Today we sat down with Derek Hull to talk straight about what’s actually working in salon marketing right now. If you’ve ever wondered how we’ve been able to grow brand awareness, drive new guests, and stay top of mind in a crowded market, Derek and Salon Ninja have been a huge part of that. Derek drops the bomb on his newest project: an AI powered salon software that literally lets you ask anything you need and get instant answers, handle tasks in seconds, and even has an AI phone system that answers calls and books appointments for you so your front desk can focus on humans instead of hold music. We unpack why salons that embrace technology pull ahead. If you want to stay competitive, build a modern salon ecosystem, and stop fighting against tools that exist to make your life easier, this one is a must listen.