sorry everyone about the sound but I felt that Matthew dropped so many valuable golden seeds I couldn’t not share.
I’m super excited to introduce my featured guest Matthew Broughton from 3 Fiddles Farm.
Tell us a little about yourself.
I guess since this is farm related I’ll give you some history of myself and our farm. In our pre interview you asked me how old I was. I am 4 days away from being 44. Being a farmer is a relatively new career for me.
I came to farming 9 years ago.
My background, is I am the son of a marine that traveled around the US and Europe for most of my childhood without having a home.
When my dad left the marine corps we came to Montana
Went to MSU and studied biological sciences and I got a job after graduation as a research associate studying
organic cropping systems
organic pesticides
I had never grown a vegetable for food and I had never really had a garden
then I met my wife, when we met she was already in 2007 a professional farmer.
We were married in 2008.
I promptly became an organic farmer
Was your dad from Montana?
My family came to Montana
in the early 1980s late 1970s on a vacation
when he was a young man in the 1960s maybe 50s he came here before he went into the Marine Corps to become a cowboy. Back then Montana had a lot of Cowboys, instead of trucks and 4 wheelers.
Worked in timber and also worked in Jackson hole
infected with the west
Louis LaMore novels
he had this idealized dream of what Montana was
when he retired from the Marine Corps he bought a little ranchette in the mountains and that’s how we ended up here.
In late ‘80s
move I went to university and studied organic ag.
I went to grad school at MSU and was considering a PHD program but the majority of the places that were applicable for my field of students which was mechanical pesticides
none were in the mountains
Kansas State and Purdue and places where the mountains were badly erased by the glaciers. Decided not to go on and pursue a phD and stayed in Bozeman
I’m a musician
started playing with the Bridger Street boys
The band had enough momentum and business
didn’t leave Bozeman
the short version
how I came to be in Bozeman and how I started farming.
Then is your first experience on your wife’s farm?
My first experience was the first season on our farm
she worked for a big organic farm
when we got married she decided she wanted to be her own boss
started our farm in the first year of our marriage.
We were skeptical of how wise it was to start a business when you’re starting a marriage but my wife and I we work well together. We powered through the learning curve of her husband being her intern.
I did not know the difference between shell peas, snow peas, snap peas, and beans when we first started.
I grew up in a family that did not have a very intense food culture. We were very much average American food consumers. It was a very enlightening experience who grew up in Minnesota with a mom who was an adamant organic gardener. Her family practiced food preservation and year round garden food consumption
My family was a weekly grocery shopper
It was a very different experience for me
food culture
I was the ignorant
along for the ride
Now 9 years later, I am an extremely ardent and passionate organic farmer.
Practice homestead arts year round food consumption from our farm
enlightening experience and stuff gain a land connection
You have this degree in biology?
I went to graduate school for etymology but studying big ag not small organic
organic wheat storage and also worked in sugar beet production
Trying to develop organic pesticides in those industries. When I worked at the University we grew plants in a greenhouse but we were growing
pesticidal plants.
Do you think about going back and becoming a teacher?
You know my wife and I have long term plans of taking our farming technique and transitioning it into education. W’ere practicing I guess its own little discipline
stick landscape and soil management
Native cover cropping
nutrient cycle management
that is very much not inline what contemporary organic industry is practicing.
You seem to have a knowledge base, a very scientific background, and you know what it’s like to teach and you’ve been a student of those practices and then you’ve gone out on your own and done this other project with your wife and you seem uniquely positioned to teach this well.
I’ve heard a lot of people talk about going to school and learning what is very different then best practices especially wanting to get your PhD at some point to stay in Montana
Tell us about something that grew well this year.
We’re just in the start of the growing season, just transitioning from spring into our cool season.
It could be from last season or something that grew well this spring like peas…
things that grow well for us on our farm
focus of our production system
lettuces
head lettuce
we also grow lots of crops in our greenhouse
tomatoes and peppers
the tomatoes and peppers are the mean stay of our year round diet
vitamin c consumption for our family and something we put a lot of focus.
You grow those year round in the rocky mountains in Bozeman.
not getting food from out garden but we are eating it all year round.
grow in a short intense season here in the rocking mountains
drying, canning, fermenting and
freezing we are able to eat, my family consumes a year round diet of vegetables and meat off of our farm.
The property is 13 acres
we have a little over 2 acres for vegetables
the raining property
graze
2 beef cows
extensive shelter
various berry
service berry and choke cherry
about 6 acres of grass for grazing
3 acres of trees and brush and berry bushes
Awesome, that sounds lovely but 2 acres sounds like a lot of work for 2 people.
