FEM120: Marketing Lessons For Musicians From Over 300,000 Downloads of The Women of Substance Music Podcast
Time flies when you’re having fun and here at Women of Substance Radio & Podcast, it has been a fun-filled 10 years! With this milestone, I found it appropriate to share the marketing lessons I have learned over the years.
A music podcast is about sharing things with other people and gaining traction. Not starting out as a music podcast, Women of Substance has successfully morphed into one over the last 10 years. Today, I announced that Women of Substance would no longer broadcast as a radio station. Continuing as a music podcast means that we will continue to grow and people can listen whenever or where ever they want on almost any platform. Radio stations are not as easily shareable and accessible.
Bree Noble is an entrepreneur, musician and speaker. She founded Women of Substance Radio, an online radio station that promotes quality female artists in all genres, in 2007. She launched the Women of Substance Music Podcast in November 2014, a 5 day per week show which promotes Independent female artists. Her podcast has hit #1 in New & Noteworthy for the Music, Arts and Society & Culture categories and #4 Audio Podcast on all of iTunes. She draws on her extensive experience running her own music business, both as a solo musician and as an Industry professional, to train and mentor other female musicians. Learn more about the station, the show and the artists at www.wosradio.com. Connect with Bree on Twitter @BreeNoble or on Facebook or on Instagram @breenoblemusic