
Speaker:get the show seen by more makers.
Speaker:It's a great way to pay it forward.
Speaker:And there's another way where you can get something tangible in
Speaker:return for your support too.
Speaker:Visit my merch shop for a wide variety of inspirational items
Speaker:like mugs,
Speaker:journals, water bottles,
Speaker:and more featuring logos,
Speaker:images, and quotes to inspire you throughout your day.
Speaker:Makes a great gift too.
Speaker:And we've just added some new products for the season to
Speaker:the shop.
Speaker:Turnaround is quick and the quality is top notch,
Speaker:nothing but the best for you.
Speaker:Take a look at all the options@giftbizunwrapped.com
Speaker:slash shop.
Speaker:All proceeds from these purchases helps go to offset the cost
Speaker:of producing the show.
Speaker:And now be safe and well and I'll see you again
Speaker:next time on the Gift Biz Unwrapped podcast.
Speaker:I wanna make sure you're familiar with my free Facebook group
Speaker:called Gift Biz Breeze.
Speaker:It's a place where we all gather and are a community
Speaker:to support each other.
Speaker:I got a really fun post in there that's my favorite
Speaker:of the week,
Speaker:I have to say,
Speaker:where I invite all of you to share what you're doing
Speaker:to show pictures of your product,
Speaker:to show what you're working on for the week,
Speaker:to get reaction from other people.
Speaker:And just for fun,
Speaker:because we all get to see the wonderful products that everybody
Speaker:in the community is making.
Speaker:My favorite post every single week.
Speaker:Without doubt.
Speaker:Wait, what?
Speaker:Aren't you part of the group already?
Speaker:If not,
Speaker:make sure to jump over to Facebook and search for the
Speaker:group Gift Biz breeze.
Speaker:Don't delay.