Shownotes
Yes John and I spend time talking about our health. Can’t help it, we are the same age and both struggle with our weight. But you know we both are working towards something. You see we are working on something. A better me! (insert you here) So add to it the ability to sell outside of the channels we currently play in and wow! What a future! Get excited to see there is more out there and you only have to get there. So get healthy. Really get healthy in your relationships, your faith if that is you, your mind body and soul. You have the choice.
Mentioned:
John’s previous episodes: #47, # 109
Facebook group- The ecommerce Group
John’s book- Kick Ass Social Commerce for E-preneurs
Sponsors
Gaye’s Million Dollar Arbitrage List
Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)
Stephen: [00:00:00] Hey, this is a timely commercial, just wanted to offer up to you, if you’ve been thinking about private label, you know Andy slammings and Lee, Ron and nate, they’re one of my sponsors and they pay me, so I don’t want to mislead anybody. I’m always clear about that. But their course amazing freedom course has been an unbelievable source for so many people. Um, they’re so real. They’re so approachable. They’re so in contact with you. Well, guess what? The course has been closed for quite a while. They actually open it. It’s going to close in like two days. So if you want to join, I’d like you to try to join through my link because then they pay me. So don’t hide that thing or you don’t have to. You could actually go to them and just by. That’s cool. Just meet me in the course because you’re going to benefit what’s in the course.
Stephen: [00:00:40] You’re gonna get the full amazing freedom course. This is one of the groups that actually you get to submit a product idea and they help evaluate it for you. They help you go through and make you think of all these different things. You’re going to get their key word muscle group and of course, which is unbelievable to because it actually teaches you really to understand keywords because when you choose a product based on a keyword, that’s how you figure out what people are searching for. It’s not like try to make your product magic keyword. It’s actually finding that right key word and then finding the product forward. It’s so important. It sounds backwards, but it’s actually the right way. You’ll also get the PPC blueprint course that is unbelievable. That’s Lee Ron teaching you all the tricks as I call him Yoda, that he’s going to teach you all the tricks for ppc because there’s whole bunch of things that just don’t make sense until you understand them and then that’s what you’re going to do, and then finally you’re gonna.
Stephen: [00:01:30] Also get the outsourcing a guide that they give us. The outsourcing guide’s going to really help you figure out who can do this job. Maybe you should. Maybe you should pack all your boxes. Maybe you should. Maybe you should handle customer service, maybe you shouldn’t. And so by figuring out how to outsource better, that’s all included in there. It’s a one time purchase. They don’t open it this time of year. They are right now it’s going to close and like two days or something like that. So I have a link that you could use and I would appreciate if you did I benefit, but if you don’t that’s cool. Just joined the course because you really want to start your private label a tour just talking to a seller today and he’s struggling trying to find products and he’s struggling because his Ra business is drying up.
Stephen: [00:02:11] Well, I mean I have friends that’ll do $7,000,000 this year, so it’s definitely, as they say, the walls are definitely closing in Steve, but it’s still a viable business. But they’re trying to figure it out or they’re like my wholesale business. I ran a, he said he ran 17,000 skews through one of the, uh, analyzers and he found like three products and all the margin was a 15 percent. That’s a scary number to have on Amazon 15 percent because with returns and all the rest of that jazz, you’re probably in the negative and you probably don’t even know it. And so you want to figure out your way through private label. It’s hard. I get it, I get it. But it’s all about building a brand. Now. That’s what people are doing, building brands, you know, ring. Uh, I like this example ring, um, uh, that we have at our warehouse that a camera system, right guy who was on shark tank, right?
Stephen: [00:02:58] Launch that thing, they didn’t make a deal sold to Amazon for billions. Well, whoever heard of ring was a brand that was created, this guy created how many years ago, right? That’s the thing you want to think about. And I’m not saying go for that, but you got to go for your own, you know, when you see a product and you say, Huh, I could have thought of that. I should’ve thought of that. Well, you can, you just have to learn how. And so again, as a Mitchell Lipo, he says, you got to buy time. Uh, I recommend this course because I know these guys, I’m in the course. First off, you’ll see me in there. I’m one of the admins, but you, you actually get a response when you ask a question. That’s the hardest part. When you get stuck, everybody gets stuck. I don’t care who you are, but to get somebody to actually answer a question like, oh, that’s it.
Stephen: [00:03:38] An understand it. Then you can get past that point because when you get stuck at that point, you spin your wheels lease. I do. We’re talking about Steve here and I spend my wheels and I never moved forward. Well guess what? You can move forward. And that’s what this course offers. So it’s all kinds of crazy stuff. The link is free if you go in and you actually go watch some free videos, um, but you should try it. Okay? So I’m putting it out there. It’s on this episode. You absolutely want to get there and take a look. It’s really one of those things that it’s time you’ve been sitting there saying, I need to do something. Well now is the time. Um, so if you want to go there, it’s amazing freedom, amazing freedom course.com/live hyphen momentum. Okay, so that’s a lot. Amazing freedom course.com, forward slash alive hyphen momentum where I’ll just have the link on this episode.
Stephen: [00:04:27] I really appreciate it. If you did, if you have questions, ask me. Okay. We’re asked them again, this is your opportunity if you want to do it because they’re gonna, close it and then that’s it. They won’t be offered until next year and you’re going to miss it. You want to get it ready. You still have time to get ready for q four. Now is the time. Get your products, get them in, get all that stuff resolved so you have real opportunity this year. You have any questions? Just shoot me a note. Okay, appreciate it. Take care.
