SEASON: 3 EPISODE: 35
Episode Overview:
What fuels your passion? What makes you unique in today’s competitive marketplace and how do you get people to not just pay attention, but to PAY for your time and talent?
It all begins with an idea. Maybe you want to launch or grow a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story can make the difference. My guest today helps authors, celebrities and entrepreneurs earn millions of dollars by sharing their story effectively and leveraging their talents. Join me now for my conversation with talent amplification expert, and president of BBN Creative Management, Blair Nichols.
Guest Bio:
Blair Bryant Nichols, Owner of BBN Creative Management for Diverse and Mission-Driven Talent, is a seasoned expert in building strategic speaking platforms for speakers and business leaders; with a background representing top authors and managing diverse projects for founders, entrepreneurs, and celebrities. Blair specializes in helping his clients understand the strategic landscape of public and corporate speaking, emphasizing the need for a diverse portfolio of offerings to compete effectively.
Blair holds an M.B.A. from UCLA-Anderson with a specialization in Entertainment Management and a B.A. in Literature from American University, complemented by his post-grad training at the Columbia Publishing Course.
Outside of work, Blair enjoys traveling, literature, board games, and spending time with his husband Gray and their Shepherd- mix rescue dog Aspen in his homes in West Hollywood and Lake Arrowhead.
Resource Links:
Insight Gold Timestamps:
02:39 I ended up in Harper Collins
04:44 It was my first opportunity to see really speaking in a different light
06:59 It's all about growing your platform
08:21 You're identifying what their strengths are
10:43 There's a lot of strategies that can make you stand out
13:23 It used to be all about energy and now it's about authenticity
15:44 Is there a formula to the storytelling that you recommend?
17:50 Solutions to problems that sometimes people don't know they have yet
21:57 The most important thing I think, is to be yourself
23:46 The vulnerability and the connection aspect
25:59 Displaying that vulnerability makes you human?
27:57 You see new billboards every year
31:51 I always just tell speakers, if you want to speak more, start speaking
34:23 It works for general business as well
38:45 Can I send an email out to your entire database?
Connect Socially:
LinkedIn: https://www.linkedin.com/in/blairbnichols/
Facebook: https://www.facebook.com/BBNCreativeManagement/
Instagram: https://www.instagram.com/bbn_creativemgmt/
Email: bbn@bbncreativemanagement.com
Sponsors:
Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/
Resources: https://becomingpreferred-podcast.com/resources/
Next Episode: Achieving More than Success with Rocky Garza!
