Artwork for podcast Know Your Worth
6: Three Business Financial Statements You Need for a Profitable Business
Episode 67th November 2023 • Know Your Worth • Sydney Conway and Kristen Fedeli
00:00:00 00:28:16

Share Episode

Shownotes

Knowing your numbers and understanding your financial statements is crucial to running a profitable and growing business.

There are three financial statements that every business owner should be creating and using, or having a team member or bookkeeper create and review with them to get the full financial picture of your business. 


In this episode, Sydney breaks down the 3 financial statements you need to be using in your business — plus what they look like on the personal side.


You’ll learn: 


  • The top 3 financial statements you need to use in your business
  • The common problems business owners run into with managing each of these financial statements
  • What situations you would want to use each of these statements for


📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE

Get the Profit and Loss Guide


❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT

Get the Tax Planning Questions Guide


🛍 75+ TAX WRITE OFFS

Get the Tax Write Offs


✅ BOOKKEEPING CHECKLIST

Get the Book Keeping Checklist


💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS

Apply for Bookkeeping or Financial Analysis Services


👋 CONNECT WITH SYDNEY & KRISTEN 

Website: https://knowyourworthpgh.com/

Instagram: https://www.instagram.com/knowyourworth_pgh/ 

YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

Transcripts

Speaker:

There's a lot of terminology.

Speaker:

There's a lot of workflows to go through and as a business owner, it's

Speaker:

really important to understand the connections between all of these.

Speaker:

Welcome to the Know Your Worth Show, where we teach you how to think about

Speaker:

your money differently so that you can achieve your sexy money goals.

Speaker:

I'm Sydnee your money Maven and owner of Know Your Worth.

Speaker:

And I'm Kristen Sid's Dimepiece bestie team member and busy mama

Speaker:

twins here to make sure that those of us without a financial degree can

Speaker:

still level up with each episode.

Speaker:

Let's get started on reaching your next goal.

Speaker:

Welcome to the know your worth podcast.

Speaker:

I am your host Sidney Smyers your money maven And I'm Kristen Fideli Sid's dime

Speaker:

piece bestie, and I'm here to ask the questions that you can't ask because

Speaker:

you're not here Yeah, absolutely So today is our sixth episode and we are

Speaker:

going to be talking about sort of basic financial statements the basic documents

Speaker:

that you would be tracking and following and preparing for your business.

Speaker:

But also you can have personal financial statements for your life too.

Speaker:

Okay.

Speaker:

What are the important ones that we should be looking for?

Speaker:

Yeah.

Speaker:

So the top three financial statements that really are used in day to day business and

Speaker:

just life as well are the balance sheet.

Speaker:

And the income statement and the statement of cash flows in your business.

Speaker:

In your personal life, you probably don't use a statement of cash flows so much.

Speaker:

But you can absolutely prepare one for your personal life as well.

Speaker:

But your personal financial statements are, if anyone requests those personal

Speaker:

financial statements, sometimes you get those for a request as

Speaker:

you of home equity line of credit.

Speaker:

Or if you're opening up a financial savings account, investment account,

Speaker:

working with an advisor, they might ask for personal financial statements.

Speaker:

And a lot of the times that is just like the balance sheet

Speaker:

is what they're asking for.

Speaker:

Sometimes they might want to see a profit and loss statement for your personal

Speaker:

spending for a certain period of time.

Speaker:

And then for your business, so you'll have your balance sheet, your profit and loss

Speaker:

statement and your statement of cash flows that you can pull and prepare at any point

Speaker:

they're normally have a clean month end.

Speaker:

But you can pull those at any point during your business.

Speaker:

When you're saying you can pull them.

Speaker:

Yes It's run the report so that you can view and evaluate so whatever

Speaker:

accounting software you're using.

Speaker:

So if it's QuickBooks zero But also like honey books will have them different

Speaker:

point of sale softwares will also just have financial statements in them But

Speaker:

you can also generate them in Excel if you're creating it yourself or if

Speaker:

you're using one that like Know Your Worth makes a Excel version of financial

Speaker:

statements that automatically Generate in the typical format of what you

Speaker:

would see for a financial statement.

