12. Building a Top Ecommerce Brand - with Aaron Spivak
At the age of 18 Aaron Spivak co-founded Revitatize, an organic, cold-pressed juice kitchen serving high quality juices, smoothies and healthy food in Toronto. Since then he has expanded it to eight locations in the Greater Toronto Area.
But two years ago he also launched a brand called Hush Blankets. Hush Blankets make weighted blankets to calm anxiety and help people sleep better. Recently they launched Hush Iced, a cooling weighted blanket for summer.
In this conversation we talk about Hush Blanket’s recent appearance on Dragon’s Den, the Canadian version of Shark Tank, and how Aaron innovates in the cut-throat world of ecommerce.