Artwork for podcast Trade Show University for Virtual & Live Events
248 - 9 Tips for Working Trade Show by Yourself - Small Business Survival Guide
Episode 24825th March 2024 • Trade Show University for Virtual & Live Events • Jim Cermak
00:00:00 00:06:45

Share Episode

Shownotes

If you’re a small business, you may have plans to work an upcoming show by yourself or maybe you've done it in the past. Happens with bigger businesses too! And let me tell you, having worked many expos and shows solo, it can be frustrating.

Here's 9 Tips to help you Survive and Thrive at your next Expo, Event or Trade Show!

Being by yourself does not allow you to be efficient, maximize your ROI, or put you in the position to get the best results possible.

The biggest issue is that you can only have indepth discussions with one person at a time.

Let me give you one big piece of advice – Don’t work by yourself! If at all possible, convince a co-worker, trusted colleague, family member or friend help you out for a few hours or few days. It will definitely be worth it!

( 1 ) Set up your booth as early as possible to allow for the unknown.

( 2 ) Get to shows early to walk the show floor and meet people.

( 3 ) Make friends with people in the booths around you.

( 4 ) Simplify and Minimize

( 5 ) Use other methods to help capture information and make you more efficient

( 6 ) Practice!

( 7 ) Get out front of your table/booth

( 8 ) Try group presenting

( 9 ) Pack snacks, water, mints to help you avoid having to leave your booth


AND...The next video you NEED to watch so you don't Unknowingly kill your results...

https://youtu.be/ftHlxygrPFw


PLEASE SUBSCRIBE TO OUR CHANNEL! https://www.youtube.com/@tradeshowuniversity

IMPROVE YOUR NEXT TRADE SHOW!

Get a Professional Booth Review or the **RIGHT Training** for your staff: https://tradeshowu.biz/services


Get the Trade Show University email newsletter for weekly tips, tools, and expert advice to maximize the ROI for your next trade show or event – all for FREE -- Visit https://tradeshowu.biz and drop your email on the home page!

Mentioned in this episode:

Exhibitor Expert Review - exclusively from Trade Show University

Ready to exhibit at your next Show? Don’t make the mistake of waiting until you get to the show to learn lessons on what you can do better and tweaks you can make for next time. You can do that BEFORE this next show and accelerate your results! I can help you get locked in for Success with an Expert Review! • Having a professional set of outside "eyes" is important because You Don't Know what You Don't Know! • 30+ year Trade Show expert will review: o Design o Messaging o Goals & Metrics o Engagement Questions o Attendee journey • Identify the Gaps and Opportunities you don’t even know exist! • And get you capturing more Qualified Leads than ever before • Visit Tradeshowu.biz/services

Links

Chapters