Speaker:

So, any of those, when I say pulling them, it's that you're looking at a

Speaker:

period of time, and certain transactions are included in that period of time,

Speaker:

and basically you're generating or you're pulling those financial

Speaker:

statements from whatever system you're using in order to view them okay

Speaker:

and just kind of analyze from there.

Speaker:

And you're speaking from a business standpoint only right now?

Speaker:

A little bit of both.

Speaker:

So if you're pulling your personal financial statements it's still going

Speaker:

to be for a certain period of time.

Speaker:

Normally the balance sheet is up through a time.

Speaker:

So the balance sheet is from the beginning of time through now.

Speaker:

You don't typically run a balance sheet from like the beginning of

Speaker:

January to the end of January.

Speaker:

That is because Your balance sheet would include your cash accounts,

Speaker:

your debt accounts, any receivables or payables that you would have,

Speaker:

and then other fixed assets, so buildings, cars things like that.

Speaker:

So, when you're running your balance sheet, you're looking

Speaker:

at it as of a certain date.

Speaker:

So, on December 31st, this is what I had on my bank accounts, cash.

Speaker:

This is what I had on my saving accounts, cash.

Speaker:

This is what I had on my credit card, balance.

Speaker:

This is what my car was worth on this on this day.

Speaker:

This is what my house was worth on this day, this is what my

Speaker:

mortgage looks like on this day.

Speaker:

And it's all on the same day.

Speaker:

So you wouldn't really run a report for What the balance is like from January 1

Speaker:

to January 30th because you wouldn't get a lot of valuable information out of that's

Speaker:

where you would run a statement of cash flows and it would show any changes in

Speaker:

those balances from this day to this day.

Speaker:

Balance is just like a snapshot.

Speaker:

Yes exactly.

Speaker:

Picture.

Speaker:

Why would you need that just on one day?

Speaker:

So the reason why that gets asked a lot on a personal level when you need personal

Speaker:

financial statements is so that a creditor or a lender can evaluate the financial

Speaker:

position of your life where you're at.

Speaker:

So what does your debt to equity ratio look like?

Speaker:

If you own a house or you own cars what does that look like?

Speaker:

What's your leverage is where you would use those for a lot

Speaker:

of the personal side things.

Speaker:

So do you carry a lot of credit card debt?

Speaker:

Do you have a lot of student loans?

Speaker:

Or do you have those, but then you have really good assets

Speaker:

in your house or your cars?

Speaker:

Or you don't have a lot of assets, but you have a lot of cash.

Speaker:

Or, You don't have a lot of any of those things, and you don't have a lot of credit

Speaker:

history, but there's not a lot of risk associated with if you couldn't make the

Speaker:

payments because the other payments you have are too high, or you just have more

Speaker:

things that you're paying for from there.

Speaker:

So the personal financial statements show assets.

Speaker:

A lot of the times, too they're used in terms of what does your

Speaker:

Investment capability look like.

Speaker:

One of the most recent things that we were all asked to provide personal

Speaker:

financial statements with was when we were working on a bid for the NWSL,

Speaker:

the National Women's Soccer League all of the teams that were presenting a

Speaker:

bid, the NWSL wanted personal financial statements for all of the members

Speaker:

of the group to look for liability and to also look for capability.

Speaker:

So they want to know generally speaking how many assets to all of

Speaker:

these members of our group have.

Speaker:

What does anybody's debt look like?

Speaker:

Is anybody doing this where maybe they shouldn't be?

Speaker:

And it could be a potential risk or do they have the capability where they

Speaker:

have lots of assets under management?

Speaker:

They have lots of cash in the bank account, lots of savings.

Speaker:

That's where you would use those personal financial statements for.

Speaker:

But they can also just be used as simple as you need to go and talk

Speaker:

to your financial advisor, they want to know what you currently have.

Speaker:

So you currently have student debt, car, house, bank accounts.

Speaker:

And so, okay, we want to add in this savings account, we want to add in this

Speaker:

investment account, and then you grow that personal financial statement with that.

Speaker:

Okay, that makes sense.

Speaker:

Yeah.

Speaker:

Alright, so we talked so far about, What was the first one?

Speaker:

The balance sheet.

Speaker:

Balance sheet, and then?

Speaker:

And then there's the income statement.

Speaker:

The income statement.

Speaker:

And then there's the statement of cash flows.

