Building a Personal Brand in the 21st Century, with Gary Vaynerchuk
Your personal brand building strategy shouldn’t remain the same year after year. It’s something that continues to develop as your business, and your audience grows.
If you want to build a business based around you and your personal brand, I highly recommend you listen to this episode of the podcast featuring the one and only, Gary Vaynerchuk. Gary is a serial entrepreneur, a highly sought-after public speaker and the chairman of VaynerX. He’s made the New York Times bestseller list not once, but five times in his career and he’s the host of The GaryVee Audio Experience, a top 100 global podcast.
Gary joins me on this episode of Youpreneur FM to talk about why the time is now to start thinking about building a personal brand business that’s going to take you into the 21st century.
Essential Learning Points From This Episode:
When you’re an anomaly, you play by different rules
Personal brand business owners are making far more in today’s market than ever before
The difference between people on top of the personal brand space and those at the bottom is that those on top have reinvested profits back into their business
If you want to make a real change, you’ve got to make a “religious decision” to do it instead of having tactical thoughts
For a personal brand to work, you’ve got to be okay with the notion that even though you’re giving out free content, it may lead to zero monitorization on a micro level, but not in a macro environment
You’ve got to focus on being yourself if you want to create consistency in your business
Self-awareness is critical in finding success as an entrepreneur
Much, much more!
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