Shownotes
AI innovation isn’t slowing down—but can businesses keep up? In this episode of The Exchange, Karen Lynch and Lenny Murphy unpack the billions flowing into AI, measurement, and research tech, from Profound’s $1.8 billion valuation to major moves from YouGov, NIQ, Salesforce, Google, and emerging synthetic research platforms. Plus, they explore why better data and smarter models may matter more than simply adding more AI.