Speaker:

Those are like the three main financial statements.

Speaker:

Okay.

Speaker:

Which one do we need to talk about more on?

Speaker:

So that was the balance sheet, was what we covered there, because the personal

Speaker:

financial statements, that's pretty similar to a business balance sheet.

Speaker:

So that's your personal financial statements, that's

Speaker:

what they're looking for.

Speaker:

If you have your own business, that's where the balance

Speaker:

sheet covers your assets, your liabilities, and your owner's equity.

Speaker:

So the tip that they use whenever you're in Accounting 101 is ALO, so it's A L O E.

Speaker:

And so your assets equal your liabilities.

Speaker:

Plus your owner's equity.

Speaker:

So it's a little formula that they teach in like basic accounting.

Speaker:

So your cash, all of the assets that you have under your business.

Speaker:

So any cars that you have, any accounts receivable that are owed

Speaker:

to you Any intangible assets, if you created a software that has a value,

Speaker:

that would be where that's listed.

Speaker:

If you've prepaid for insurance for the year, that would be included there

Speaker:

because you have that asset and it's going to, run down for the remainder of

Speaker:

the year, but you have that value there.

Speaker:

Your house, your cars, things like that, or buildings if it's

Speaker:

in your business those are all assets on your balance sheet.

Speaker:

Then your liabilities would be any money that you owe to other

Speaker:

people or any debt that you carry.

Speaker:

So your credit cards your notes payable to other vendors

Speaker:

or individuals or businesses.

Speaker:

And then if you have a line of credit, you have any loans with

Speaker:

banks, those would all be held there.

Speaker:

then the next piece is your owner's equity.

Speaker:

So basically what's your ownership in the company?

Speaker:

any money that you've made in prior years.

Speaker:

Gets added into your retained earnings and

Speaker:

this is going to get a little bit More specific here, so don't worry.

Speaker:

Yeah, I could see your eyes glaze over a little bit And think of an

Speaker:

intelligent question Don't worry

Speaker:

it's a lot of things So if people ask for personal financial statements,

Speaker:

or if you're trying to build some of these for your business, it is

Speaker:

difficult There's a lot of terminology.

Speaker:

There's a lot of workflows to go through and as a business owner, it's

Speaker:

really important to understand the connections between all of these.

Speaker:

But most of the time when I'm talking to the business owners about the

Speaker:

connection between the statements, it's because they don't understand

Speaker:

how they're paying themselves or where they're paying themselves.

Speaker:

So when we run reports and you see what your tax liability

Speaker:

is, they want to include more things in that than they should.

Speaker:

So really their tax liability becomes a little bit higher if you don't

Speaker:

understand your financial statements.

Speaker:

So that's a general overview of the balance sheet.

Speaker:

So if we go to the income statement now, the income statement

Speaker:

is run for a period of time.

Speaker:

It has a start date and an end date.

Speaker:

Typically in a business it's run for the whole year, so it's

Speaker:

January 1 to December 31st.

Speaker:

If you have a.

Speaker:

Calendar year business and you can also run it month to do a lot

Speaker:

of evaluation month to month, but you can also run it week to week.

Speaker:

You can run it for one day at a time.

Speaker:

You can run it for the quarter to get your quarterly estimates or just

Speaker:

to do oversight of your business.

Speaker:

You'd use the income statement to see the inflows and the outflows of cash in your

Speaker:

business that is not related to debt.

Speaker:

Owners pay if you're a single member LLC.

Speaker:

Or multi, but you're not an S corp and like accounts payable,

Speaker:

receivable, or you're buying assets.

Speaker:

Okay.

Speaker:

So I know that's a lot.

Speaker:

That's a lot.

Speaker:

So if I break it down a little bit more and this is why you're here

Speaker:

yelling at me if it's too much, like yelling at me if it's too much.

Speaker:

The only thing I can think of is like just get a bookkeeper.

Speaker:

Yeah, I know.

Speaker:

And I don't want to stress you out more.

Speaker:

I don't want to stress you out more by providing too much.

Speaker:

But, or not saying it in the right way, so, so the income statement is

Speaker:

where most business owners are going to be focused on a day to day basis.

Speaker:

And like when you're preparing your budget for your house, you'd

Speaker:

look at your income statement.

