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How Authoring a 100-Page Bite-Sized Book Will Boost Your Business Brand (with Mike Capuzzi)
Episode 14418th April 2022 • Frugalpreneur: Building a Business on a Bootstrapped Budget • Sarah St John
00:00:00 00:25:31

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Shownotes

Mike Capuzzi of Bite Sized Books talks to us about the importance of having a short, helpful book (what he refers to as a "Shook") to get new leads, customers, and clients. He also talks to us about the importance of giving away books for free via a book funnel.