Shownotes
The Wax Lyrical team identify three simple yet important Coronavirus considerations for all marketers. Jake Dubbins from the Conscious Advertising Network explains how brand owners can take a stand against funding questionable content. Matt Phillips explains how he would have handled the Yorkshire Tea Twitterstorm. And the Wax Lyrical team love the new Uber Eats advertising campaign.
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Useful and interesting links:
https://www.theguardian.com/politics/2020/feb/24/yorkshire-tea-calls-truce-rishi-sunak-tweet-abuse
https://www.prweek.com/article/1672719/brands-handle-comms-during-coronavirus-crisis
https://www.consciousadnetwork.com/