Speaker:

Is this how much I make, and this is what I have?

Speaker:

Exactly.

Speaker:

Exactly.

Speaker:

That's, so your income statement is your revenue.

Speaker:

And so it's your revenue at the top, and then your expenses underneath, and

Speaker:

then your net income at the bottom.

Speaker:

It's in the most simplest sense.

Speaker:

Okay.

Speaker:

So your income is at the top.

Speaker:

You can have it broken down into as many accounts as you like,

Speaker:

but your income's at the top.

Speaker:

And then from there, all of your expenses are listed out.

Speaker:

If we were to get really in depth, there's some more like categorization

Speaker:

and like sectioning that you would do for that, like cost of goods sold,

Speaker:

where that's held where depreciation interest, where that's held, but we're

Speaker:

not going to get super into that.

Speaker:

It's truly just the money in and the money out in the simplest sense.

Speaker:

Where business owners tend to get confused is that if you are, and I'm going to

Speaker:

talk on behalf of the single member LLCs or the sole proprietorships or the

Speaker:

hobbyists, someone that's not an S corp.

Speaker:

So if you are paying yourself.

Speaker:

through owner draws and just pulling money out of your business.

Speaker:

You're not paying payroll taxes for yourself.

Speaker:

That's like a big distinction.

Speaker:

If you're an S corp or a C corp you would be as an owner.

Speaker:

most of the time you'd be in payroll, at least for the companies I'm

Speaker:

talking about and working with.

Speaker:

If you're filing as an S corp, you're paying payroll to yourself.

Speaker:

So you have your pay now listed on the income statement.

Speaker:

If you are a single member LLC taxed as a sole proprietorship or a sole proprietor

Speaker:

or someone that is just doing this as a contractor or a hobbyist where you don't

Speaker:

have a legal business entity, you're just receiving money, but then you're tracking

Speaker:

your expenses so that you can reduce that.

Speaker:

You get 1099 income, this is the same way you would track it.

Speaker:

Any payments to yourself that come out of your business are

Speaker:

shown on the balance sheet.

Speaker:

They're shown in owner's equity as an owner draw.

Speaker:

So where people get confused is they're like, Well, I made 5, 000, I paid myself,

Speaker:

so I only should owe the remainder.

Speaker:

Okay.

Speaker:

But that's not true for those sole proprietors.

Speaker:

single member LLCs, they still owe the taxes on the money they've paid

Speaker:

themselves throughout the year.

Speaker:

So, your income doesn't get removed from your tax liability.

Speaker:

In the simplest sense, you will owe taxes on any money that your business

Speaker:

makes after your Taxable deductions.

Speaker:

So, that would include anything that is through the normal course

Speaker:

of your business, a normal and necessary expense for your business,

Speaker:

you can claim as a deduction.

Speaker:

So, your...

Speaker:

office supplies and expenses, your computer your software.

Speaker:

Exactly.

Speaker:

If you have contractors that help, you include them in that deduction.

Speaker:

Gas expenses, mileage, things like that.

Speaker:

You can use mileage as a reduction reimbursable expenses for those

Speaker:

contractors, things like that, that goes into the business.

Speaker:

You would make sure that those are taken out and then you'd owe taxes on that

Speaker:

net income number, the bottom number.

Speaker:

But your pay...

Speaker:

doesn't get taken out of that number.

Speaker:

So at the end of the year, you would owe your taxes on the income

Speaker:

of the business minus the expenses.

Speaker:

Okay.

Speaker:

Not including your payroll.

Speaker:

And then if you were a business that has...

Speaker:

Assets on your balance sheet a lot of times the Startup hobbyists the single

Speaker:

member LLC's the people that are taking their side hustles full time a lot of

Speaker:

the times we don't see them have assets.

Speaker:

They might carry inventory if they're a retail business, so they'd have

Speaker:

inventory on their balance sheet.

Speaker:

But a lot of the time, right off the bat, you don't have a car

Speaker:

that your business has bought.

Speaker:

You don't have a building that your business has bought.

Speaker:

You might have credit card debt and things like that, but an asset that you

Speaker:

purchased and then your business owns there, a lot of times those businesses

Speaker:

don't have those right away, so it's not something that I always have to

Speaker:

work with those business owners on.