We used to have interns and volunteers and it was too complex of an issue
did some business analysis of effort and reward and decided to change our business model
no outside
we don’t live at our farm
live 12 miles away from our farm
commuting to and from the farm
weather events
coordinating schedules
unsustainable for us to have people work for us
we didn’t change our production scale
we changed our techniques
it is challenging
we’re tillable
15,000 lbs of fresh produce per year
You sell your produce at the farmer’s market
85% of our production is sold across the table at farmer’s market
remaining 15% is for sale is to Red Tractor Pizza
sell a bunch of vegetables
meatball or steak pizza
gamut of vegetables…
I had a farm man pizza! It was so good.
What’s the biggest challenge to the two of you doing it by yourselves?
At this point in farming
9th season
my wife’s 11th season
the biggest challenge
really
financially and psychologically is marketing
To growing food the challenges of farming in Montana while difficult
it’s pretty predictable
your gonna have
that’s to be expected
when you harvest a bountiful amount of food and needs to be sold immediately and your beholden to the whim of the customer and the whim of the market
If you harvest 200 heads of lettuce and there are only 100 people buying lettuces
I know that seems to be the problem with us either like I was thinking I should take the swiss chard to the market but I didn’t go. You seem to be making it,you show up at the farmer’s market.
So I think what one of the ways we address that challenge of marketing
So over the last nine market seasons there have been lots and lots of opportunities to interact with customers.
When I first started farming and selling I didn’t have this aggressive eco warrior attitude about things.
most people’s that are shoppers are not militant leftists
it became an important part or our marketing key to make the
happy healthy client.
food is great and makes you happy to eat it and it’s so healthy for you
Stop with the message why it’s important to grow
break out of the corporate food system….
My take on things, I have many people who consider environmental and health problems deeply it’s very easy to become passionate and a zealot of what’s going on
as a business owner and as a marketing director for our little business
rapidly became obvious
marketing can’t be intertwined with the activist aspect of what we’re doing because it’s very easy to turn customers away from you by being overly passionate about the activist thing.
I run into that all the time… getting myself in trouble and running my mouth off, especially thinking everyone thinks like I do, and I think this is great for people to know
That’s the extent of our listening online
pretty low-key
tells people where we are and what we grow
basic biographical facts about the farm
considered trying to take the modern approach
extra effort
Facebook saw that as the exposure for a challenge in business when we considering it with the friends of planet natural organic gardening stores
He told me a tale of woe because people were trolling him
kinds of time to manage his Facebook
employees help him
sounded like a rabbit hole we didn’t want to go down as business owners since we were doing direct marketing
didn’t see the digital thing as an important step so we consciously chose not to embrace the digital media.
I think people will be excited to hear that too that don’t want to be digital and that there are other options out there
Is there something you would do different next year or want to try/new?
We’ve been doing varietal trials the whole time at our garden
source our seeds from fabulous
seed purveyors
primarily taste evaluation sometimes we value our crop on productivity but since we are the primary consumers of our food flavor is of upmost concern to us
We trial probably 100 varieties of tomatoes
Every kind of pea and bean that’s available.
all kinds of carrots and beets and cabbage seeds
only have a couple new trials this year
we’re not really trying too many varieties.
One thing we are doing is attempting to grow sweet potatoes
You are I love sweet potatoes.
They are vining nicely right now
I just just acquired a fabulous digging fork industrial grade 2 handled digging fork
challenge of digging
we won’t know till we get close to the fall frost
yield
cold cycles at the start of the spring
our spring crops
our early turnips and spinach
the things we fill the table with at the start of the market season
all bolted.
who get seeds?
most of our seeds are sourced from Baker Creek Heirloom
Fine mowing
nickel seeds
most of them
mainly the smaller
Tell me about something that didn’t work so well this season.
Which activity is your least favorite activity to do in the garden.
Even things that make us uncomfortable we enjoy
We use thistles to mine those minerals. There’s a deep layer of soil and minterals below your crops..
thistles very important for our nutrient cycle system
one of the things that’s unique about our farm
the soil is extremely deep
beaver meadow
parts of our landscape.
when you get into mountain valleys in Montana there are areas that are very flat
every time a beaver makes a dam
mountain builds up the silt
when the water stops flowering the beaver moves
continues to block the water
those ponds and collections of silt
the top soil
somebody dug a pond
IDK
dug a 20foot deep hole