Not all listeners are created equal. Without a proper understanding of your podcasts listener life cycles, you will find yourself fighting an uphill battle to keep every new listener who comes your way.
We publish remarkable podcasts on a consistent basis and new listeners discover our shows each and every day.
So why do new listeners not stick around? Is it something we did or didn t do, or is it something deeper than this?
In this episode, Jerod and Jonny expand upon a private conversation they had. They found themselves dissecting the growth of their podcasts — and more importantly, the life cycles of their podcast listeners.
Why all listeners have unique jumping in and out points
Three types of podcast listeners: Passers-by, advocates, and fans
How to help listeners crossover to the next life cycle