Speaker:

But, Say you took out a loan for the business, and you received all that cash.

Speaker:

That cash is not considered income.

Speaker:

It would increase your cash in the bank, and it would increase your loan balance,

Speaker:

which is shown on the balance sheet.

Speaker:

So you wouldn't pay taxes on that dollar amount.

Speaker:

Okay, and then as you're paying it back though, that's not a

Speaker:

business taxable deduction either.

Speaker:

It's just reducing the loan balance.

Speaker:

So that's where people can get confused because they're like,

Speaker:

well, I made 5, 000 in my business.

Speaker:

I put a thousand dollars back into this loan.

Speaker:

I paid myself 2, 000.

Speaker:

So 3, 000 has now left the business.

Speaker:

Yeah.

Speaker:

But if they have no other expenses, their net income, would show,

Speaker:

in the simplest terms, 2, 000.

Speaker:

So they're like, well, why am I showing that I made 5, 000, on

Speaker:

my income statement, but I only have 2, 000 left in the bank.

Speaker:

And that's where the statement of cash flows would come in.

Speaker:

The statement of cash flows connects where your income on your income statement

Speaker:

is, that net income, and the balance in your bank, what happened to that money.

Speaker:

So that's where the statement of cash flows comes in to connect.

Speaker:

That's where it went on your balance sheet.

Speaker:

So you paid yourself, you reduced debt, maybe you had increase in payables

Speaker:

and receivables, and that would be shown on your statement of cash flows.

Speaker:

Okay.

Speaker:

And this is hard to follow without writing it down a lot

Speaker:

of the time too or seeing them.

Speaker:

No, but it's connecting.

Speaker:

I can see where it connects.

Speaker:

Yeah, okay, cool.

Speaker:

What else do you, what other questions do you have right now on it?

Speaker:

So those are the three main ones.

Speaker:

Those are the three main ones, yes.

Speaker:

Those are the three main ones.

Speaker:

My questions, are under which situation would you need to look at these things?

Speaker:

Yeah.

Speaker:

Like I know you said Okay, maybe you're getting a loan for a

Speaker:

house or something like that.

Speaker:

What are, as a business owner, when might you need to look at all this?

Speaker:

Yeah.

Speaker:

So, I look at my profit and loss statement constantly because I really like looking

Speaker:

at it because it really motivates me.

Speaker:

So if last month my business made this, what can we make next month?

Speaker:

What are we projecting?

Speaker:

Are we following our budget?

Speaker:

So I would recommend at a minimum on a monthly basis.

Speaker:

That's very standard, very normal.

Speaker:

You don't have to look at it more than that.

Speaker:

But if you create a budget for yourself for the year, and you want to follow

Speaker:

that, you would want to compare your budget to actual every month.

Speaker:

Okay.

Speaker:

And that would typically be the income statement is what you would look at.

Speaker:

Okay.

Speaker:

Alright, that makes sense.

Speaker:

And then you'd look at it at the year end, you'd look at all of them for sure.

Speaker:

Okay.

Speaker:

But your year end, you'd look at your balance sheet probably to see overall.

Speaker:

Where's the cash?

Speaker:

You're going to look at your cash accounts very frequently.

Speaker:

That's cash in, cash out.

Speaker:

You're always going to be keeping an eye on that.

Speaker:

But the balance sheet as a whole you would probably only really need to

Speaker:

reflect on that when it's time to file it.

Speaker:

So you might want to see, do you want to make an extra payment

Speaker:

on your car for the business?

Speaker:

Or do you want to make an extra payment on the credit card this month?

Speaker:

So you might run your balance sheet to see Everything all at once.

Speaker:

Where do the cash accounts at?

Speaker:

What is the credit card at?

Speaker:

What is the loan at here?

Speaker:

And so that way you can see okay, this is how much cash we have in the bank.

Speaker:

I want to allocate it to some of these accounts to reduce them in that way.

Speaker:

So, that's when you might run the balance sheet.

Speaker:

But you can also run it more often to see what inventory balances

Speaker:

are at and things like that.

Speaker:

But I would say from the businesses that I work with, they typically don't.

Speaker:

Really look at the balance sheet as much other than to see maybe if

Speaker:

their accounts receive if people owe them more money every month Like

Speaker:

if their sales are down and there's somebody that invoices a client.