Cool voice guy: [00:04:53] Welcome to the ECOMMERCE guys. Well, we focused on the people, the products, and the process of incomers silimed today. Here’s your host, Steven Peterson.
Stephen: [00:05:07] Welcome back to the ECOMMERCE momentum podcast. This is episode 316. John Lawson. Yes, I have John Lawson back and this time again we start talking about health. Yes, we spend the first segment, first good portion of it about health because I still believe that I’m trying to build a life and I hope you are too, and a big piece of it is held. I’m sitting there watching people younger than me dropping dead left and right, and I don’t want to be that statistic. I want to. I want to hit that. I want to be an outlier when it comes to age and health and really mobility and John and I spent some time talking about mobility for him. It’s all about that too. You want to be able to. So he’s got some absolutes, which I think are really awesome. Uh, we spend time talking about a Keto Diet. If you’re not interested, you could fast forward all that jazz. I get it. But if you’re not interested in and you’re doing your own thing, awesome. If you’re ignoring it because you’re like, be into saying, Hey, I’ll get to it eventually.
Stephen: [00:05:58] Please don’t go back and listen to it. Join a join our group, the Quito neuropath I’m at. That’s the one you want or find another one, whoever it is. I interviewed Charles Leslie, for example. He was good guy who does a lot of helping people with that kind of stuff. Reach out to him, but find something to help you get this piece of your life in order because quite honestly it affects everything else you do. I mean, it affects your relationships. It’s affecting everything else, you know, the energy, your stamina, and so please, um, please spend some time at anyway. We do also get into some subject and he drags me through it kicking and screaming, but he gets me there. I finally understand what he’s talking about when he talks about social commerce. That’s what he teaches. That’s what he does. And a lot of people don’t understand that.
Stephen: [00:06:40] It took me a while to get what he was talking about, but in the end we really do get to it. So you’re going to go about building a brand. We all know that, right? We all want to build our brand, but he’ll help you get it figured out what to do, how to market to those people that you want to sell to. It’s a lot harder than you think. It’s definitely complicated. Um, and I have some links about some groups that he’s in neural free where you can join to get more information, but I think it’s really powerful. I think it’s really worth listening. Listen all the way till the end because there’s some real powerful stuff. And again, he had to drag me through it. I wasn’t the easiest person to bring through, but he got me to understand it better than I think anybody else has.
Stephen: [00:07:16] And I think it’s really powerful stuff because ultimately you want to sell your stuff, not someone else’s. Right. That’s a real issue. You know, we’re wholesalers and so we do have our, we have some private label, we do a lot of wholesale. So I guess what I’m selling somebody else’s product and there’s been a few times they said, Steve, thanks, but somebody else is going to sell those products. Not You, you didn’t make the cut. I don’t want to hear that anymore, and so I’m working on us, my wife and I, right, so this is good stuff and he gets us there a little long, but it’s worth it. All right. Welcome back to the ECOMMERCE momentum podcast. We’re excited about today’s guest. It’s a return guest. This is three peat and it’s kind of weird because the second one was all about health and weight loss and being a seven figure sale or can it be done and maintaining your health and we’re going to talk about that because that’s a really important issue for me right now. John Law said. Welcome back John.
Stephen: [00:08:07] Welcome back. We just were together what? Less than a week ago in New Orleans and I’m man, our lives just intermingle you. You, you traveled more than anyone. It was a definite sauna. It was very warm. Um, but you know what the highlight of our trip was. We stayed a several extra days and we stay with two great friends and our wives were there, so we had such an awesome time. But we went on that paddle boat, the big paddle boat. The steam one other than the lady with that. Darn, uh, uh, what was that thing? That steam pipe. I’m like, they’ve been church or can. Oh my God. It was the worst. Once she stopped. It was a great trip. It was, it. Was it a dinner cruise? It was now I’ve been on
John: [00:08:56] that one.
Stephen: [00:08:56] Okay. So here’s the big challenge, you know, and we can talk. I guess we’ll jump right into health. I’m on this Keto Diet and I am staying in the zone there. Here’s where it gets complicated is because I don’t eat meat. I do eat fish. I added fish back in my diet maybe a year and change ago. So it was very challenging because, you know, those places, they have carving stations for everything. And so, uh, I found because I ended up eating my salad, I ate two salads a matter of fact, but I ended up finding cream spinach. I love cream spinach, so that was key for me. I ate two giant plates. The rest of the table looked at me a little weird. Um, but you know, I made it and uh, it was worthwhile, but the breeze, that was the only, that’s where I was going with this originally. That was the only place it wasn’t hot and humid was on that water going, you know, however fast they go, it was beautiful. Absolutely beautiful.
John: [00:09:47] Oh yeah. That’s a good cars however far down. And then turns around
Stephen: [00:09:52] it was, it was very warm and it was very humid. They did their best to try to air condition to place.
John: [00:09:59] Boy, that’s tough. That is such crap. I’m not going to go here. All right, well now your best. If you did the best, it would be air conditioned.
Stephen: [00:10:10] Yeah, I think that’s a miss. And I think they, I think they have to pull back and rethink a little bit because one of the things that was my takeaway and I sat in on the opening session was when the gentleman said that only 25 percent of last year’s attendees and if I remember correctly, right. And I was at that