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Why do “limited spots” and “only 3 left” make people act fast? In this audio class, Alex breaks down the psychology of scarcity marketing — how to use urgency and exclusivity the right way (without being fake or pushy).

You’ll learn when to use scarcity, how to phrase it so it builds trust instead of pressure, and how to turn time-sensitive offers into momentum for your brand. Perfect for founders, creators, and marketers who want to boost conversions while keeping their audience’s respect.

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