Speaker:

It might be because their clients just haven't paid them yet Okay So that's

Speaker:

when they'll look at that but on a monthly basis clients are very and

Speaker:

myself is very on top of the income statement wanting to see Where did

Speaker:

their money go throughout the month?

Speaker:

What are the fluctuations?

Speaker:

How much money did they make every month?

Speaker:

And that's where if you're doing your personal budgeting, you would

Speaker:

look at that every month too.

Speaker:

You might not care so much.

Speaker:

Oh, what's my car loan at right now?

Speaker:

You don't need to know every month.

Speaker:

Oh, my car loan went down, 300 or it's so you really aren't going to

Speaker:

necessarily pull that and that's where if people are asking for personal

Speaker:

financial statements You want to be able to provide it for sure, but it's not

Speaker:

something that they'll ask, you know on a continual basis It's like a one

Speaker:

time thing they take a good snapshot of it They see your financial snapshot

Speaker:

and then you can move on from there.

Speaker:

So If you're ever curious Mint, again, that budgeting app, they prepare for

Speaker:

personal financial statements for you.

Speaker:

So if you're using that to track, you can put in what your car is, you can

Speaker:

put in what your house is, and it has the, Kelley Blue Book value of your

Speaker:

car and the Zillow value of your house in there, and it'll change in the

Speaker:

fluctuation, so you can run at any point in time, a personal financial statement

Speaker:

and just provide that to someone.

Speaker:

it's neat to look at it that way, but I would say you're looking at your income

Speaker:

statement or you're looking at your personal budget on a month to month basis.

Speaker:

And they're similar with that.

Speaker:

So you're just like taking the pulse of your business and you could

Speaker:

use it to set goals like this is where I want to go next or Oh crap,

Speaker:

this isn't exactly what I wanted.

Speaker:

Exactly.

Speaker:

Everything to look like.

Speaker:

Exactly.

Speaker:

I need to work harder here or there.

Speaker:

Absolutely.

Speaker:

Okay, so instead of just putting it on cruise control and never looking or

Speaker:

being afraid to look, it's important to print these out or run them.

Speaker:

Exactly.

Speaker:

Print them, run them, yeah.

Speaker:

Run them.

Speaker:

And analyze them either with a bookkeeper or with a partner or something like that.

Speaker:

Yeah.

Speaker:

Exactly.

Speaker:

And so if you're creating a budget for yourself and you're going to look at it

Speaker:

on an ongoing basis, it's very easy to run these reports or print these reports

Speaker:

or export them to Excel and just copy and paste in if you're using the same format.

Speaker:

So say you have QuickBooks and you don't have necessarily the version of

Speaker:

QuickBooks that has the budget tool in it.

Speaker:

So you create your budget in Excel.

Speaker:

And okay, every month I want to be around, 200 on advertising.

Speaker:

I want to do Google ads.

Speaker:

I want to spend about 200 a month on advertising and that's my plan.

Speaker:

Well, so if you would export those financial statements, your income

Speaker:

statement to Excel and then you'd copy and paste in what you've spent and

Speaker:

you could see, Oh wow, I spent 600 on.

Speaker:

Advertising this month.

Speaker:

Why?

Speaker:

What happened?

Speaker:

Oh, it's because this really great opportunity came up to

Speaker:

get my business name out there.

Speaker:

So I spent 400 extra dollars on that.

Speaker:

And then you can know, okay, I did that.

Speaker:

So maybe I'll reduce my ad spend next month.

Speaker:

Or maybe I'll reduce my taking clients out for meals and entertainment.

Speaker:

So that's where you can just check in more often if you have that prepared.

Speaker:

But you'd use the income statement to, to come back and take a look at that.

Speaker:

Or your budget, your personal budget for yourself as well.

Speaker:

That makes sense too.

Speaker:

So, what do you do for your Know Your Worth clients in regards to this?

Speaker:

Yeah, so every month, as a part of Know Your Worth, we provide, so our month to

Speaker:

month bookkeeping clients, we provide these statements to them every month.

