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Focus Areas for Established Brands in Ecommerce w/ Russ Dieringer
Episode 876th September 2022 • The Ad Project • Ad Advance
00:00:00 00:26:54

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Brands of all sizes constantly think about the next channels to invest in and whether they’re making the right decisions.

In today’s episode, Joe was joined by Russ Dieringer from Stratably to talk through the changes within digital commerce and the role of Amazon within these Omnichannel consumer brands.

Topics covered include:

  • General trends among sellers and how they’re setting themselves apart.
  • Major hold-ups for bigger brands to adopt new features.
  • High-level perspective on future trends within digital commerce.

By creating proprietary research, data, and thought leadership, Russ is focused on driving conviction and igniting new possibilities inside companies that want to thrive for the next 100 years. It was great having him as a guest in today’s episode and an opportunity for us to look at the bigger picture.

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