If podcast editing is your business, you may find yourself struggling with how to charge for your services. There are a lot of different considerations that go into pricing podcast editing packages, such as the production style and scope of the project, your skill level in podcast editing, what you offer as additional services like transcription or copywriting...the list goes on and on!
In this podcast episode Alexandra Stenett joins your faithful Yetis to explore those various factors (and address some of the stories we tell ourselves) so that you can charge what you're worth as a podcast editor.
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How production scope and style play into pricing.
Whether where YOU live should influence your rates.
Why there's room for both a Mercedes and Kia plan within the podcasting ecosphere.
Understanding that it's OK that there can be a price point for everyone, even if YOUR price point isn't for everyone - and why that's a good thing for you, your clients, and even the clients who want or need a different value proposition.
Whether or not your pricing should be aligned with your peers.
Whether pricing that feels arbitrary can still be appropriate.
How your pricing should reflect the intersection of your needs and how much value YOUR clients put on YOUR work.
When it's time to consider changing your rates - and how to approach that.
How to determine whether your rates are too low for YOU.
Why it's OK to write contracts that have an end date.
Alexandra Stennett is the co-founder of ListenersToClients.com and a podcast editor. With her background as a chartered accountant and director of operations for a media company, she helps podcast editors to become confident business owners.
After creating one of the first podcasts in the Caribbean, she and her husband Paul saw the massive positive impact it had on the community and founded their podcast production company to help others achieve the same.
You can find her in Jamaica singing off-key Sesame Street songs with her daughter and watching every single thing on Netflix with Paul.
This episode of the Podcast Editors Mastermind was edited by Brandon Whitworth of Epic Podcast Editing.
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