Speaker:

So we prepare a management report package for our clients, and every month after we

Speaker:

categorize everything, we have everything in the right buckets, we've asked our

Speaker:

questions we generate financial statements for our clients, where we will Basically

Speaker:

use we have a third party system that helps put it in like a pretty package, too

Speaker:

on our client portal where they'll open it up and it'll have a Graphic chart of like

Speaker:

your income this year versus your income last year at this time Your spending this

Speaker:

year versus last year and then also a snapshot of what's in your bank account

Speaker:

that day Or all of your bank accounts and then the next page goes into this is your

Speaker:

balance sheet for up until this date, normally this last day of the month.

Speaker:

So this is your balance sheet up until this date.

Speaker:

And then for the same time period, we have the income statement.

Speaker:

So we do a one month income statement for them, but we also do

Speaker:

a year to date income statement.

Speaker:

Well I guess technically the one month income statement that we provide, we

Speaker:

do that for three months in a row.

Speaker:

So they have a picture of this month of spending, last month of

Speaker:

spending, and the month before of spending all next to each other.

Speaker:

And then the next page is the year to date.

Speaker:

So they can see total income for the year, total spending for the year,

Speaker:

so that way they can get a picture of this month compared to last month.

Speaker:

But then if they have a goal overall, like this is a revenue number that we

Speaker:

want to get to as a whole, they can look at it from that perspective too.

Speaker:

So you can look at it at different time periods, too.

Speaker:

So we prepare those and send them.

Speaker:

And then we also prepare the statement of cash flows, which again would take

Speaker:

your final net income number, at the top.

Speaker:

This is what your net income was.

Speaker:

This was your beginning cash balance.

Speaker:

This is everything that came out on the balance sheet.

Speaker:

And then this is your final cash number.

Speaker:

So what that would look like is, so if you had, 1, 000 of net income.

Speaker:

That would be at the top.

Speaker:

If your beginning cash balance was 500, and your beginning cash balance

Speaker:

was, again, 500, it would show the connection of how you made money.

Speaker:

But you ended at the same number where that $1,000 went.

Speaker:

Like where's the map of how you got from here to here?

Speaker:

Exactly.

Speaker:

So that's what the statement of cash flows does.

Speaker:

So we have that we prepare as well.

Speaker:

And then for some of our clients we also offer metrics that we'll

Speaker:

use that just are included.

Speaker:

Where we would say if you increased your advertising, we would hope

Speaker:

that your sales would increase.

Speaker:

It might not be immediately, but then you can see it over a

Speaker:

little short couple month run.

Speaker:

So if you increased your ad sales last month, we would hope you'd see

Speaker:

an increase in income this month.

Speaker:

So we do a kind of a comparative on like key metrics that

Speaker:

some of our clients like to.

Speaker:

And then we normally provide if they have accounts receivable, if they invoice

Speaker:

their clients we'd prepare a, an accounts receivable report so they could see how

Speaker:

many days past due certain clients are so that if they need to follow up with

Speaker:

their clients, they have a good track of.

Speaker:

How many outstanding receivables they have and then how they can follow up.

Speaker:

Okay.

Speaker:

So when you send that to your clients...

Speaker:

Do you meet with all of them then?

Speaker:

Sometimes, yeah.

Speaker:

So we meet with some of them.

Speaker:

Some of them like have a pretty good picture now, so they're just

Speaker:

like looking at the same pieces.

Speaker:

They'll open it.

Speaker:

Okay, all looks good.

Speaker:

Yep.

Speaker:

We followed kind of our budget.

Speaker:

And so if you follow your budget and you're prepared like for that, then that

Speaker:

means you're just business as usual.

Speaker:

So they can just keep going.

Speaker:

And then if clients don't.

Speaker:

Like What they see or they have questions.

Speaker:

They can always book a meeting with us and we'll walk through it with them.

Speaker:

And for most of our clients, we do that.

Speaker:

They just can schedule a meeting with us and we'll talk through all of that.

Speaker:

So, yeah, we do that on a month to month basis for pretty much all of our clients.

Speaker:

Do you ever print them out and you're like, Oh, this is bad.

Speaker:

We definitely need to meet.

Speaker:

Yeah.

Speaker:

Yeah, I do.

Speaker:

I do.

Speaker:

And I never want to be the cause of stress for clients.

Speaker:

And I think a lot of the times most of our clients are really looking at

Speaker:

their financial statements all the time.

Speaker:

So We don't have to normally pepper anybody to look at them.

Speaker:

And it's also up to them, like, how much review they want to do.

Speaker:

We make ourselves available.

Speaker:

But there's definitely been a couple times where we're like, Hey, just

Speaker:

so you know, don't be alarmed.

Speaker:

This is going to look really weird this month.

Speaker:

It's because of this.

Speaker:

And we try to get ahead of it with some of them.

Speaker:

And there's a couple that they know if they're going to have a

Speaker:

slow period, they want to make sure they're really on their spending.

Speaker:

But yeah, we definitely have had a couple that were like...

Speaker:

What happened this month?

Speaker:

Are you guys okay?

Speaker:

Do you need any more assistance?

Speaker:

What can we help with?

Speaker:

Just to make sure that they hit their goals as much as possible

Speaker:

and we can help with that.

Speaker:

I think it would be so helpful to have somebody.

Speaker:

Like you, and know your worth to be like, Okay, it's spiraling out of

Speaker:

control, like how do I right the ship?

Speaker:

Yeah.

Speaker:

Instead of just like driving it into the ground you would not.

Speaker:

You would not.

Speaker:

Or out of panic, I would panic drive it into the ground.

Speaker:

No, you would not.

Speaker:

Yeah, so I think there's a lot to be said for having...

Speaker:

The professional in that instance.

Speaker:

Yeah.

Speaker:

Yeah.

Speaker:

Really take a look at what you have going on.

Speaker:

Yeah.

Speaker:

It's just another level of, uh,because we've also caught

Speaker:

a lot of fraud that way too.

Speaker:

So we've had it where like when we're doing the categorization, we're

Speaker:

looking at things and people take a look and they're like, I didn't spend

Speaker:

that much money and we click in and they're like, none of that was me.

Speaker:

And we're like, Oh, okay.

Speaker:

And then they'll call their bank and.

Speaker:

be able to sort it out that way.

Speaker:

We've had that happen to quite a few clients where like their information was

Speaker:

compromised and our review helped them see that and then get that money back.

Speaker:

Yeah.

Speaker:

Yeah.

Speaker:

So it's, yeah, it's definitely helpful.

Speaker:

I love looking at financial statements.

Speaker:

I love it.

Speaker:

I just think it's such a fun thing to be able to see like where

Speaker:

you're at and I'm very competitive, competitive with myself too.

Speaker:

Like I love to set.

Speaker:

Parameters around what my intentions are for our businesses.

Speaker:

So I think having the financial statements is just a really good picture.

Speaker:

And also if you're looking at your financial statements, you know

Speaker:

what you're going to owe for taxes.

Speaker:

So, and you're only going to owe on taxes if you're making money.

Speaker:

So, it just helps to always be looking at them so that you can always be

Speaker:

prepared for how much you're going to owe and pay and just have that set aside.

Speaker:

Never have that panicky I'm done for feeling.

Speaker:

Exactly.

Speaker:

Exactly.

Speaker:

That was robust.

Speaker:

If anyone wants to know more, definitely let us know.

Speaker:

We can really deep dive into them way more than we even did here.

Speaker:

Yeah, that was really helpful.

Speaker:

Good.

Speaker:

So, just to review very quickly, the top three things you want to look at.

Speaker:

Or your balance sheet, your income statement, and your

Speaker:

statement of cash flows.

Speaker:

Yes, so a lot of the times whenever your tax accountant's asking you for things,

Speaker:

if it's in your business or your personal, they're asking for that income statement.

Speaker:

They definitely want to compare the balance sheet, but the income

Speaker:

statement a lot of the times for the hobbyists, the sole proprietors.

Speaker:

It's really all you're tracking at that point.

Speaker:

If it's just passed through, they want to see that income statement every year.

Speaker:

So it always helps to have all three.

Speaker:

So you can get the full picture, That'd be a great place to start.

Speaker:

Yeah, so if you guys have any more questions that I did not ask, you

Speaker:

can email us at infoatoyourworth.

Speaker:

com.

Speaker:

You can drop it on our social we'll make sure that it gets answered.

Speaker:

Absolutely.

Speaker:

Yeah.

Speaker:

Thank you very much and have a great day.

Speaker:

Thank you guys.

Links

Chapters

Video

More from YouTube